All of us, the authors, know that to enhance our sites' listings in search engines we need to do certain things and some of them are :
(a) get fresh content on our sites on regular basis
(b) get backlinks from high PR (page-rank) sites
Get Fresh Content:
Inserting RSS Feeds on related subjects is a great way to create automatic fresh content in a website. However, we can also put our own published articles in a section, say, 'My Articles'. Many authors aim to write at least one article every week. So, every week whenever search engine robots come to our sites, they can get fresh content.
Get Back-links:
Back-links are considered an important factor in search engine placements. When we submit our articles in article directories, we get a link back from those sites. Mostly all article directories have good PR (page rank). The benefit of submitting articles in article directories is that not only is there a fair chance of getting our articles published, but also our articles get published in many other web sites with our resource boxes. So, when different sites link to our site from a related page (the page where our articles are published), there are chances that search engines would look at our sites respectfully and rank us well. So, submitting articles to article directories is a good choice. We get link back from a page, which talks about related subjects.
Actually, upto this part, I have not talked about anything special. Authors write free articles knowing these features.
But, how many of our articles are positioned high in the search engines? If not, what could be the reason?
Outbound Links:
The another important factor of ranking high in search engines is 'Outbound Links'. Search engines consider this factor equally important as back-links. As back-links from related sites are important, outbound links to related sites are equally important. In fact, that's one of the main reasons why mostly all article directories have high PR. Because, in every article directory, there is a huge amount of outbound links. And each outbound link is sent out to a related site from a page where the subject is being discussed!
Sometimes we exchange links with related sites and both the parties put those link in a seperate pages. That 'links page' contains only links and links -- no content! So, how would search engines consider them as valid outbound links?
How can authors like me factor this element in our sites?
Not many of us would want to link out to sites which are of our competetors. But wait, article writers can do this wisely.
As I have discussed above, authors should publish their own articles in their own sites, before submitting them to article directories. There is a reason for this. When multiple sites publish our articles, the search engine finds duplicate content in large number of sites. Therefore, search engines list on top the site from where it got the article first. So, if we publish our own articles first on our sites, it is possible that our own sites would be listed on the top of all other sites that published our articles.
After submitting the articles to article directories, we should keep track of when our articles are published in those directories. Most of the directories inform us when when our articles get published. We must visit those sites and get the URLs of our articles.
Let us put the links of those pages in article pages of our sites. If we put, "These article is also published by :" with a list of links of the sites where those particular articles are published, we cleverly send out links to pages where our subject is discussed. This will definitely help us creating authenticated outbound links and rank well in search engines without hampering our businesses.
Subhendu Sen is the owner and the webmaster of The Web Content - an article directory, which uses XML/RSS feeds. Authors may also submit their articles at: http://www.thewebcontent.com
whole house cleaning Highland Park ..There is no doubt that Spam has affected online business... Read More
Recycling your work is a lot like doing your part... Read More
This has to be the number one thing that most... Read More
The first step to getting published is to find your... Read More
Every field or discipline has its own specialized vocabulary and... Read More
How would you like to have your name and web... Read More
Writing and distributing articles on the internet is one of... Read More
Do you know one of the most powerful marketing techniques... Read More
Writing articles, and promoting them for publication, is one of... Read More
Are you looking for a better way to promote your... Read More
When writing articles for publication, it is important that you... Read More
Your publicity dreams may include being featured in Forbes, Fortune,... Read More
Writing articles is possibly the best way to generated free... Read More
Being an Internet Article Author is far and away the... Read More
Determining keywords is a critical step in writing articles online... Read More
Do you have problems finding ideas for articles and speeches?I... Read More
It has become common knowledge that the smartest and most... Read More
There is probably no easier way of earning extra money... Read More
If you haven't considered the power of articles as part... Read More
As a follow up to my previous article on the... Read More
Article authors who use SEO (Search Engine Optimization) keywords to... Read More
Article marketing has become very popular of late, especially with... Read More
You're Invited... Visualize your article going out like a party... Read More
This may come as a surprise... to you, but writing... Read More
You have decided on a great idea and researched a... Read More
pet-friendly home cleaners Glenview ..If you are going to be writing articles to promote... Read More
Last time on "Because your articles suck" ? we discussed... Read More
People love to hear stories. They'll identify with what you... Read More
Do you wonder what easy, cheap, and fast way you... Read More
By default, Microsoft Word automatically changes straight quotation marks (... Read More
I am often approached and asked, how do I write... Read More
Writing can be fraught at the best of times but... Read More
It's amazing how quickly free articles can generatetraffic - my... Read More
If you are starving for traffic, can't seem to consistently... Read More
Good technical articles are challenging to write. They're time-consuming, demanding... Read More
MS: Bob, how important have Ezine Articles been in achieving... Read More
When you create your articles in TextPad format, something like... Read More
Publishing articles on the Internet is a tremendous way to... Read More
A great headline can be the difference between having your... Read More
One of the most tried and true methods of self-promotion... Read More
Content is an important component of your web site. Learning... Read More
A ghostwriter, as one may think is not a writer... Read More
Not doing what, you ask.Writing and submitting articles.Writing articles is... Read More
Did you realize that writing and publishing articles online represents... Read More
As you write the outline for your next article, there... Read More
Writing effectively on the internet is the most effective way... Read More
I've been involved in publishing for over a decade now... Read More
Gathering information from interviews is really simple. You ask the... Read More
There are many different ways to improve link popularity for... Read More
If you've spent any time online trying to promote your... Read More
Article Writing |