Home
>
Article Writing
>
Website Promotion ? Writing Articles May Be Better Than Hiring SEO Firms

Website Promotion ? Writing Articles May Be Better Than Hiring SEO Firms

It is a well-known fact that a key to obtaining a good search engine position is having a lot of other Websites link to yours. The quantity is important, and the quality is important, too. A link to your site from Amazon.com is regarded by the search engines as more important than a link from Never-Heard-Of-It.com. How can someone with a fairly new Website obtain links from other sites? Quite easily, as it happens. Write articles about your Website's topics and publish them on the Web. It is easy to do, it provides fairly fast results, and it is less expensive and safer than if you hired a company to promote your Website for you.

Writing articles is easy. Just find a topic that relates to your Website and write what you know about it. Offer informative tips, information or other factoids that may interest the public about your topic. It need not be long; 250-500 words is just fine. At the bottom of your article, you may include a brief bio about yourself and you may include a link to your site. The next step is to search for "submit free content" in your favorite search engine. You will find many sites that accept articles from anyone who wishes to contribute. You usually publish an article by simply cutting and pasting into an online form. The Website where you publish your article shares your article with other sites that wish to republish them. Each time this happens, you'll get another link back to your Website. It only takes a minute to publish an article, and I have seen additional links back to my site in as little as 12 hours! It works, and it's free! The more articles you write, the more the links to your Website will propagate throughout the Internet.

But what about hiring a search engine optimization (SEO) company? Can't you hire someone to promote your site for you? Yes, you can. These companies will modify your site to make it more search engine friendly, and they may recommend some other promotion techniques, such as pay-per-click advertising. Depending on your financial situation and the amount of free time you have, such companies may represent a good investment. Unfortunately, there are also unscrupulous Website promotion companies out there, and there seem to be more of those than legitimate ones. I got a call just last week from one such company that promised to place my Website at the very top of the first page of Google's search results. They also promised to provide thousands of links to my site. I declined their offer, but did some research on the company. What I found is that they have done business under three different names in the last year, they've used hidden link, hidden code and other techniques that search engines don't like, they've built Web pages that plagiarize from other sites and they've done work that results in their clients being blacklisted from the major search engines.

These things weigh heavily against their promise of having thousands of links that point to my site. I see no reason to pay thousands of dollars for a service that may obtain links for me or may get my site blacklisted on the major search engines. I'd rather save my money and obtain the links myself by writing and publishing articles. It's safe, fast, and inexpensive. And it works.

Charles Essmeier is the owner of Retro Marketing, a firm devoted to informational Websites, including End-Your-Debt.com, a site devoted to debt consolidation and credit counseling, and HomeEquityHelp.com, a site devoted to information regarding debt consolidation

spotless home service Lake Forest ..

In The News:

A Columbia University breach exposed names, Social Security numbers and academic records of nearly 869,000 people, with notifications beginning in August.

Rental car drivers use AI-powered apps like Proofr to protect themselves from unfair damage fees as major companies deploy automated inspection tools.

Fox News' AI newsletter brings you the latest on technology advancements around artificial intelligence.

OnTrac data breach between April 13-15, 2025, exposed personal information of over 40,000 people including Social Security numbers and medical records.

A woman named Wika announces her engagement to an AI chatbot sparking worldwide debate about virtual relationships and technology.

The notorious people search site National Public Data relaunches despite a previous breach affecting 3 billion individuals, raising fresh privacy concerns.

Revolutionary TRAUMAGEL gel controls life-threatening bleeding from gunshot wounds and traumatic injuries, helping first responders prevent prehospital deaths.

Protect your home network by enabling proper encryption, creating strong passwords, checking connected devices and using VPN and antivirus software.

The Navy's solar-powered Skydweller drone flew nonstop for 73 hours in Mississippi, proving renewable energy can power long-endurance military missions.

Moving and downsizing expose seniors to identity theft and scams as data brokers collect real estate records and personal information to sell to criminals.

ShengShu's Vidar technology revolutionizes humanoid robot training by using AI-generated synthetic video, reducing required training data from hours to just 20 minutes.

Apple's older Mac computers face security risks without regular updates, but 10 essential tips including FileVault encryption and strong passwords can keep aging Macs protected.

Self-driving trucks from PlusAI could reshape freight transportation by 2027, addressing driver shortages and reducing logistics costs for businesses.

Solar farms are turning to sheep instead of mowers to cut grass under solar panels, lowering costs, reducing emissions and creating new income for farmers.

Fraudsters posing as local officials are making fake calls about missed jury duty, demanding payments in a rising scheme that exploits fear of arrest.

Honeywell Aerospace engineers developed a "surface alert system" that gives pilots two aural warnings when they are 15 and 30 seconds away from a collision on the runway.

Anonymous researcher has scraped public Spotify accounts of politicians and celebrities, highlighting major privacy risks in default platform settings.

AI chatbot toys marketed as screen-free playmates could undermine children's empathy and critical thinking skills, according to pediatric specialists.

TransUnion confirms a major data breach affecting 4.4 million U.S. consumers after hackers exploited third-party Salesforce apps to steal personal info.

Scammers use fake DocuSign emails claiming Apple Pay charges to steal personal information using fraudulent phone numbers and fake receipts.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Farmers Insurance confirms data breach affecting over 1.1 million customers nationwide, exposing customer info including addresses.

The iconic Mary Kay pink Cadillac goes electric with the Cadillac Optiq, available only to the company's top 1% of sales force performers.

Cybercriminals abuse trusted Intel driver to gain kernel access and shut down Windows Defender, enabling undetected malware deployment since July 2025.

Using email aliases for online shopping and subscriptions can protect your privacy by preventing companies from linking your activity across websites.

Website Promotion ? Writing Articles May Be Better Than Hiring SEO Firms

Article Writing