If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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There is significant competition in auto detailing and car washing.... Read More
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In the book Women and Small Business author gives all... Read More
The Federal Trade Commission is assisting competitor to cheat and... Read More
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Concrete cleaning can be a lucrative business to start. Here... Read More
The less a business pays for goods and services the... Read More
A few years ago, I visited Beijing for the first... Read More
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How far can you go based on your relationship with... Read More
How to identify future solutions and opportunities?Your power page, if... Read More
"I don't know the key to success, but the key... Read More
We all know that competition is an ugly word but... Read More
Debt collection letters--an overview"Debt collection letter" in the singular may... Read More
Manufactured and Mobile Home owners know that the weather this... Read More
In the 2003 Auto Laundry News Survey it was determined... Read More
COLLABORATIVE NEGOTIATING:Collaborative negotiating is a win-win strategy that can focus... Read More
The resume writing service serves an important role in the... Read More
Here's why 'WHY' is such a profit-making marketing trigger."Stop taking... Read More
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Too often in business we get trapped into reviewing our... Read More
The following are six essential skills to business success. You... Read More
In this series of articles I'm going to show you... Read More
What is the best time to expand a mobile car... Read More
If you are the boss and you think your job... Read More
I recently met with a very successful magazine publisher who... Read More
This morning, I went to take a short walk outside.... Read More
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Over regulation of small business is so intense it is... Read More
Q: I really want to start my own business, but... Read More
Traditional advertising methods are still being used for almost 90%... Read More
On June 8, 2004, the world witnessed what no one... Read More
How often have you thumbed through a business opportunity magazine,... Read More
"Inch by inch, row by row...that's the way my garden... Read More
Canon City, Colorado is known for it's 6 Prisons; State... Read More
10 Best Practices to consider as your SBIR negotiations approach... Read More
BioTechs even with the latest news had shed over 1000... Read More
To maximum potential profits and dollars in a mobile washing... Read More
Lance Armstrong this week won an unprecedented 7th Tour de... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
One of the best marketing strategies a business or organization... Read More
At first blush this idea might be difficult to wrap... Read More
Is your business making money? Would you know?Figuring out whether... Read More
First, we need to define the different kinds of skip... Read More
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