With search engines putting a damper on direct reciprocal links, the hunt for the elusive one-way inbound link is on.
As someone who works with small business website owners, I've heard just about every inbound-linking scheme there is. In the end, I've only seen five strategies that really work consistently for getting hundreds of links. Yet there's perennial interest in alternative linking strategies. Why? Perhaps because the five major effective strategies involve a certain amount of hard work, and for many people, SEO is an endless magic bean hunt. So, before looking at those five most effective strategies, let's look at some of the supposedly easier alternatives.
Now, on to the five major ways of getting large numbers of one-way inbound links. Some are better than others, but they all have more potential than some of the more madcapped strategies. Of course, none is a good strategy all on its own. You have to understand all five strategies in order to really gain a distinct advantage in the one-way link hunt.
1. Waiting for Inbound Links
If you have good content you will eventually get one-way inbound links naturally, without asking. Organic, freely given links are an essential part of any SEO strategy. But you cannot rely on them, for two reasons:
2. Triangulating for Inbound Links
Search engines will have a tough time dampening reciprocal links if the reciprocation is not direct. To get links to one website you offer in exchange a link from another website you also control. This would seem to be a mostly foolproof way of defeating the link-dampening ambitions of Google and the rest. If you have more than one website, you probably are already employing this linking method. There are only a few drawbacks:
3. Submitting for Incoming Links
They are the legendary fairy lands of SEO: PageRank-passing, no-fee-charging, non-corrupt and actually well-run directories of relevant links. Yes, they really do exist. An SEO friend tells me he knows 200 good ones just off the top of his head. Plus, there are other kinds of directories: directories of affiliate programs, of websites using a certain content management system, of websites whose owners are members of this or that group, of websites accepting PayPal, etc. etc.
Ah, a link in a PageRank-passing link directory: it's a good deal if you can get it. But let's say you do get links from all 200 such directories and a hundred more from the little niche directories--now what?
4. Paying for Inbound Links
Buying and selling text links on high-PageRank web pages has become big business. Buying good traffic-generating "clean" links is a great alternative to pay-per-click advertising, which confers no SEO benefit. But, there are a number of pitfalls of relying primarily on paid links for SEO:
5. Distributing Content All of the above four inbound-link-generating methods really do work. But it is the fifth method of getting one-way inbound links that is the most promising: distributing content
The idea is simple: you give other websites content to put on their sites in exchange for a link to your site, usually in an "author's resource box," an "about the author" paragraph at the end of the article.
The beauty of distributing content for links is that the links generally generate more traffic than links on a "resources" page. Plus, your article will pre-sell readers on the value of your site.
The downside, of course, is that it's no small amount of work to create original content and then distribute it to hundreds of website owners. But nothing good ever came easy. And on the internet, one-way inbound links are a very good thing.
In conclusion, there are a number of ways of getting one-way inbound links, and if you're smart, you'll use all of them.
About the author Joel Walsh is the owner of UpMarket Content, where you can get a content distribution campaign managed from soup to nuts, and guaranteed to get you at least one hundred one-way inbound links for every three articles. check out this guaranteed website promotion content distribution package: check out this guaranteed website promotion content distribution package:
Chicago limo Skokie ..I still remember it very clear ... It was almost... Read More
Web accessibility has so many benefits that I really do... Read More
There was a time not long ago when setting up... Read More
Are you, like many other website owners, frustrated at the... Read More
So you finally decided to invest in a web presence... Read More
A website is the most versatile and cost-effective marketing tool... Read More
Creating a content management system either from scratch,... Read More
One of my most salient memories from when I sold... Read More
If you are developing your website on a host that... Read More
What to put your the website if you are an... Read More
Anyone who knows anything about web accessibility knows that images... Read More
1. Splash pagesMost of the time splash pages are uncalled... Read More
You work hard to build traffic to your web page.... Read More
For years now I've been looking to start my own... Read More
Just starting out, you can start with a simple informational... Read More
A simple website stats counter is not enough if you... Read More
When people think about the Internet, they think about technology.... Read More
You know exactly what your organisation does and what your... Read More
Rosalind wants to share her inspirational poetry with a wider... Read More
We are clearly well past the innocent "golden age" of... Read More
No matter the size of your business, having a web... Read More
Fresh website content for your visitors can be of real... Read More
An automated accessibility tool is a piece of software which... Read More
It is an undeniable fact that not everybody is keen... Read More
If you have some experience in web site design and... Read More
limo O'Hare Bonfield ..Making maximum profit from your law firm website is important,... Read More
With the New Year upon us yet again, it's time... Read More
An additional benefit of website accessibility is an improved performance... Read More
You hear a great deal about the Internet these days... Read More
An automated accessibility tool is a piece of software which... Read More
There are lots of HTML editors on the market, however,... Read More
Did you know that hosting companies overcrowd their servers despite... Read More
Web sites are an Ongoing Part of Business.All too many... Read More
Although there are significant differences among the various types of... Read More
With search engines putting a damper on direct reciprocal links,... Read More
Most interactive websites nowadays require data to be presented dynamically... Read More
A simple website stats counter is not enough if you... Read More
Spend time planning your Web site. Before you design a... Read More
Keywords in Search Engine Optimizing and Search Engine Marketing are... Read More
Failure, just like success, is measured differently by each and... Read More
D.zigns dzignerwebs The Basics Before starting on... Read More
I recently helped my mom to launch a website (www.mom2me.com)... Read More
1) A marketing necessityI still hear it said from time... Read More
There is an ongoing debate about web copy. Some say... Read More
If you're looking for better web site ROI, chances are,... Read More
One of my most salient memories from when I sold... Read More
Better Web Site ROIHow to increase your business profitability by... Read More
After having decided to start a business, the next thing... Read More
Creating and maintaining an effective presence on the Web has... Read More
1. Address your targeted audience on your business site. Example:... Read More
Web Development |