If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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If you are in the pressure washing business and are... Read More
Owning a small business in Wichita, KS might not be... Read More
Q: A friend told me that as a woman of... Read More
In today's economic climate, the first priority for the small... Read More
What is a Family Business? A family business is basically... Read More
The stock market is still on a wild roller coaster... Read More
Franchising has made the world look really small. The well... Read More
Setting priorities in your business? Your first job is to... Read More
Administrative and clerical tasks are the bane of every industry.... Read More
The story is told of a tiger chasing some goats... Read More
If you own a mobile service or home based franchise... Read More
Most businesses accept checks as form of payment for goods... Read More
You're pretty proud of yourself! After all, only four months... Read More
If you're looking for start-up capital for your business, but... Read More
You need to be visible to attract customers, right? But... Read More
Ok, so next to the taxman, your company payroll department... Read More
Many investors and business ethics professionals are calling for more... Read More
Many self employed professionals find themselves overwhelmed, frustrated, and confused... Read More
The Franchise Group at the Federal Trade Commission in all... Read More
How do you make sure you have the business solutions... Read More
My 16 year-old daughter said, "Gee Dad! You look just... Read More
After over 30 years of participating in hundreds of businesses,... Read More
What is a Virtual Assistant?A Virtual Assistant is a person... Read More
When you feel like you're always busy working on your... Read More
Managing cash flow is every small business owner's most important... Read More
The following are six essential skills to business success. You... Read More
Don't you find that there are so many decisions you... Read More
As you reflect on this year and prepare for next... Read More
During the 1980 presidential campaign, candidate Ronald Reagan vowed, if... Read More
While there are few career paths that some would call... Read More
You see it often in large shopping complexes. Customers seem... Read More
One of the hidden perks of raising six children is... Read More
For the employees, payday is the brightest day; they finally... Read More
A reader of one of my online sessions asked should... Read More
How do you find the best business partners?Finding a good... Read More
So there I was ? sitting in the audience of... Read More
What is a Family Business? A family business is basically... Read More
Start thinking about buying an established business if you want... Read More
Where do you find more customers?How do you compete with... Read More
Not sure how to start a small business? This guide... Read More
One of the best ways to make money in the... Read More
The temporary staffing industry continues to expand, with yearly double-digit... Read More
Support is critical for your small business survival. You may... Read More
A lot of business owners I've spoken with lately have... Read More
The restaurant industry in the United States employs an estimated... Read More
Sacred cows take a long time to die. We get... Read More
What would happen if you decided to take an extended... Read More
Under the Securities Act of 1933, any offer to sell... Read More
Debt collection letters--an overview"Debt collection letter" in the singular may... Read More
Marketing is one of the four corner-posts of a solid... Read More
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