This free way to promote or publicize your book or business online will be successfull if you follow these tips:
1. Open your short introduction with a hook. Connect with your audience with where they are now. Ask a few questions in just a few sentences to pull them in.
2. Include a benefit or two for following your how-to suggestions, your solutions, or tips.
3. Make all of your paragraphs less than three or four sentences. People online will turn away when they see a long paragraph. They want their information short and useful.
4. Write an article that serves your audience, not you. When they see your ideas and how to's, they will respect your as the savvy expert, and be more likely to look at your signature file and even visit your web site.
5. Write a number of solutions for a particular problem. Online readers want numbered tips or how to's. This format is easy to read and gives a lot of specific information fast.
6. Write a tip with a consistent format. Start each tip with a command--do this. Follow it by the advantages of doing that action or show the consequences of not doing it. In your third point include some resources such as books to read, teleclasses to attend, or web sites to visit.
7. Leverage each article to make two or more new ones with little effort.. "Three Promotion Tips for Small Business People" or "Three Promotion Tips for Authors," or "Three Traditional Promotion Tips" or "Three Online Promotion Tips." The possibilities are endless.
8. Focus on only one topic per articles. If you don't your article will wander around and your reader will wander away.
9. Include under each article a 5-7 line signature file. Include your name, your concept-marketing tag, your web and email, and your local and toll-free number. 80% of sales are made from the 800 numbers. Always include one free offer to draw people to your web site.
10. End your article with another three or four line conclusion repeating the benefits and great results you'll get if you follow the article's tips.
When you write a thoughtful article, you will get noticed and realize not only new free targeted visitors to your site, but sell much more of your products and services.
Judy Cullins ?2004 All Rights Reserved.
Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Author of 10 eBooks including "Write your eBook Fast," "How to Market your Business on the Internet," and "Create your Web Site With Marketing Pizzazz," she offers free help through her 2 monthly ezines, "The Book Coach Says..." and "Business Tip of the Month" at http://www.bookcoaching.com/opt-in.shtml and over 155 free articles. Email her at mailto:Judy@bookcoaching.com.
top rated cleaning service Deerfield ..Publishers and webmasters can spend massive amounts of time just... Read More
If you're sick of being #987 for your best Google... Read More
Are you looking for a better way to promote your... Read More
Okay, so you're getting a feel for this article marketing... Read More
The biggest challenge facing any online business today is how... Read More
As you write the outline for your next article, there... Read More
This free way to promote or publicize your book or... Read More
I was busiy submitting some articles I ghost wrote for... Read More
Part 1 of a 2-part series To read Part 2... Read More
If you write web content, it may be a mystery... Read More
Do you wonder what easy, cheap, and fast way you... Read More
You've written this wonderful (no question about it) piece of... Read More
We all know that article writing is a great way... Read More
Whatever you're selling, writing articles to distribute freely amongst webmasters... Read More
Routing traffic to your web page is incredibly important in... Read More
Want your articles to get picked up and reprinted by... Read More
Writers talk about rejection all the time ? just part... Read More
Writing and submitting articles to article banks is a well-known... Read More
You've already agreed that putting some of your best articles... Read More
Writing articles that are available for reprint is an excellent... Read More
The experts are always telling us that getting paid for... Read More
You've got to start somewhere, but once you've created your... Read More
The Most Economical Way to Advertise online is to Submit... Read More
Article authors who use SEO (Search Engine Optimization) keywords to... Read More
Every time I run a course on Freelance Writing, students... Read More
local house cleaners Highland Park ..Article Marketing Builds Momentum and TrafficWhen I started submitting articles... Read More
Routing traffic to your web page is incredibly important in... Read More
This free way to promote or publicize your book or... Read More
One of the best things you can do for your... Read More
By now you probably understand how important writing for trade... Read More
Two important factors that play a part in the rankings... Read More
There is probably no easier way of earning extra money... Read More
Rule number one - You must write ezine articles and... Read More
A lot of great ideas happen when two or more... Read More
Every webmaster knows that to gain ranking positions in search... Read More
Whether you own your own affiliate website, or subscription website,... Read More
I've been able to distinguish 3 main categories that people... Read More
Writing and leveraging articles is my most successful strategy for... Read More
Lets face it people use articles to send traffic to... Read More
Do you know one of the most powerful marketing techniques... Read More
All writers aspire to recognition, but are we dedicated? Ambition... Read More
Writing a letter to your newspaper's editor is a privilege... Read More
Ever read one of those web articles written by an... Read More
Publishing content on the internet is not a hard task.... Read More
How would you like to have your name and web... Read More
When you frequently post articles on ezines, you might be... Read More
1. What is the single most compelling subject from your... Read More
This may come as a surprise... to you, but writing... Read More
People who have an idea for a website sometimes require... Read More
Anyone who's been in the business for 2 or 3... Read More
Article Writing |