If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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What is a Virtual Assistant?A Virtual Assistant is a person... Read More
While there are few career paths that some would call... Read More
As the owner or an employee of a small-to medium-sized... Read More
We visited Lexus USA, home of the Lexus North America... Read More
If you're just ramping up your small business email newsletter,... Read More
We have all seen the mobile washing units cruising our... Read More
It has been said that the only constant is change.... Read More
Let's face it, we all tend to get stuck in... Read More
One of the great challenges for independent professionals and small... Read More
The Boston suburbs seem to be rich with possible locations... Read More
Home based travel businesses are no longer the wave of... Read More
Opening a carpet cleaning business is a great way to... Read More
If you own a mobile truck washing, pressure washing or... Read More
Since you own a business you probably have liability insurance... Read More
Car wash businesses are unique to other businesses. In fact... Read More
For many small businesses, the "S" corporation is the business... Read More
1. TargetYou are not all things to all people. Decide... Read More
So you want to start a business but you don't... Read More
With the massive explosion of start-ups and home businesses developing,... Read More
Let me get right to the point. The single most... Read More
It's a commonly quoted statistic: 80% of all small businesses... Read More
The choice of financing is an important determinant of whether... Read More
Many job applicants want a job but often do not... Read More
Completion not Perfection Five Keys To Doubling Your Productivity and... Read More
A lot of business owners I've spoken with lately have... Read More
Recently one of my customers told me the chaos swirling... Read More
What could Seinfeld possibly have to do with marketing a... Read More
CONSIDERATIONS FOR YOUR INTERN: Specify the number of hours the... Read More
Do you have a Business Plan? Congratulations, but you are... Read More
You want to know more about making money with your... Read More
If you run a pressure washer business you need complete... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
Many small business startups fail within the first 2 years... Read More
Your on-line success is based on your efforts and yours... Read More
Do you like animals? Would you like to work for... Read More
It's a strange anomaly.Most people who set out to start... Read More
Lance Armstrong this week won an unprecedented 7th Tour de... Read More
Q: Is the online world the best place to sell... Read More
You're pretty proud of yourself! After all, only four months... Read More
Are the promoters and consultants destroying the market for Reverse... Read More
I love lists. I make them for everything. And I'm... Read More
Fuel prices these days are quite high and they take... Read More
There is significant competition in auto detailing and car washing.... Read More
First, we need to define the different kinds of skip... Read More
Most small business owners seek advisors who can help them... Read More
Large corporations use employee manuals to both educate employees about... Read More
There were only an estimated 1800 active franchisors in this... Read More
The single most important activity you can do in your... Read More
If you are a non-operator owner of many work trucks,... Read More
Every employee would like to earn as high a salary... Read More
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