What's the most powerful marketing technique on the Web? Search Engine positioning? Perhaps. But did you know that some of the most successful web marketers don't bother much with the Search Engines?
They put most of their effort into another technique that's just as powerful and is much more under their control.
They write Ezine Articles.
There are tens of thousands of Ezines being published every month, with a collective audience of millions.
And the editors of most of those Ezines are all looking for quality content for their newsletters.
If you master this technique you can get your name and your website URL in front of 100,000 or even a million readers.
Right now there's a shortage of good Ezine Articles.
So, if you write well and you know how to do research on the Internet, there's a huge market waiting for you.
But there are some tips for writing and publishing Ezine Articles. Here they are:
(A) Writing Your Ezine Articles:
(1) Pick a topic that you know something about (however little) and then go to the Search Engines and find as many websites as you can that deal with that subject.
As well as collecting information for your article, make a note of any URLs that offer free resources dealing with the topic of your article. Include those URLs in your article.
(2) Once you've done the basic research, write the title of your article in the middle of a blank page and circle it. Then jot down your information in lines that radiate out from your title, like the spokes of a wheel. This technique is called 'Mind Mapping' and it's a very effective way of organizing your ideas.
You can find more information on Mind Mapping at:
http://www.mind-map.com/
(3) An increasing number of Ezine Publishers will not accept articles that are promoting a product you sell. So, keep your article free of affiliate links; avoid mentioning any products or services for which you receive a commission.
(4) At the end of your article, attach a 5- or 6-line 'Resource Box' that includes your website URL and/or your email address.
(5) When you have finished your article, do NOT send it off straight away. Let it lie fallow for 2 or 3 days and then come back and read it again. You'll be amazed at the improvements you can make. Those final improvements are what makes the difference between an article that gets published and one that doesn't.
(B) Publishing Your Ezine Articles:
(6) There are two ways of getting your articles published: 'Individual Submissions' and 'General Distribution'.
'General Distribution' will get your article in front of many more readers, per unit of effort expended, than 'Individual Submission', and I suggest you use this method before making Individual Submissions.
There are basically two kinds of 'General Distribution': Announcement Lists and websites.
Here are some Article Announcement Lists:
article_announce-subscribe@egroups.com free-content-subscribe@onelist.com publishinyours-subscribe@onelist.com articles_archives-subscribe@egroups.com
Here are some Websites that provide Free Content to Ezine Publishers:
http://216.147.104.180/articles/submit.shtml http://www.ezinearticles.com/ http://www.ideamarketers.com/ http://www.isyndicate.com/ http://www.mediapeak.com http://www.MakingProfit.com/articles/ http://www.web-source.net/articlesub.htm
(7) Once you've used these 'General Distribution' techniques, then submit your article to individual Ezines.
However, before making individual submissions, find out (a) if the Ezine Publisher accepts article submissions, (b) what the Publisher's guidelines are for article submissions.
My free Ezine Directory gives you this information, 'The Free Directory of Ezines':
http://www.netmastersolutions.com/
I have also produced an eBook called 'Get Published! The Directory of Ezines that accept Article Submissions' and you can download it free at:
http://www.netmastersolutions.com/getpub.html
(8) Format your article to 65 characters per line and make sure it contains no spelling mistakes. With the availability of spell-checkers there's really no excuse for spelling mistakes. If your article does contain spelling mistakes, many Publishers will just discard your article.
(9) Don't submit articles to the same Ezine Publisher more than once a month.
(10) Address the Ezine Publisher personally, and make sure that the message accompanying your article is very courteous - you're asking the Publisher to read your article and give you some of her valuable time and she probably gets dozens of article submissions a week.
------------------------------------------------------------
Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
------------------------------------------------------------
So how can you make your article worth reading?It's all... Read More
Advertisements are one of the biggest indicators of a magazine's... Read More
Most all ezine publishers need fresh content. Article writing is... Read More
Writing articles, and promoting them for publication, is one of... Read More
How does a writing agency market itself effectively in a... Read More
If you are an article writer, you may have been... Read More
Writing articles is one of the best ways to get... Read More
Writing and distributing articles on the internet is one of... Read More
You know that writing articles is the best free way... Read More
Okay, I admit it: I'm a keen people-watcher. (Most writers... Read More
Who remembers the 1979 movie, The Jerk with Steve Martin?... Read More
Two important factors that play a part in the rankings... Read More
Routing traffic to your web page is incredibly important in... Read More
Last time on "Because your articles suck" ? we discussed... Read More
Jim was working hard to grow his business. Long hours... Read More
Back when I was in college, I belonged to one... Read More
Gathering information from interviews is really simple. You ask the... Read More
Recently I interviewed Kevin Bidwell of All-In-One-Business.com on some of... Read More
MS: John, you must be one of the most prolific... Read More
You want your business to be noticed by thousands daily.... Read More
One of the most common blunders by those using article... Read More
It is pretty obvious that content is king online. It... Read More
Writing and submitting articles to article banks is a well-known... Read More
When writing articles for publication, it is important that you... Read More
In today's busy world, whether your business is large or... Read More
Baylis taxi from Midway ..There are many schools of thought on how to build... Read More
Two important factors that play a part in the rankings... Read More
Did you realize that writing and publishing articles online represents... Read More
I've been able to distinguish 3 main categories that people... Read More
Writing for the internet requires that you create a large... Read More
A simple technique to increase web site traffic is using... Read More
Selling books online means that you need to get interested... Read More
As a follow up to my previous article on the... Read More
I get tons of emails from people who want to... Read More
The five essential questions to be answered in your article... Read More
There are many different ways to improve link popularity for... Read More
It's no secret that writing and publishing helpful articles is... Read More
Article marketing has become very popular of late, especially with... Read More
A ghostwriter, as one may think is not a writer... Read More
Sometimes when I am communicating with other webmasters and I... Read More
A great way for self employed professionals to enhance their... Read More
When I started Ezine-In-A-Box I wanted to help people publish... Read More
There are two primary factors in creating a successful reference... Read More
Article Marketing Connects you Directly to Readers Even brilliantly-written articles... Read More
There is some wisdom in saying that when you are... Read More
Once you learn the benefits of article writing, you may... Read More
Adsense is a program designed by Google to help publishers... Read More
Article authors who use SEO (Search Engine Optimization) keywords to... Read More
Most writers I talk with who experience "writer's block" do... Read More
When you have to share what you've created, where do... Read More
Article Writing |