Making your articles available for reprints by other ezine publishers and webmasters is the cornerstone strategy in building an avalanche of pre-qualified visitors to your website.
If you want your articles to be picked up and massively distributed by others, here are 7 common mistakes to avoid:
Article Mistake #1 Too many grammatical, spelling, and punctuation errors.
In addition to having your article proofed by others, you may also want to be sure that you have clearly defined paragraphs. Nothing is worse than a big blob of text with 20 run-on sentences.
Readers no longer read articles in depth and often only 'scan' your article. They want small bites of information that can be easily digested? also known as "info-snacking."
Keep your "voice" in the same person throughout the entire article. If you are using the first person voice (I, me) or the second person (you, we, us) or the third person (they, them, he, she)?be consistent by staying in one voice for the entire article.
Article Mistake #2 Too much hype, bragging and self-promotion.
If you are as good as you know you are, there is no reason to fill the body of the article with hype, gratuitous links to your site or blatant self-promotion. Readers are smart and will see right through your "hype-veil."
Better to only sell or pitch your company in the RESOURCE BOX below the body of the article. Research I've done indicates that the resource box often gets a 3% CTR (Click Through Rate). Be sure you take advantage of that by not selling hard in the body of the article.
Article Mistake #3 Content based on what you need to learn, not what your reader needs.
Put yourself in your reader's shoes and ask yourself, "What does this article offer me?" Research what your reader wants to read by doing survey's with your own audience or do keyword search engine research to find what people are looking for.
Article Mistake #4 Making your article broad or superficial in content.
It's better to go in-depth on a narrow topic. Define it. Explain it. Relate to it. Use bullet points or numbered lists. Offer a secret or expertise that you have around the topic. Be original in covering your topic as narrowly as possible in a way that has not been done by others. Brevity is golden.
Article Mistake #5 Headline and article summary does not grab readers' attention.
The headline is often ~95% of the initial reason why someone might read your article or pass it over for another article. Don't bore your audience out of the gate with a dull headline or worse, a boring introduction to the article.
If you have to use two sentences to make your headline, you're thinking too hard. Keep it simple and make it brief. Use keyword research tools to optimize your article title.
Article Mistake #6 Plagiarizing or 'buying articles'...
It's ok to research the Internet for article ideas, but it's not ok to copy word-for-word of any article. Paraphrasing can also be classified as plagiarism. Be original. Let the words flow from your mind into your article. You will sleep better at night and your articles will have a higher value in the marketplace.
Buying articles is not a great idea?especially if you do not get an exclusive license to use them. What good is the same article if thousands of people call it their own? If you do outsource your article writing to ghost writers, make sure you have an exclusive right or license to the works.
Article Mistake #7 Don't burn out the RESOURCE BOX by overloading it.
The RESOURCE BOX is your pay-off for giving your article up for free reprints, but don't abuse the welcome mat by including a dozen website addresses. Stick with one website URL or two at the most and you'll find your article may find a higher distribution rate.
If you want to be really tacky, include an affiliate link in the RESOURCE BOX. A better strategy is to have a domain name registered for every affiliate program that you pitch and include the domain name that rewrites or refreshes to your affiliate link. This is much less tacky and looks more professional.
About The Author:
Christopher M. Knight invites you to submit your best articles for massive exposure to the high-traffic ezinearticles.com directory. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links in tact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: ezinearticles.com
professional maid services Park Ridge ..Are you a reluctant marketer for your book? Do you... Read More
Have ever wished that there were a formula for crafting... Read More
So you've decided to market your home-based copywriting business through... Read More
The experts are always telling us that getting paid for... Read More
Inspirational articles were once limited to self-help and religious publications,... Read More
I have seen the question asked so many times. How... Read More
Whether you own your own affiliate website, or subscription website,... Read More
The Most Economical Way to Advertise online is to Submit... Read More
Online writing is really self-publishing made easier and potentially much... Read More
If you have submitted your articles to EzineArticles.com you have... Read More
Writers talk about rejection all the time ? just part... Read More
The five essential questions to be answered in your article... Read More
Publishing content on the internet is not a hard task.... Read More
Looking for another no cost promotional tool? Your fee will... Read More
You've written this wonderful (no question about it) piece of... Read More
Search Engines are constantly on the "look out" for freshly... Read More
Do you know why the "Chicken Soup for the Soul"... Read More
Many successful authors close their mind to learning HTML because... Read More
If you're writer, I am sure sometimes you may have... Read More
Marketing on the internet can be a costly procedure, especially... Read More
It's amazing how quickly free articles can generatetraffic - my... Read More
We all know that online publishers earn revenue from our... Read More
Writing an article is not an easy task. You have... Read More
By now most entrepreneurs realize that the most cost effective... Read More
Writing articles is one of the best and most effective... Read More
cleaning lady near Lincolnshire ..Article distribution is currently booming on the internet. Authors do... Read More
You pick a pen, grab a piece of paper and... Read More
Anyone who's been in the business for 2 or 3... Read More
It doesn't really matter who you are; you definitely know... Read More
All writers aspire to recognition, but are we dedicated? Ambition... Read More
Write articles, be recognized as an expert, drive a surge... Read More
Feeling uninspired? Like you're stuck in a rut with your... Read More
Would it be worth it to master a technique that... Read More
A true test for many writers that will require your... Read More
Much has been touted about the effectiveness of article writing... Read More
Article Marketing Builds Momentum and TrafficWhen I started submitting articles... Read More
A ghostwriter, as one may think is not a writer... Read More
Most writers I talk with who experience "writer's block" do... Read More
It is no secret among internet marketers that writing articles... Read More
Overture reports over 1 million queries for article keyword related... Read More
Last month, I began promoting Jason Potash's "Article Announcer." I... Read More
Frequently when I am communicating with other webmasters and I... Read More
The five essential questions to be answered in your article... Read More
Article marketing is becoming more and more popular, especially as... Read More
What is Anchor Text Optimization?Anchor text optimization consists of the... Read More
People who have an idea for a website sometimes require... Read More
Many online marketers have crowed about the value of writing... Read More
As you write the outline for your next article, there... Read More
Many successful authors close their mind to learning HTML because... Read More
One question I get asked all the time is how... Read More
Article Writing |