All of us, the authors, know that to enhance our sites' listings in search engines we need to do certain things and some of them are :
(a) get fresh content on our sites on regular basis
(b) get backlinks from high PR (page-rank) sites
Get Fresh Content:
Inserting RSS Feeds on related subjects is a great way to create automatic fresh content in a website. However, we can also put our own published articles in a section, say, 'My Articles'. Many authors aim to write at least one article every week. So, every week whenever search engine robots come to our sites, they can get fresh content.
Get Back-links:
Back-links are considered an important factor in search engine placements. When we submit our articles in article directories, we get a link back from those sites. Mostly all article directories have good PR (page rank). The benefit of submitting articles in article directories is that not only is there a fair chance of getting our articles published, but also our articles get published in many other web sites with our resource boxes. So, when different sites link to our site from a related page (the page where our articles are published), there are chances that search engines would look at our sites respectfully and rank us well. So, submitting articles to article directories is a good choice. We get link back from a page, which talks about related subjects.
Actually, upto this part, I have not talked about anything special. Authors write free articles knowing these features.
But, how many of our articles are positioned high in the search engines? If not, what could be the reason?
Outbound Links:
The another important factor of ranking high in search engines is 'Outbound Links'. Search engines consider this factor equally important as back-links. As back-links from related sites are important, outbound links to related sites are equally important. In fact, that's one of the main reasons why mostly all article directories have high PR. Because, in every article directory, there is a huge amount of outbound links. And each outbound link is sent out to a related site from a page where the subject is being discussed!
Sometimes we exchange links with related sites and both the parties put those link in a seperate pages. That 'links page' contains only links and links -- no content! So, how would search engines consider them as valid outbound links?
How can authors like me factor this element in our sites?
Not many of us would want to link out to sites which are of our competetors. But wait, article writers can do this wisely.
As I have discussed above, authors should publish their own articles in their own sites, before submitting them to article directories. There is a reason for this. When multiple sites publish our articles, the search engine finds duplicate content in large number of sites. Therefore, search engines list on top the site from where it got the article first. So, if we publish our own articles first on our sites, it is possible that our own sites would be listed on the top of all other sites that published our articles.
After submitting the articles to article directories, we should keep track of when our articles are published in those directories. Most of the directories inform us when when our articles get published. We must visit those sites and get the URLs of our articles.
Let us put the links of those pages in article pages of our sites. If we put, "These article is also published by :" with a list of links of the sites where those particular articles are published, we cleverly send out links to pages where our subject is discussed. This will definitely help us creating authenticated outbound links and rank well in search engines without hampering our businesses.
Subhendu Sen is the owner and the webmaster of The Web Content - an article directory, which uses XML/RSS feeds. Authors may also submit their articles at: http://www.thewebcontent.com
no-contract cleaning service Des Plaines ..Writing articles is one of the best ways to get... Read More
Online writing is really self-publishing made easier and potentially much... Read More
A large portion of your business relies on your ability... Read More
Publishing articles on the Internet is a tremendous way to... Read More
When you frequently post articles on ezines, you might be... Read More
1. Choose A Topic.You need to choose either a hot... Read More
Overture reports over 1 million queries for article keyword related... Read More
Inspirational articles were once limited to self-help and religious publications,... Read More
Not doing what, you ask.Writing and submitting articles.Writing articles is... Read More
Find definitions from A to G! ~~~~~~~~~~~ A ~~~~~~~~~~~ About... Read More
Lately, there seems to be some confusion between Article Marketing... Read More
The five essential questions to be answered in your article... Read More
Ready to jump on the keyword article bandwagon? Billions of... Read More
How would you like to have your name and web... Read More
If you are starving for traffic, can't seem to consistently... Read More
This is precisely what I am doing here today (and... Read More
This is Part 2 of a 2 part article -... Read More
SEO writing is very different from content writing, article writing,... Read More
Your author bio is a vital part of your article... Read More
Article authors who use SEO (Search Engine Optimization) keywords to... Read More
Everyone knows an expert is just a drip under pressure.... Read More
Every field or discipline has its own specialized vocabulary and... Read More
Yesterday I met a 13-year old boy with a devilish... Read More
Okay, so you're getting a feel for this article marketing... Read More
Online readers love information, but be sure your information is... Read More
bathroom cleaning service Lake Forest ..The five essential questions to be answered in your article... Read More
Is Putting your Articles in the Public Domain really a... Read More
Determining keywords is a critical step in writing articles online... Read More
By now you probably understand how important writing for trade... Read More
You know that writing articles is the best free way... Read More
Sometimes when I am communicating with other webmasters and I... Read More
Are you short of ideas? There are times when we... Read More
There are times when I want to write an article... Read More
Online writing is really self-publishing made easier and potentially much... Read More
Most authors are wasting their time producing dozens to hundreds... Read More
Finding something to write about can be frustrating for all... Read More
Every day thousands of people join affiliate programs and yet... Read More
The biggest challenge facing any online business today is how... Read More
You say, I can't write an article, I have no... Read More
It is amazing to see how much we all still... Read More
Writing articles is one of the best ways to get... Read More
It is no secret among internet marketers that writing articles... Read More
Original quotes, when used at the beginning or at the... Read More
Article marketing is becoming more and more popular, especially as... Read More
Writing can be fraught at the best of times but... Read More
Find definitions from H to P... ~~~~~~~~~~~ H ~~~~~~~~~~~ Haiku... Read More
Now that you know the secrets to writing great articles,... Read More
If you've spent any time online trying to promote your... Read More
Strategically developing online content helps to ensure a small-business owner's... Read More
The Most Economical Way to Advertise online is to Submit... Read More
Article Writing |