Home
>
Web Design
>
Cheap Web Design

Cheap Web Design

If you think it's simply a case of who will do it for the best price, think again.

As with many things we buy there are several important factors to take into account. For a moment let's compare setting up a website with buying a house. When you are looking for a new house it's not simply a case of comparing how many rooms you get for your money. In fact there are lots of factors outside of the property itself. What is its location like? How will it stand up as an investment? The same is true of a website.

Here are the things you need to consider:

Cost
Hosting
Domain
Design
Accessibility
Marketing
Support

Cost

Cost is by no means the be all and end all but in a competitive market place it has to be a decisive factor. Before you start looking you should work out what you can afford to invest in a site. You should look not so much at the one off cost of having it built but the ongoing costs. When you get a quote for having a site built you should ask about ongoing costs. Find out what you have to pay for your domain name, for hosting, what they will charge you for making changes to your site or adding new pages. Also, find out what marketing if any is included in the cost.

Hosting

Ask your would be designer about hosting. Be very wary of anyone saying "we have our own server". Professional hosting companies have lots of servers running concurrently from different locations so that if one goes down another seemlessly takes over. They also have greater security and fire protection. This means that your site stays up whatever happens. I have known small companies where their own hosting server is kept in the toilet. That is not to say that you should be wary of smaller companies but you should ask them who they use for their hosting. It's far better if they leave this to the professionals and outsource it.

Domain

Make sure you get a proper domain name. It is important that your domain is recognised as an independent entity. You should watch out for being given a subdomain. www.yourcompany.com is good, www.yourcompany.hostingcompany.com is best avoided. It's also important to find out what domain extension is best for you. Don't let a designer talk you into a particular extension as they may be getting a bulk discount. .com, .net and .org extensions are the top level domain extensions with the individual country codes coming next. Decide if you want to market to a worldwide audience (and risk getting lost in the crowd) or specialise in one regional market (e.g. use a .co.uk or .us extension).

Design

Design is not just about a page looking pretty. Functionality is more important. Look at the designer's previous work. Is the navigation obvious? Do the pages load quickly? Is text easy to read? Look through their previous work and look at it with a critical eye. Try to find things wrong with the pages.

Watch out for templates. If your designer is using templates it not only means that they're doing minimal work for their fee but your site could be penalised by search engines for being the same as other websites. It's much safer to have a site custom designed for you even if it costs a bit more.

Accessibility

It's increasingly important that your site is accessible to all users. You want your site to display and function properly not only on a PC screen but also laptops, palmtops, PDAs, digital TV services, mobile devices and software for the visually impaired. If your site cannot be used by all of these browsers you are losing a large proprtion of your potential audience. Ask about accessibility and request that your site be built in XHTML rather than HTML (it's on its way out) and that it uses CSS for the styling.

Marketing

If you just build a site and don't do any marketing it will just sit there and never be seen. This is a mistake that too many people make usually through trying to cut costs. Find out what, if anything, is included in the cost of your design. Is your page optimised for search engines? Do they submit it for you? Will they give you any links? Optimising web pages for search engines is a key part of any site's success. There are companies who specialise in this but if your site is built in a way which makes it unfriendly to search engines there's not a lot they will be able to do for you. This is a crucial part of the design process and should not be overlooked.

Support

What happens once the site is built? Does your designer just say "that's it, finished" and move on to their next site? You should find someone you are able to talk to about your site and seek advice without charge. A website is an ongoing project and a good designer should never wash their hands of it.

Chris Smith works as a web designer, developer and internet marketing consultant. For further information on design and free advice please visit Chris's website - cheap web design (cheap web design)

whole house cleaning Deerfield ..

In The News:

Essential phone settings to enable before losing your device, including Find My network, location services and security features for iPhone and Android.

The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.

Cybersecurity research shows weak passwords remain a major threat, with simple patterns and number sequences putting millions of accounts at risk.

New Android malware BankBot YNRK silences phones, steals banking data and drains crypto wallets automatically. Learn how this advanced threat works.

FDA approves first human trial for Paradromics' brain-computer interface that could restore speech for paralyzed patients through neural technology.

New phishing platform QRR targets Microsoft 365 users across 1,000 domains in 90 countries. Learn how to spot fake login pages and protect your accounts.

OpenTable now uses AI to track your dining habits and share insights with restaurants. Learn what data they collect and how to protect your privacy.

Google's discontinued Nest thermostats still secretly upload home data to company servers despite losing smart features, raising serious privacy concerns.

New Android malware NGate steals NFC payment codes in real-time, allowing criminals to withdraw cash from ATMs without your card. Learn protection tips.

DoorDash confirms data breach exposing customer names, emails, addresses after social engineering attack. Learn how to protect yourself from scams.

Concerned about Google's AI scanning your Gmail? Learn how to disable Gemini features that access your emails, Drive files and Chat messages for privacy.

Google warns Android users about dangerous fake VPN apps hiding malware that steals passwords, banking details and personal data from phones and tablets.

Apple's digital passport feature lets iPhone users breeze through TSA checkpoints this holiday season using Digital ID technology at 250+ airports.

A new phishing scam targets family photos with fake "Cloud Storage Full" alerts. Criminals steal credit card information through fake sites. Learn protection tips.

South Korean scientists create ultra-thin fabric muscles that turn clothes into robotic assistants, lifting 33 pounds while weighing under half an ounce.

Archer Aviation has acquired Hawthorne Airport for $126M to launch an LA air taxi network ahead of the 2028 Olympics, featuring AI-powered eVTOL operations and next-gen aviation tech.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Fake AI apps disguised as "ChatGPT" and "DALL·E" are flooding app stores with dangerous malware that steals data and monitors users without detection.

Fake buyers demand specific vehicle reports from unknown sites to steal credit card information from car sellers, but warning signs can help identify these scams before paying.

Android users can now manage apps across multiple devices more easily with Google Play Store's updated remote uninstall button in the latest update.

NASA's Perseverance rover discovers shiny metallic rock on Mars that could be a meteorite from an ancient asteroid, containing high levels of iron and nickel.

Holiday scams spike during Black Friday and Cyber Monday as criminals exploit your leaked personal data. Learn how to protect yourself from fake stores and phishing.

Commerce Department proposes TP-Link router ban over Chinese security risks. Learn how this potential prohibition could affect your home network and devices.

Hyundai AutoEver America suffered a data breach affecting 2,000 current and former employees, exposing names, Social Security numbers and driver's license information.

Washington court rules automated license plate reader images are public records, even when stored by vendors like Flock Safety, setting precedent for transparency.