If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Every business regardless of size needs a "Business Image Manual"... Read More
The Operations Plan is a critical component of any business... Read More
Why are Chambers a good launching pad?Chambers provide you with... Read More
After over 30 years of participating in hundreds of businesses,... Read More
One of the great challenges for independent professionals and small... Read More
You've been meaning to tend to the administration part of... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
As a practise gets larger & larger the associated problems... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
In the world today, many people are further in debt... Read More
The easiest way to lift profits is to cut the... Read More
In a quest for customers and to keep those customers,... Read More
What does it take to grow a business and run... Read More
Is your business making money? Would you know?Figuring out whether... Read More
There are many factors to be considered when you are... Read More
What is the satisfaction & expectation review of the business... Read More
I have to admit, I was curious. When I saw... Read More
Work smarter, not harderWhat is one of the best ways... Read More
Do you spend every waking minute in your business? Do... Read More
Here are some of the questions that you need to... Read More
Microfiber cleaning towels have been around for about ten years... Read More
It's obvious when a small business has accepted the fact... Read More
Most doctors never distinguish the difference between customers and patients.... Read More
What could Seinfeld possibly have to do with marketing a... Read More
Lance Armstrong this week won an unprecedented 7th Tour de... Read More
Franchising is the fastest way to build small businesses, provide... Read More
The less a business pays for goods and services the... Read More
You bet a name is important. Many small business owners... Read More
If you plan to upgrade your workshop into an Authorized... Read More
Do you own a franchised business? Over 400,000 franchised businesses... Read More
Scenario OneDuring a recent presentation, a business owner was given... Read More
What would happen if you decided to take an extended... Read More
Commonly folks have asked me what the technical difference is... Read More
There are only a handful of car wash franchises in... Read More
The employer / employee relations environment has been constantly evolving... Read More
I'll be the first to admit that I went a... Read More
Last year, trillions of dollars transferred hands on the internet... Read More
As a franchisor I am always asked by new and... Read More
If you are looking for a way to own your... Read More
Opportunities for home show businesses have never been more abundant.... Read More
So often small service businesses fail to exploit niches, which... Read More
So what exactly is a "Small Business Lone Ranger?" A... Read More
Where would a business be without a business plan? A... Read More
The book, "Become the Squeaky Wheel," by New Hampshire author... Read More
People will always stress that having a well researched business... Read More
Having their own business is something many millions of people... Read More
The Federal Trade Commission is upgrading the franchise law and... Read More
1. Resolve to build a consistent network system.Since referrals are... Read More
The challenges of the small business owner are well documented.... Read More
The efficiency of debt collection is the difference between a... Read More
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