If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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What is a guru?A guru is a teacher. A mentor.... Read More
If you've been thinking about starting a business, but are... Read More
During the 1980 presidential campaign, candidate Ronald Reagan vowed, if... Read More
It's a commonly quoted statistic: 80% of all small businesses... Read More
In the first part of this article I put forward... Read More
Most new small businesses won't be in business this time... Read More
All cities have a purchasing office and/or a procurement officer.... Read More
Are the promoters and consultants destroying the market for Reverse... Read More
Let's face it, we all tend to get stuck in... Read More
If you're just ramping up your small business email newsletter,... Read More
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If small business had no important outside audiences, it wouldn't... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
One of the best marketing strategies a business or organization... Read More
Data. Most people think it is a term relegated to... Read More
Car Wash Crime in the Hood. Apparently not everyone is... Read More
Anyone who is serious about washing aircraft as a full... Read More
For the employees, payday is the brightest day; they finally... Read More
If you're like the rest of us, you've spent a... Read More
My colleague, Jane, recently lamented to me an all too... Read More
Q: I'm curious. What is the dumbest business question you've... Read More
Business checks are available in many styles and varieties. They... Read More
The Federal Trade Commission out of the blue decide in... Read More
Cash flow. To stay in business, you've got to keep... Read More
Why are we over regulation the franchising industry, what purpose... Read More
One of the biggest excuses franchisees of home based and... Read More
Here are a few tips on how to hand out... Read More
You've been meaning to tend to the administration part of... Read More
We all know how glorious those first warm days of... Read More
Are you tired yet of all the books out there... Read More
Here are seven ways for owners of small businesses to... Read More
WHEN you are operating or planning a small business that... Read More
Lance Armstrong this week won an unprecedented 7th Tour de... Read More
How do window cleaning franchise businesses start? It is a... Read More
As a home business proprietor, you may already realize why... Read More
The choice to incorporate a small business in Florida has... Read More
Administrative and clerical tasks are the bane of every industry.... Read More
What does buying a fat pig have to do with... Read More
If you're an entrepreneur responsible for your own small business... Read More
Expanding your business requires you to take a good hard... Read More
Ok, you have successfully accomplished your dream of being the... Read More
The key to organizational focus and helping those who need... Read More
When you go into business for yourself, there are many... Read More
If you are a small business you know that you... Read More
Writing a business plan for a mobile car wash is... Read More
The stock market is still on a wild roller coaster... Read More
-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many... Read More
How far away is the person you need to meet?We... Read More
Many small businesses do quite well due to the blood,... Read More
It behooves every professional mobile auto detailer to stay up... Read More
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