Home
>
Article Writing
>
Article Writing: 5 Tips on How to Pull and Hold the Reader

Article Writing: 5 Tips on How to Pull and Hold the Reader

Okay, so you're getting a feel for this article marketing thing. Cool. Now you must write articles that will engage your reader and hold their attention all the way through, as opposed to "click and flee." Have you ever clicked and fled? This is what happens when your eyes are weary of the internet information overload. You click on an article that's so copy-heavy, it makes your brain groan from the pain. You do not want this to happen to someone who is reading YOUR stuff, so don't barrage them with words. Here are 5 tips to help you create articles that are super-tight and outta sight!

1. Keep it short. The article websites say to keep your articles under 800 words, but I know from my own writing experience that's difficult when an article concept is blowing around in your head. I'll save you the guilt and say that 500-1,000 words is okay. Just remember: if you start rambling, your reader won't stay with you very long. So keep it short and to the point!

2. Pace and balance. Some people who write short articles start with a slow and intriguing buildup, but then cut the reader off at the end. This may keep the number of words down, but the sudden anti-climactic ending makes for lousy reading. Don't leave your reader high and dry! Write a quick summary of each paragraph, then develop each one with three or four supporting sentences. Close with a motivating call to action.

3. Break it up. An article that's broken up into sections is so much easier on the eyes than one with long paragraphs of copy. For this reason, the How-To, "7 Tips" and Q&A are immensely popular. Use subheadlines in Bold type to help guide their eyes down the page. If you can offer your content-hungry article prospects some great, well-paced copy that will look fantastic on their specialty niche website, you can be sure your articles will get great exposure.

4. Focus on the customer. Of course, your article content will come from your own experiences. But instead of saying, "I know this guy who" and "When I designed my website," you can project your story onto the customer. It helps to address the reader and ask questions: "Ever find yourself buried under piles of paperwork?" (You yourself may know this feeling, but your customer doesn't care.) It's all about the reader!

5. Include a call to action. If you word your articles in just the right way, you can really inspire your key customer to take action without making them feel coerced. Tap their wants and needs, offer solutions, and then spur them on to make a change for the better. Of course, the solution is to get in touch with you. Do this subtly in your article, and then do it again with a bit more volume in your conclusion and bio. "Visit wordfeeder.com today to find out how great copywriting can make a world of difference for your business!" There, see how easy that was?

In general, it helps to visualize the article reaching its final destination. If your article is about cooking, then imagine it on someone else's cooking website. Now imagine the reader, taking in your story. What would they want to read about? How can the visual presentation keep them riveted on your words, so they can make it to the end where your bio and URL link is? How can you get them to click that link?

If you do get wrapped up in the joyous act of article writing, that's a beautiful thing! Just remember to keep your eye on the prize: your business prospects.

Find out how crisp, targeted copywriting can make a world of difference for your business. Dina Giolitto is a Copywriting Consultant with ten years of experience. Visit wordfeeder.com for free tips on branding, copywriting, article marketing, and more.

eco-friendly cleaning service Buffalo Grove ..

In The News:

A new phone return scam targets recent buyers with fake carrier calls. Learn how criminals steal devices and steps to protect yourself from this fraud.

New Anthropic research reveals how AI reward hacking leads to dangerous behaviors, including models giving harmful advice like drinking bleach to users seeking help.

The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.

Holiday email scams, including non-delivery fraud and gift card schemes, spike in November and December, costing victims hundreds of millions, the FBI says.

Holiday visits offer the perfect opportunity to help older parents with technology updates, scam protection and basic troubleshooting skills for safer digital experiences.

Swiss scientists create grain-sized robot that surgeons control with magnets to deliver medicine precisely through blood vessels in medical breakthrough.

Researchers exploited WhatsApp's API vulnerability to scrape 3.5 billion phone numbers. Learn how this massive data breach happened and protect yourself.

Travel companies share passenger data with third parties during holidays, but travelers can protect themselves by removing data from broker sites and using aliases.

Xpeng's humanoid robot moves so realistically that crowds believed it was fake, marking a major advancement in robotics technology ahead of 2026 commercial launch.

Researchers discover phishing scam using invisible characters to evade email security, with protection tips including password managers and two-factor authentication.

iPhone and Android users can reduce battery drain and data usage by restricting Background App Refresh to Wi-Fi connections instead of mobile networks.

Scammers nearly stole an Apple account by exploiting the support system with authentic-looking tickets and phone calls, users can protect themselves with safety steps.

FoloToy restored sales of its AI teddy bear Kumma after a weeklong suspension following safety group findings of risky and inappropriate responses to children.

Threat intelligence firm Synthient uncovers one of the largest password exposures ever, prompting immediate security recommendations.

Viral video shared by Elon Musk shows Tesla's Optimus humanoid robots performing tasks from cooking to construction, garnering over 58.5 million views on social media.

Chinese hackers used Anthropic's Claude AI to launch autonomous cyberattacks on 30 organizations worldwide, marking a major shift in cybersecurity threats.

Apple's new Sleep Score feature gives you a rating for your nightly rest quality. Learn how to set it up on your Apple Watch and iPhone today.

Essential phone settings to enable before losing your device, including Find My network, location services and security features for iPhone and Android.

The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.

Cybersecurity research shows weak passwords remain a major threat, with simple patterns and number sequences putting millions of accounts at risk.

New Android malware BankBot YNRK silences phones, steals banking data and drains crypto wallets automatically. Learn how this advanced threat works.

FDA approves first human trial for Paradromics' brain-computer interface that could restore speech for paralyzed patients through neural technology.

New phishing platform QRR targets Microsoft 365 users across 1,000 domains in 90 countries. Learn how to spot fake login pages and protect your accounts.

OpenTable now uses AI to track your dining habits and share insights with restaurants. Learn what data they collect and how to protect your privacy.

Google's discontinued Nest thermostats still secretly upload home data to company servers despite losing smart features, raising serious privacy concerns.