If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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You see it often in large shopping complexes. Customers seem... Read More
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On June 8, 2004, the world witnessed what no one... Read More
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As a specialist in getting restaurants open, it is surprising... Read More
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So what exactly is a "Small Business Lone Ranger?" A... Read More
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Congratulations, you are starting a small business! You are taking... Read More
Over the years I heard the best way to learn... Read More
Passion. Passion alone can make your business successful. As an... Read More
In franchising an individual desirous of their own business will... Read More
Here are some sound debt collection techniques that can be... Read More
Writing a business plan for your Solo Entrepreneur business doesn't... Read More
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Most business owners know when they need an accountant, but... Read More
A few years ago, I visited Beijing for the first... Read More
Under the Securities Act of 1933, any offer to sell... Read More
Do you spend every waking minute in your business? Do... Read More
Cleaning concrete is tough and there is an easy way... Read More
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For many small businesses, the "S" corporation is the business... Read More
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No, I'm not talking about gambling or dairy cows ?... Read More
Support is critical for your small business survival. You may... Read More
Continuing from the second article:6. About the aground mathematical model,... Read More
Every business regardless of size needs a "Business Image Manual"... Read More
Why does research and education play an important part of... Read More
Consistency is a huge word when operating your business. I... Read More
In a perfect world, starting a small business would be... Read More
Most business owners know when they need an accountant, but... Read More
E-mail and Internet use are integral parts of the typical... Read More
How do you find the best business partners?Finding a good... Read More
This year, some 700,000 American businesses will be sold. Most... Read More
Don't you find that there are so many decisions you... Read More
The Operations Plan is a critical component of any business... Read More
Many years ago, I had warned the carwash industry of... Read More
Technical writing services are employed to explain the details of... Read More
There is a great deal of abuse going on in... Read More
Costs of over regulation and over disclosure end up hurting... Read More
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