If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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If you are in a franchise and have a territory... Read More
Passion. Passion alone can make your business successful. As an... Read More
Multimedia is everywhere on the Internet, whether in the form... Read More
Many auto detailers fall short in their sales presentations. I... Read More
Why should you always maintain a good report with a... Read More
It's just like a marriageTo expect a bank manager or... Read More
One of the greatest pitfalls in e-commerce is Field of... Read More
The efficiency of debt collection is the difference between a... Read More
When deciding to host a fundraiser for your company or... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
SBIR Corner: FFP vs. CPFF contracts:In the SBIR/STTR world, the... Read More
The following tips have come from a wide variety of... Read More
Do you know what your genius work is? It's the... Read More
In today's marketplace the words 'job security' have become an... Read More
A lot of business owners I've spoken with lately have... Read More
If you really want to earn more money with your... Read More
As a specialist in getting restaurants open, it is surprising... Read More
One overlooked individual in the process of taking a company... Read More
I frequently give presentations at small business gatherings, providing me... Read More
1. Resolve to build a consistent network system.Since referrals are... Read More
In the book Women and Small Business author gives all... Read More
Announcements can be handed out as a business cardAnnouncements can... Read More
The FTC, Federal Trade Commission, is considering modifying the franchise... Read More
Many small companies work very hard to get new accounts.... Read More
There's no question that hard work and a little luck... Read More
Most small business owners are faced with so many responsibilities... Read More
Starting and growing a small business can be a daunting... Read More
Send handwritten notes. That applies whether you're a guy or... Read More
One of the primary concerns all small businesses have is... Read More
Whether you operate a chain of restaurants, a mom-and-pop convenience... Read More
Auto detailers are often asked to clean boats and detail... Read More
Imagine that you have operated a successful franchise business for... Read More
Due to the over regulation in the Franchising Industry and... Read More
Ongoing support for a franchise system is omnipotent. A major... Read More
One of the biggest excuses franchisees of home based and... Read More
A top executive called up me late in the night.... Read More
Q: I have outgrown my home office and need to... Read More
You're a small business owner with a hot new product... Read More
Cleaning concrete is tough and there is an easy way... Read More
When a person knows and knows not that he knows.... Read More
Every home business has the same problem of how to... Read More
Has this ever happened to you... 'John, you have a... Read More
The following tips have come from a wide variety of... Read More
At first glance, this topic may seem a little repetitive,... Read More
Over regulation of small business is so intense it is... Read More
Most small business owners seek advisors who can help them... Read More
If you are in the pressure washing business and are... Read More
And is having a logo really that important?My answer to... Read More
The start of a new year is a time for... Read More
If you own a mobile service or home based franchise... Read More
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