A well known, national chain of restaurants discovered that certain weather patterns substantially impacts their business. They have studied it and found that more people go out to eat dinner when there is a series of beautiful days. So they measure the weather quality at their stores across the country. Managers report the weather quality daily. A weather predicting system is then employed to determine the quality of subsequent days. When the model predicts a higher customer count they reduce or eliminate sale items and include higher priced or higher margin specials on the changing daily menu. While they can't control the weather, they know that their customers respond to it. Knowing that, they work to take advantage of factors that can predict changes in business activity.
Many businesses have sales fluctuations based on the weather but few companies include weather-predicting metrics into their staffing and inventory planning. They just take weather fluctuations and volume fluctuations as "acts of God." But imagine if your business sold car batteries and you could increase inventory just before it turned ten degrees below zero. You would be able to lower or eliminate the number of lost sales because of being sold out of the most popular models. You would be able to schedule more people to work those busy days so customers would be serviced quickly and efficiently. You would do more business because your competitors would be sold out or have long waiting times. You would also be able to turn your inventory more efficiently for a greater ROI (Return On Investment).
Your business might not fluctuate by the whims or patterns of the weather, but I'm sure it does fluctuate by some factors that you do not have control over. Study various patterns and factors. Become aware of them, measure them, chart them, and understand the dynamics. Use those factors to predict busier or slower sales periods and adjust inventory, staff size, prices, and margins accordingly.
Larry Galler coaches and consults with high-performance executives, professionals, and small businesses since 1993. He is the writer of the long-running (every Sunday since November 2001) business column, "Front Lines with Larry Galler" Sign up for his free newsletter at http://www.larrygaller.com
family-safe home cleaners Northbrook ..One of the difficulties we face in our industrialized age... Read More
If you've ever listened to Warren Buffett talk about investing,... Read More
To stop a computer virus you must understand how it... Read More
No "meme" isn't a typo and Got Milk, the more... Read More
What gets measured gets done.How do you keep your business... Read More
In most business plans, no matter how striking the idea,... Read More
Writing a business plan is not an easy endeavor, nor... Read More
No matter what product or service you provide you will... Read More
In 1997, David Steele was making the transition from a... Read More
Some analysts credit [Larry] Ellison with anticipating the consolidation in... Read More
Microsoft Great Plains, former Great Plains Dynamics is excellent fit... Read More
There's nothing automatic about corporate growth, particularly in the information... Read More
Twice a year, Bill Gates goes to a remote island... Read More
It is always said "If you Fail to Plan, you... Read More
The current state of the available technology at the disposal... Read More
More than $117 billion passed hands from Internet shoppers to... Read More
When in doubt, cut that out! Yeah, yea, doubting Thomas... Read More
Obviously, there will never be an actual water shortage since... Read More
Writing a Business Plan these days is tough, venture capitalists... Read More
Many movies have been made about the tragic story of... Read More
A menu is the foundation of any restaurant; Guests will... Read More
Richard L. Daft one of the country's recognized academic leadership... Read More
The first task before hiring a contractor for home remodeling... Read More
Would you like to jumpstart your online or offline business... Read More
Remember Chux? The disposable diaper that took the market by... Read More
residential cleaning services Deerfield ..Here's a really simple way to make sure your plans... Read More
More than $117 billion passed hands from Internet shoppers to... Read More
Business rises and falls on leadership. According to business guru,... Read More
Business plan financial projections seem daunting because they are so... Read More
David E. Gumpert, author of Burn Your Business Plan, often... Read More
Strategic alliances are increasing at a rapid rate. It is... Read More
Human beings are rational agents. Rationality endorses one to take... Read More
Too much goal setting and strategic planning can leave you... Read More
Although North Americans were the dominant population on the Internet,... Read More
A focus group is a group of employees or current... Read More
In most business plans, no matter how striking the idea,... Read More
Please take a moment before you read any further and... Read More
With a heightened awareness of opportunity, ideas can often be... Read More
I am surprised how few sales professionals, independent consultants, and... Read More
When in doubt, cut that out! Yeah, yea, doubting Thomas... Read More
The format of a Business Plan is something that has... Read More
Most companies that are worthy of raising venture capital have... Read More
One of the quintessential parts to any business is your... Read More
Are you frustrated by the lack of growth in your... Read More
I recently took an organizational behavior class where my professor... Read More
If you are a manufacturer wanting to use your business... Read More
Ask a small business owner about their strategic plan and... Read More
A survey released by the American Institute of Certified Public... Read More
If you're a solo professional like I am, you know... Read More
The Accountability/Alignment Process: Three Steps to an Accountable Organization Generating... Read More
Strategic Planning |