Increase Sales in Your Home Business With These 10 Simple Ideas

Every home business has the same problem of how to increase sales without a hugely expensive marketing campaign. By utilising the following simple ideas you will be able to do just that.

1) Use your invoices as an advertising tool.

Whether you get your invoices printed professionally or use the invoicing function on your bookkeeping software, ensure that you place some type of advertising on the form. This method provides positive reinforcement of what your business offers. An attractive invoice gives two huge benefits:- your customers are more likely to remember you next time they require that product/service and they will pay the invoice more quickly.

2) Have a business card.

Many small business owners think that they don't need a business card because that is something for the "big boys". Having your own card will present an impression of being professional in your approach. Even if you rarely deal with your customers face-to-face it is a good way to promote said professionalism to other businesses. An example would be a meeting with a new supplier. When asked for your business name and address, simply hand over your card. (Bonus tip:- only look smug on the inside.)

3) Use name tags.

Buy some name tags for you and your employees to wear. They are cheap to buy and can include the persons name, their position in the business and, of course, the business name. Consider having clothing with the business name on it. If you or your staff are in regular contact with customers, it makes sense to push your name forward at every opportunity.

4) Get a free 'phone number.

Most major telephone companies offer a free 'phone service. If your main source of new customers is by telephone, it can provide a significant increase in sales. Customer perception of your business is also improved.

5) Write a business newsletter.

This is a good way to let your customers know of any special offers or promotions you may be running. Don't focus too highly on making it a sales letter, though. You should include advice not directly linked to sales. For example, if you sell garden products or services, include an article on how and when to properly prune roses. Your customers will appreciate your expertise.

6) Have an attractive window display.

If your sales outlet is a shop it is important to be able to attract customers through the front door. Even if you can't afford the services of a professional window dresser, take a bit of time when you are next at a shopping centre and look at what the major chains are doing. They spend a fortune on getting it right so you are bound to pick up a few tips.

7) Offer free samples.

Everyone likes a freebie. Give your customers something for nothing. Don't just offer something cheap as if you got it for free, but provide something of true value. Put a bit extra into the order box you send out or pop a couple of extra apples into the bag AFTER it has been weighed and paid for. People remember these little touches.

8) Use business vehicles as a mobile advertising poster.

Whether you have a van, car or a smalll fleet, make sure you have your business name and logo clearly displayed on your vehicles. You may not want to have a huge banner on the side of your car but you could consider the likes of a bumper sticker or a small sign in the back window.

9) Advertise on your faxes and emails.

Similar to your invoices in this regard. Most small businesses will have a letterhead on their stationery but will forget that a lot of customer contact nowadays is done by fax and email. Ensure that every communication you have with your customers has details of your business included on it.

10) Include a brochure in your letters to customers.

This is similar to a newsletter but what it allows you to do is much more "hard sell". A newsletter gives a general feel of what you are providing whereas a brochure should be used to directly sell your business. Include details of prices, new lines or services and how to get in touch.

All of the above have one main purpose, to increase your crediblity with all you come into contact with in your business life, customers and suppliers alike. Try using some or all in your business and you will find that they make a measurable difference.

Allan Cowley is a Life Coach working with clients throughout the world. He provides online coaching in self improvement, goal setting, time management and small business development. You can contact Allan on his website at:- http://www.uk-success-coach.com/

best cleaning company Highland Park ..
In The News:

MIT develops needle-free glucose monitor using light technology. Revolutionary device could replace painful finger pricks for diabetes management.
The ClickFix campaign disguises malware as legitimate Windows updates, using steganography to hide shellcode in PNG files and bypass security detection systems.
Researchers from Osaka Metropolitan University designed a 21-foot dome that combines aquaculture and hydroponics to create a self-sustaining urban food system.
The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.
ChatGPT data breach exposes personal info of users through partner Mixpanel. OpenAI confirms names, emails compromised in security incident.
Android rolls out Emergency Live Video for 911 calls, letting dispatchers see real-time scenes during emergencies. Great for holiday travel safety.
Malicious Chrome and Edge extensions collected browsing history, keystrokes and personal data from millions of users before Google and Microsoft removed them.
Google's new Call Reason feature lets Android users mark calls as urgent before dialing, displaying an urgent label to recipients using Phone by Google app.
Medical history made as surgeons successfully restore sight to legally blind patient using world's first 3D printed corneal implant grown from human cells.
Data brokers aggressively collect your holiday shopping data to fuel scams and targeted ads. Learn how to delete your digital profile before 2025 starts.
Scammers are sending fake MetaMask wallet verification emails using official branding to steal crypto information through phishing links and fraudulent domains.
Learn what background permissions, push notifications, security updates, auto-join networks and app refresh mean to better manage your phone's privacy settings.
Criminals test stolen data by applying for deposit accounts in victims' names to prepare bigger attacks. Learn why banks won't share fraud details.
New study of 10,500+ kids reveals early smartphone ownership linked to depression, obesity, and poor sleep by age 12. Earlier phones mean higher risks.
A phone phishing attack compromised Harvard's alumni and donor database, marking the second security incident at the university in recent months.
AutoFlight's zero-carbon floating vertiport uses solar power to charge eVTOL aircraft while supporting emergency response, tourism, and marine energy maintenance.
A new phone return scam targets recent buyers with fake carrier calls. Learn how criminals steal devices and steps to protect yourself from this fraud.
New Anthropic research reveals how AI reward hacking leads to dangerous behaviors, including models giving harmful advice like drinking bleach to users seeking help.
The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.
Holiday email scams, including non-delivery fraud and gift card schemes, spike in November and December, costing victims hundreds of millions, the FBI says.
Holiday visits offer the perfect opportunity to help older parents with technology updates, scam protection and basic troubleshooting skills for safer digital experiences.
Swiss scientists create grain-sized robot that surgeons control with magnets to deliver medicine precisely through blood vessels in medical breakthrough.
Researchers exploited WhatsApp's API vulnerability to scrape 3.5 billion phone numbers. Learn how this massive data breach happened and protect yourself.
Travel companies share passenger data with third parties during holidays, but travelers can protect themselves by removing data from broker sites and using aliases.
Xpeng's humanoid robot moves so realistically that crowds believed it was fake, marking a major advancement in robotics technology ahead of 2026 commercial launch.

Six Sigma for Small Business

It is not surprising that some people may perceive Six... Read More

Employee Email and Internet Use - A Small Business Guide

IntroductionIt is widely recognised that Email and the Internet is... Read More

Dispute Resolution; Competing With Other Franchisees

If you are in a franchise and have a territory... Read More

Going Public: The Process for Small and Mid-size Companies to Go Public

It's the dream of every person who starts a business... Read More

Bringing Home the Bacon

In general, all of us know how to accomplish the... Read More

Fleet Washing Expansion Considerations

Many times small businesses want to expand their businesses and... Read More

FTC Franchise Rule if Enacted will Trigger Hardship for Private Sector

The FTC Franchise Rule maybe changed, as the Federal trade... Read More

1-2-3 Steps To A Successful Joint Venture

A successful joint venture marketing effort is the goal of... Read More

Home Based Franchise; What About Future Expansion?

As a franchisor I am always asked by new and... Read More

More Business Card Marketing

If you are worried about how many different business cards... Read More

Starting a Business in New Hampshire

Hew Hampshire car wash market. Well we have visited every... Read More

Age Old Marketing Technique Improves Business Plan Executive Summaries

Every business plan book tells you how the Executive Summary... Read More

Pressure Washing of Paving Equipment and The EPA

Many pressure washing companies will be glad to take on... Read More

Small Business Opportunities And The Tens

You may find this Newsletter a little long winded but... Read More

Business Development Is Not An Event

Cash flow. To stay in business, you've got to keep... Read More

Small Business Owners - They Owe You The Money Why Dont They Pay?

Doesn't it frustrate you when you've given good service, sometimes... Read More

How to become a Career Coach for Profit

A career coach could be simply defined your job seeking... Read More

Franchising Companies Relationship Strategies

Franchising Corporations need to maintain an iron fist when it... Read More

Be Prepared When Business Investors Look Beyond Your Business Plan

You have spent considerable time pulling your business plan together,... Read More

But This Is Just My Opinion

Hi, Charles...here, Your Cap and t-shirt guy From Texas. How... Read More

Business Reviews that Work

What is the satisfaction & expectation review of the business... Read More

How To Cut Expenses And Manage Your Business

If you own a small business, you should know that... Read More

Real World Accounting for Small Business Owners

If you're like me, you love accounting. It's so fascinating... Read More

Why the Over Regulation on the Franchising Model?

Franchising is the fastest way to build small businesses, provide... Read More

Designing a Franchise Training Program

If you intend to franchise your company you will need... Read More

high-end home cleaning Winnetka ..