If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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You've always liked flowers and you think the idea of... Read More
What is in an information plan?Before you even meet with... Read More
Looking for ways to boost your cash flow? As a... Read More
Many small businesses do quite well due to the blood,... Read More
SBIR vs. STTR: If you are participating in the SBIR... Read More
How often has someone thought of starting a business based... Read More
How to do itPeople skim through newspapers and magazines and... Read More
When we speak of branding most of the time people... Read More
Last summer the FTC put forth a report and then... Read More
If you're just ramping up your small business email newsletter,... Read More
Here are some of the questions that you need to... Read More
As a Boat Detailing Specialist, you may want to offer... Read More
How often have you thumbed through a business opportunity magazine,... Read More
The last time I spoke and went into a bit... Read More
It's a strange anomaly.Most people who set out to start... Read More
I am simply amazed at the problems some of my... Read More
1. Don't Spend Too Much Time PlanningWhen you are entering... Read More
When the recent Games of the XXVIII Olympiad came to... Read More
Think of your business as a living, breathing, organism. It... Read More
Mobile carwashing is hard work, it is tough on the... Read More
Franchising is the fastest way to build small businesses, provide... Read More
Grow your Professional Organizer business by branching out into related... Read More
When is it a good thing to say no to... Read More
How to identify future solutions and opportunities?Your power page, if... Read More
It appears the mini-blimp indoor theme and concept is making... Read More
Here are just a few ways to increase and diversify... Read More
If you don't know what a Virtual Assistant (or VA)... Read More
If you ask most small business owners what priority CRM... Read More
1. Look Over Your Shoulder ? Of course, Punxsutawney Phil... Read More
How a donation is different from a sponsorship and what... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
The home-based business market, sometimes called the SOHO (small-office/home-office) market,... Read More
How often has someone thought of starting a business based... Read More
Where do you find the right people for a business... Read More
As an Investment Representative you've worked hard to build trust... Read More
I started working with another new client last week. He... Read More
All franchises must meet the legal definition of a franchise... Read More
Due to the over regulation in the Franchising Industry and... Read More
Office support services can range from basic data entry to... Read More
-- The One Pager Shortcut Series --An effective and compelling... Read More
The easiest way to lift profits is to cut the... Read More
Contrary to popular belief, small businesses can survive a crazy... Read More
This morning, I went to take a short walk outside.... Read More
I love work, I can watch it all day.I am... Read More
This year, some 700,000 American businesses will be sold. Most... Read More
Buyers want both online and local information about where to... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
In a world full of complications sometimes we overlook the... Read More
When we speak of branding most of the time people... Read More
Thinking of starting a business on line? If so there... Read More
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