So you have your website and you've done everything right on the web - search engines, classified sites, newsgroups, bulletin boards, link sites, mailing lists, etc etc etc.
And now you think you've exhausted the possibilities of marketing your website and you can sit back and wait for the visitors to roll in, right? WRONG!
Here are 12 extra ways to promote your website without even turning your browser on:
NUMBER ONE:
Make sure that all of your staff know your website address. They know your telephone and fax numbers, they know your "snail mail "address - they should ALL know your web site address too. Make sure that any new staff have this information along with the usual contact details.
NUMBER TWO:
Print your URL and email address on all letterheads, business cards & compliment slips, in the format www.yourcompany.co.uk This way everyone that you ever come into contact with has your web address.
NUMBER THREE:
Business closed for the day? Why not put up a sign - "Open 24 hours a day on the WWW - www.yourcompany.co.uk" Spooners Restaurant (http://www.spooners.co.uk) did this and regularly get table bookings via email that they would usually have missed.
NUMBER FOUR:
Include your web addressL in your answerphone, or line holding message. Let people know that they can find information/buy products/ enquire about services via the world Wide web.
NUMBER FIVE:
Type your website address into your screensaver to remind staff of the address while they are on the telephone. This way even temping staff know the address
NUMBER SIX:
When potential clients call for information about your company, ask them if they have Internet access and send them to your website. This means they can have the information immediately, without waiting for the postal system, and may help cut down on your postage bills.
NUMBER SEVEN:
Look for unusual promotional items at holiday times - WWW tiepins or brooches, computer shaped cookies, Christmas cards on disks (with the obligatory link to your website) - the choice is endless and it all draws attention to the fact that your company is taking advantage of the latest technology
NUMBER EIGHT:
Why not swap leaflets with one of your clients and reach a whole new potential audience? Every brochure we send out features a leaflet/business card from one of our clients - a favour which they reciprocate.
NUMBER NINE:
Magnetic car stickers featuring just your company name and website address help get you seen while you're out and about and can be a great conversation starter!
NUMBER TEN:
Have t-shirts printed with your web address and logo - then give them out as prizes or promotional items.
NUMBER ELEVEN:
If you're in a restaurant or hotel with a guestbook - sign it! And don't forget to leave your web address. These guestbooks are left in receptions all year round and people tend to browse through them while waiting.
NUMBER TWELVE:
Make sure that any newspaper and other offline ads feature your website address prominently - don't hide it away in the small print!
Nikki Pilkington is owner of Milton Keynes based Internet Marketing Company Nikki Pilkington.com, and writes articles, hints and tips to help people looking to promote their website for free, as well as running paid e-marketing campaigns. For more of her articles visit http://www.nikkipilkington.com and sign up to the newsletter.
weekly home cleaning Highland Park ..1. Create a free ebook directory on a specific topic... Read More
Promoting your website might seem like an enormous task that... Read More
How would like to have an email list of thousands... Read More
Before you spend your hard earned money, why not first... Read More
Keeping it clean could give you a boost.By Mark White... Read More
One of the great advantages of advertising and marketing on... Read More
With learning about online promotion, there is so much information... Read More
You can learn many things you didn't know about your... Read More
Web Site Awards are given from other sites to reward... Read More
Description: one way of jumpstarting you link campaign is to... Read More
Web analytics. Don't worry, it's not as boring as it... Read More
Everybody Loves A Freebie!It's true! Who doesn't like to get... Read More
If you want to make money on the web, you... Read More
A prospect's mind is an intimate place... Read More
Stop wasting your time and having your energy sucked dry!... Read More
You have spent hours creating a HTML masterpiece, you have... Read More
Seeking effective affordable website promotion should begin with listing your... Read More
Your biggest asset when becoming an internet marketer is to... Read More
Writing articles for submission and distribution on the internet is... Read More
Webmasters across the globe are involved in a race to... Read More
People are always wanting to attract more visitors to their... Read More
Record keeping measurements for Internet marketing Record keeping tracks money... Read More
1. Tell people you have a siteThis might seem blindingly... Read More
Here's a fairly obvious Multi Linking Strategy that is probably... Read More
Does your website offer visitors a quick and easy way... Read More
whole house cleaning Park Ridge ..How can one get a good ranking in the major... Read More
If you are like most webmasters, your goal is to... Read More
Think about it, when you browse any web site, you... Read More
Let's face it, getting (and keeping) a good Google... Read More
Market my website? Why should I have to spend time... Read More
(but also one of the most crucial part)It is time... Read More
Do you want to make your website more profitable?If you... Read More
Personalized search is a hot topic especially since Yahoo! and... Read More
It's a fact. While most link partners are scrupulously honest... Read More
We have dealt with the tags so the search engines... Read More
In order to have more trust in your visitors' eye,... Read More
I think you all know that buying pop ups in... Read More
Promote your website using articles - Internet is all about... Read More
Directories are important to your ranking and success with Search... Read More
Just because you put up a web store doesn't mean... Read More
A back-end product is a product that you attempt to... Read More
If you desire to succeed in internet promotion, you must... Read More
Writing and distributing articles is fast becoming a popular method... Read More
Record keeping measurements for Internet marketing Record keeping tracks money... Read More
"One in a million". What do I mean by that?... Read More
Website promotion Internet marketing is perhaps the most important part... Read More
If you haven't visited the Google Labs lately, they have... Read More
Often, website owners would like to promote their new business... Read More
Consider for a minute my son's website for grass mowing,... Read More
In this article I discuss some ineffective and/or unethical website... Read More
Web Site Promotion |