If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Work smarter, not harderWhat is one of the best ways... Read More
Q: After years of dreaming about starting my own business,... Read More
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Why are Chambers a good launching pad?Chambers provide you with... Read More
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Send handwritten notes. That applies whether you're a guy or... Read More
1. Everyone Makes A Difference ? Despite not letting him... Read More
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I am simply amazed at the problems some of my... Read More
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Achieving real success should be the goal of any good... Read More
There have been many great points raised on both sides... Read More
Many small business startups fail within the first 2 years... Read More
Part of the power plan is making sure you have... Read More
Buying a franchise is not for everyone. This guide will... Read More
Pressure washing companies must look for customers in the retail... Read More
If you plan to do business online, then your website... Read More
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At first glance, this topic may seem a little repetitive,... Read More
What's your job profitability? Do you know?Many business owners are... Read More
As an Investment Representative you've worked hard to build trust... Read More
-- The One Pager Shortcut Series --An effective and compelling... Read More
The Boston suburbs seem to be rich with possible locations... Read More
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Are you -- like 70 percent of small business owners... Read More
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COLLABORATIVE NEGOTIATING:Collaborative negotiating is a win-win strategy that can focus... Read More
The Federal Trade Commission which governs the franchise industry thru... Read More
TRUTH IN THE LAWN MOWING INDUSTRYWe do not wish to... Read More
When deciding to host a fundraiser for your company or... Read More
It is estimated that 78% of all small business start-ups... Read More
Writing a business plan for a mobile car wash is... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
You want to know more about making money with your... Read More
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This is the tale of two business plans with very... Read More
10 Best Practices to consider as your SBIR negotiations approach... Read More
The less a business pays for goods and services the... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
You've heard it before; we're living in an information age.... Read More
"Order Now!" "Your Business Will Fail If You Don't Have... Read More
How often have you thumbed through a business opportunity magazine,... Read More
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