If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Mobile detailers will find themselves with lots of competition even... Read More
This morning, I went to take a short walk outside.... Read More
To maximum potential profits and dollars in a mobile washing... Read More
Don't you find that there are so many decisions you... Read More
Nothing can drive a business down faster than customers who... Read More
Marketing is one of the four corner-posts of a solid... Read More
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Aside from the fear of losing a spreadsheet or research... Read More
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I love work, I can watch it all day.I am... Read More
Thinking of starting a business on line? If so there... Read More
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One of the most common issues that comes up for... Read More
I'll be the first to admit that I went a... Read More
Why does consistency in the message have an effect on... Read More
How much is your time really worth? Is it worth... Read More
In the first part of this article I put forward... Read More
Your product is dying. With the same inevitability that we... Read More
1. Look Over Your Shoulder ? Of course, Punxsutawney Phil... Read More
Am I the only one that does not have an... Read More
The reason we Franchisors call it an exclusive territory is... Read More
The difference between rates and wages is not always clear... Read More
The Customer Analysis section of the business plan assesses the... Read More
Canon City, Colorado is known for it's 6 Prisons; State... Read More
Here are seven ways for owners of small businesses to... Read More
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If you own a mobile car washing, pressure washing or... Read More
You want to know more about making money with your... Read More
"I don't know the key to success, but the key... Read More
There's no question that hard work and a little luck... Read More
Last summer the FTC put forth a report and then... Read More
How do you find groups that are in need of... Read More
Incorporation in Nevada has become an attractive option for savvy... Read More
You see it often in large shopping complexes. Customers seem... Read More
There are many little details that go into making sure... Read More
CONSIDERING COMPANY NEEDS: In identifying your needs for the internship,... Read More
It's obvious when a small business has accepted the fact... Read More
Every company has business pain, but the pain does not... Read More
The FTC, Federal Trade Commission, is considering modifying the franchise... Read More
"If at first you don't succeed, then skydiving definitely isn't... Read More
It's a strange anomaly.Most people who set out to start... Read More
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At first blush this idea might be difficult to wrap... Read More
A Brilliant Marketing Idea... sounds great but what is it?... Read More
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Sexual Harassment is a disturbing part of employment life in... Read More
Anyone in business today realizes both the natural dependency on... Read More
Fuel prices these days are quite high and they take... Read More
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