If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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For many small businesses, the "S" corporation is the business... Read More
It is imperative to have your business legally prepared. How... Read More
Attorneys and Lawyers are ruining the franchise industry. It is... Read More
A Small Business Opportunities Magazine is one of the new... Read More
Some of the very qualities that attract people to the... Read More
KEEPING INTEREST HIGH: Supervision is key to the success of... Read More
You've been meaning to tend to the administration part of... Read More
Many government department heads are on the take. Oh they'll... Read More
It seems so long ago that I started my first... Read More
One way to determine your companies mission statement is based... Read More
In this paper, I will:1. provide a framework for creating... Read More
$elling $elling $ellingWhat makes a great sales person? Well, the... Read More
Work smarter, not harderWhat is one of the best ways... Read More
Every company has a value proposition. That is a statement... Read More
A consultant must remember that the business belongs to the... Read More
How is your pipeline structured?I assume most of you have... Read More
Nothing can drive a business down faster than customers who... Read More
Essentially there are 5 tremendously powerful methods to make money... Read More
Are you a small business owner who wants to expand... Read More
Do you spend every waking minute in your business? Do... Read More
It is not surprising that some people may perceive Six... Read More
Where would a business be without a business plan? A... Read More
Would it help you as a real estate investor to... Read More
Doesn't it frustrate you when you've given good service, sometimes... Read More
What does it take to grow a business and run... Read More
My 16 year-old daughter said, "Gee Dad! You look just... Read More
As small business managers, we juggle limited resources in a... Read More
When is advice free and when should you charge for... Read More
Providing high quality customer service is a must for any... Read More
Small business owners often enter their field with great expectations.... Read More
The reason we Franchisors call it an exclusive territory is... Read More
How do we keep track of our business deals?If you... Read More
Franchising Directory Sites-Paid Advertising, Lead Generation for FranchisingFranchising Directory Sites... Read More
Just a few years ago, when one thought of a... Read More
The key to organizational focus and helping those who need... Read More
A Brilliant Marketing Idea... sounds great but what is it?... Read More
To maximum potential profits and dollars in a mobile washing... Read More
Database Problems in MarketingI have been working on a direct... Read More
Do you need grant funding for your nonprofit organization? If... Read More
Every business starts with an idea or a dream. To... Read More
Think of all of your business ideas as tiny seeds... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
The Service-Disabled Veteran-Owned Small Businesses (SDVOSB) is a program that... Read More
My clients and many of my readers are small and... Read More
Auto Detailing: Maintaining A Commercial Carpet ExtractorYou should drain your... Read More
Should your business have a toll free number for customers... Read More
What image do you and your people portray to your... Read More
Free money! Receive up to $25,000 that never has to... Read More
You see it often in large shopping complexes. Customers seem... Read More
The Operations Plan is a critical component of any business... Read More
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