backyard room additions easy house additions home addition with basement third lake home addition construction buffalo grove md kitchen and bath buffalo grove .. Chicago Drug testing

Using Holidays to Put Some Extra Cheer in Your Cash Box

No matter your age or station in life, we all look forward to holidays. They give us a reason to decorate, celebrate, and most of all, spend.

Think back to any of last year's holidays. Did you buy some new decorations? Probably. Did you plan a party or host a dinner? Likely. Did you buy gifts or take advantage of special sales and promotions? Undoubtedly!

Well, instead of being on the spending end of this year's holidays, why not turn the tables and put on a promotion of your own? During the fall and winter holidays especially, people are jolly, joyous, and a little more willing to open their wallets. Of course, no honest person wants to take blatant advantage of people and their money, but for those who are already ready to buy, why not take advantage of the season by giving them a special deal?

If you have a brick-and-mortar shop, why not have a holiday open house? These events are obviously more common from Halloween to New Year's, but have you ever though of holding this kind of party at your store for the 4th of July? Advertise free refreshments, music, and giveaways, and people will come in droves, no matter what holiday it happens to be. At the very least you'll have a good time showing others a good time, and you'll probably make a lot of extra sales. If holding such a bash requires you to stay open a little later, why not? After all, 'tis always the season to please.

If your business has its only home on the Internet, put some festive touches on your web site. Try decorating it with lights, fireworks, or other festive delights. Play some holiday music, or offer free holiday sounds or screen savers for those who stop by (if you do this, you might want to register your download site with search engines to make sure people can find it). People love to decorate their home or office computers with the free stuff they find online, so why not join the club?

Another fantastic way to use holidays for marketing is to send out festive cards to your current and past customers. Wish them a happy holiday and thank them for their business. If possible, have them hand-signed for a personal touch. Be sure your company logo appears somewhere on the card.

During the Christmas season, why not buy some attractive but inexpensive tree ornaments or other decorations, and stamp them with a small version of your company logo? Offer them free to those who make purchases, or sell them at your counter (or on your site) for a ridiculously low price. People tend to keep and collect decorations over the years, so your cheap little ornament is bound to make a lasting impression.

Whether it's Halloween, Thanksgiving, Christmas, Easter, or Ant Farm Harvest, holidays offer a great chance for your business to show its stuff. Let people see your kindler, gentler, jollier side and have a little fun with your promotions. When January rolls around again, your bottom line will be glad you did.

Meredith Pond has been writing marketing copy since 2000. She personally writes your classified ad or sales copy at any time of year! New lower prices and personal service at http://www.CheapWriting.com

In The News:

From Birth to Death

Your product is dying. With the same inevitability that we... Read More

Deciding Which State To Incorporate Your Small Business In

Once you've decided to incorporate your small business the next... Read More

A Small Business Must Have a Solid Foundation

We all know that a building has to have a... Read More

Blowing Your Own Horn ? A Key Marketing Strategy for Small Business

-- Building Credibility Through Success Stories --Successful solo entrepreneurs spend... Read More

Pressure Washer Companies and Steam Cleaner Maintenance

If you run a pressure washing business it is a... Read More

Making Your Purpose Your Business Step #2- Getting From Point A to Point B

In my previous article, Step 1, your challenge for the... Read More

Cash Flow: Why Chaos Equals Poor Cash Flow

Recently one of my customers told me the chaos swirling... Read More

Starting a Business in New Hampshire

Hew Hampshire car wash market. Well we have visited every... Read More

Six Essential Skills to Business Success!

The following are six essential skills to business success. You... Read More

Specialty Advertising in C-Stores

It appears the mini-blimp indoor theme and concept is making... Read More

What Is YOUR Value Proposition?

Every company has a value proposition. That is a statement... Read More

How to Handle Rejection When You Start an Office Cleaning Business

"If at first you don't succeed, then skydiving definitely isn't... Read More

Competition Relations in Auto Detailing

There is significant competition in auto detailing and car washing.... Read More

Is Your Business Making Money?

Is your business making money? Would you know?Figuring out whether... Read More

Franchise Buyers from Hell

I ran a franchise company for many years, a car... Read More

A Key to Success: Be Consistent

Over the years I heard the best way to learn... Read More

Detailing Business Options

So you want to get into the auto detailing business... Read More

13 Steps to Protect Yourself from Your Bank

The success of your business is critically dependent on how... Read More

Marketing Your Small Business with Success Stories

-- The One Pager Shortcut Series --An effective and compelling... Read More

Small Business Debt Collection Laws

In your small business debt collection laws will eventually become... Read More

The Care and Feeding of Your Small Business

While I was hard at work last week, an everyday... Read More

Small Business 101: Deadly Ignorance

American small business is again in transition. Many employees, now... Read More

Do You Really Need a Toll-Free Number for Your Business?

Do You Really Need a Toll-Free Number for Your Business?... Read More

How Small Business And Nonprofits Can Afford Multimedia For The Web

Multimedia is everywhere on the Internet, whether in the form... Read More

Using Excel Payroll Sheet to Make Payroll System Easier

For the employees, payday is the brightest day; they finally... Read More

induction street high bay led lighting fixtures Pete's produce ..
induction street high bay led lighting fixtures Pete's produce ..