Home
>
Nutritional Supplements
>
Nutrition Supplements for Aging Americans

Nutrition Supplements for Aging Americans

While America has given birth to the song "Young at Heart", and the phrase "you're as young as you feel!" can be heard from coast to coast by millions of people, demographic trend point firmly toward the other direction: aging.

Currently, the 65+ population comprises slightly more than 12% (35 million) of the total US population. By 2030, this percentage is predicted to almost double to just below 20% (71 million)[i]. In other words, within a generation, an unprecedented demographic reality will exist in the US: 1 in 5 Americans will be older than 65.

This is indeed news worth celebrating, because it means that more Americans are living longer, healthier lives than ever before. Yet this trend also presents some very real health-related problems that American society must solve.

Various sectors are frenetically trying to position themselves to deal with this aging demographic inevitability. The dental care field is loudly lobbying to increase awareness and resource-support for age-related ailments such as defective denture and reduced saliva-flow conditions[ii]. At the same time, the allied health care field is similarly trying ? and admittedly struggling -- to develop the immense resources, such as many more doctors and nurses, who will somehow absorb the imminent and overwhelming old age-related demand for surgical procedures and other health care commodities[iii].

Yet while the dental and health sectors strive to adjust to this demographic trend, the nutritional sector has not kept pace. A quick look at any health food store shelf will see energy bars and powders that are (according to their marketing images) suitable only for high-performance (e.g. young) consumers. Similarly, the nutrition sector has not done a good job at destroying the myth that macronutrients such as protein are essential parts of all healthy diets ? regardless of age.

The nutrition sector's general neglect of the senior community is something that is just barely beginning to show as the population ages, and as the "baby boomer" generation of 76 million strong moves towards retirement[iv]. However, it is inevitable that this service gap will become larger as the future unfolds. Essentially, tens of millions of seniors are going to need to find new and innovative nutrition solutions possibly for the first time in their lives.

The prospects that face a 65-year-old searching for a nutrition solution are in some ways much the same as those facing a 25-year-old: there are an array of promised solutions on the market, including energy bars, drinks, and supplements.

However, this is where the similarities between the average 65-year-old and 25-year-old end because while the latter may be able to get away with experimenting, the former cannot. In other words, a 25-year-old consumer may add energy bars to their eating regimen and realize in a few months that they're really eating glorified, calorie-rich candy bars. A 65-year-old consumer does not have that same luxury to try, and possibly err, when it comes to making nutritional choices. His or her choices must be wise and relevant from the start, particularly since older people tend to suffer from diminished appetite, and often have poorer access to balanced nutrition than their younger counterparts.

This is a serious problem that the nutritional sector must accept and take ownership of. This means that more than simple awareness is needed actual tangible solutions are required. The basic fact is that senior citizens ? like all other age groups ? require balanced nutrition, and for many of them, the best and most convenient way to access it is through nutritional supplements.

This much-delayed awareness does seem, however, to be abating. There are currently innovative companies that are creating nutritional supplements suitable for all ages, regardless of physical activity. This suitability is the result of a carefully balanced protein blend that captures all essential amino acids. Since many seniors continue to lose nitrogen and thus protein as they age, it is incredibly important that seniors access ways to compensate for this gradual loss.

These low-calorie, carbohydrate-free, fat-free nutritional supplements also help seniors avoid adding unwanted body fat that would weaken muscle mass and destabilize body strength and energy levels. Furthermore, the ideal product would be available in liquid form, allowing seniors with dentures or other tooth concerns to easily ingest a serving without anxiety.

The fact that America's population is aging is just that: a fact. It is not an opinion, an educated guess, or a possible expectation. It will happen, and it is essential that America's seniors be provided with the solutions that they need in order to continue living full, happy lives. The dental and health care fields are already hard at work positioning themselves, as best that they can right now, to absorb this unprecedented demographic change. Thanks to a very small ? but hopefully growing number ? of senior-friendly supplements, there is finally a reason to add the nutrition field to this list as well.

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com. You can also learn about Profect at www.profect.com.

References

[i] Source: "Public Health an Aging: Trends in Aging ? United States and Worldwide". Center for Disease Control and Prevention (CDC). http://www.cdc.gov/mmwr/preview/mmwrhtml/mm5206a2.htm

[ii] Source: "Caring for America's Aging Smiles". Healthfinder. http://www.healthfinder.gov/news/newsstory.asp?docID=521247

[iii] Source: "Aging Population Creating Higher Demand for Surgery". ANNews. http://www.ama-assn.org/amednews/2003/08/25/prsc0825.htm

[iv] Source: "Baby Boomers Envision Their Retirement: an AARP Segmentation Analysis". AARP. http://research.aarp.org/econ/boomer_seg_prn.html

shuttle to Midway Beardstown .. Lockport Chicago limo O’Hare

In The News:

The FBI has issued a warning that scammers are impersonating doctors, police and banks using spoofed numbers as "smishing" texts surge nationwide.

Communities with unreliable internet service stand to gain after Amazon's Project Kuiper launched its first full batch of satellites into orbit April 28.

Tech expert Kurt “CyberGuy" Knutsson says unsubscribing from spam might actually backfire. Learn when to avoid it and stop junk effectively.

Tech expert Kurt “CyberGuy" Knutsson talks about how the first nonstop beating heart transplant, called zero ischemic time, at Taiwan hospital changes surgery.

Kurt “CyberGuy" Knutsson: FBI warns of "time-traveling" hackers.

Kurt “CyberGuy" Knutsson talks about a soft, vine-like robot called SPROUT that aids safe survivor rescues in collapsed buildings.

Health insurance giant Blue Shield of California confirmed it had been sharing private health data of 4.7 million users with Google for three years without even realizing it.

Delta and JetZero’s blended wing body aircraft marks a meaningful step toward a cleaner, quieter and more efficient future for air travel.

Recent reports show many common passwords can be cracked in literally seconds. Kurt the CyberGuy explains how to strengthen your passwords.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Iron, a robot that stands 5 feet, 8 inches tall and weighs 154 pounds, combines advanced artificial intelligence with human-like movement and exceptional vision.

Hertz, the rental car giant, recently confirmed that customer information was exposed through a cyberattack on one of its software vendors.

There are a number of features with AirPods you may or may not know about to take your listening experience to the next level. Kurt the CyberGuy explains.

These 35 Chrome extensions have privacy and security concerns. Tech expert Kurt “CyberGuy" Knutsson says to delete them now.

Tech expert Kurt “CyberGuy" Knutsson says 329,000 mph fusion rocket promises to be fast, disruptive and enable deep-space missions.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Tech expert Kurt “CyberGuy" Knutsson says a new autonomous AI is a game changer that also raises privacy risks. Is your data safe?

Tech expert Kurt “CyberGuy" Knutsson says robots and drones are revolutionizing fruit farming with faster picking and smarter handling.

Landmark Admin revises May 2024 cyberattack scope to show twice as many people were affected. Kurt “CyberGuy" Knutsson gives tips to help stay safe from an insurance data breach.

Tech expert Kurt “CyberGuy" Knutsson talks about how Yamaha’s hydrogen outboard motor could revolutionize boating with zero emissions.

Tech expert Kurt “CyberGuy" Knutsson reveals how to memorialize or remove a deceased loved one’s Facebook account and protect their digital legacy from misuse or scams.

Tech expert Kurt “CyberGuy" Knutsson says an Apple Watch saved psychiatrist Amanda Faulkner by detecting deadly leukemia early.

Scammers and fraudsters are increasingly targeting the most vulnerable, especially nursing homes and the personal data of their residents. Kurt the CyberGuy has safety tips.

Infected USB flash drives can spread malware among multiple organizations in ways that can easily bypass traditional security systems.

With a fully automated warehouse system and AI-powered robots, Ocado's Hive picks, packs and delivers grocery store orders in just a few minutes.

Nutrition Supplements for Aging Americans

Nutritional Supplements