Home
>
Writing
>
Tell the World About You

Tell the World About You

You have a new website, or a new business, or both ? or your site isn't getting the kind of traffic you want and need. How are you going to tell the world about what you have to offer and where to find it?

If you have deep pockets, you can start buying ads in newsletters and ezines and hope somebody reads them. If you have even deeper pockets, you can have press releases sent out in major markets all over the country, even around the world. (Actually, those are not deep pockets ? they're more like mine shafts!) OR...

You can write articles for other people to publish in their ezines and newsletters. Who, me? Write? Right. It isn't that difficult, assuming you have an average command of the English language. Or, more correctly, the American language, which is quite similar yet substantially different from English. George Bernard Shaw said, "England and America are two countries divided by a common language." But, enough of that.

The Internet is awash in "gurus", the vast majority of them self-appointed. I make no such claim. I am a practical writer and editor who believes the primary goal of this kind of writing is clear, concise communication. On that basis, I offer some advice and tips:

Write about what you know. If you're Joe or Jane, an office worker whose hobby is gardening, don't write about search engine optimization. Your goal is to publicize your new gardening website or ezine (or both). Write about gardening, and let someone else handle the SEO.

Write a "conversation". By that, I mean write as though you were speaking to another person, one-to-one. You're not writing for some literary journal, but for folks pretty much like yourself. "Talk" to a friend, and avoid expressions like "some of you", which is impersonal and puts distance between you and your reader. Bad idea. Instead say "some people", or something similar. Keep it conversational.

Facts count. If you're not sure about something, find out before including it in your article. Otherwise, you'll become known as unreliable, which can be fatal in business.

Grammar counts. Let me guess: you hated English class and just barely passed. Well, if achieving your goals is important to you, make the effort. Here's a free site that can answer more grammar questions than you can likely ask: http://www.grammarnow.com.

For punctuation questions, get my free guide (in Adobe PDF) at http://www.grammarnow.com

Be concise. If you want people to read your articles, give them something of value and make them easy to read.

Numbers count. The more your articles get published, the more you will be thought of as an expert, and the more people will visit your website or subscribe to your ezine..

Once you've written an article, how do you market it to publishers who might want to use it? Well, you can:

Search for ezines and newsletters covering your topic and email the individual publishers, offering your article. I used to do that ? time consuming and frustrating. OR

Do what I do ? use http://www.grammarnow.com and have them do it for you (No, I am not an affiliate, but we are friends.) Here's what they do:

Promote your article to hundreds of publishers

Send it directly to all their registered publishers

Give you the advantage of great positions with Google and Yahoo, and others (but they're the monsters)

List your article in their "Authors We Recommend" section

List your article in their search directory

Your article gets a full search engine optimized Web page, including your website (in your Author's Resource Box).

Promote your article for a full year ? or more

Submit your article to 40+ search engines and directories

Is it free? Of course not ? would you do all that for free? But, I guarantee you this: it's dirt cheap and much less than it would cost you to do it yourself! So what good is writing if nobody reads it? You want results, right? Go with the pros.

Recap: If you want exposure ? publicity ? and increased traffic/subscribers, write decent articles and have them extensively marketed by http://www.grammarnow.com .

I don't believe in "luck", so I'll wish you: Good Writing!

About The Author

Kent Butler is an entrepreneur, writer, and editor, who publishes a free cat-lover's digital magazine called Catnip Chronicles . He has a service that makes fully-personalized, custom-made crossword and word search puzzles at http://www.grammarnow.com, and he edits the weekly journal of iCop, the International Council of Online Professionals, where he is a Founding Member.

http://www.grammarnow.com

Lincoln Stretch rentals Alsip ..

In The News:

Fitness centers and workout studios are starting to establish policies that prohibit shooting phone videos to protect people's privacy.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents

Apple recently notified a small number of iPhone customers in 92 countries that their phones may be under attack by mercenary spyware.

An artificial intelligence-powered home security system can fire paintballs and tear gas at trespassers. The camera identifies human faces and animals.

Technology expert Kim Komando gives her tips and tricks on enhancing your user experience a smartphone and other devices you use everyday.

A new camera called NUCA uses artificial intelligence to create deepfake photos of subjects by stripping away clothing in close to real time.

The Kimberley Kube trail-ready camper has a compact but spacious design and combines luxury, functionality and ruggedness for a weekend getaway.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Emails instructing you to reset your password for an account may be legitimate, or they may be scams. Kurt "CyberGuy" Knutsson explains.

Northrop Grumman's Manta Ray uncrewed underwater vehicle aims to revolutionize undersea missions — it glides through the ocean without human assistance.

Learn how to work Google's calendar application to streamline and organize your daily tasks from technology expert Kim Komando.

If you do not want Facebook to have automatic access to your private photos, follow our tips to protect yourself. Kurt “CyberGuy" Knutsson shows you how.

Kurt “CyberGuy" Knutsson goes into detail about Apple’s recent iOS update that allows iPhone users to instantly translate spoken language simply by using the Action Button.

Safeguarding your digital life with a reliable physical backup isn't just a precaution, it's a necessity. Kurt “CyberGuy" Knutsson provides the essential backup checklist.

Kurt “CyberGuy" Knutsson reveals how a Redditor exposed false recycling claims at their apartment, highlighting a report that only 21% of U.S. recyclables are processed.

Kurt "CyberGuy" Knutsson offers a travel toolkit featuring five technology tools to help you with booking flights and hotels for your summer vacation.

The bubble behind the clock on your iPhone can appear in different colors. Kurt "CyberGuy" Knutsson explains what each of those colors mean.

Scammers are using the power of artificial intelligence to mimic voices of people and are using the fake voices to commit crimes, like kidnappings.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Tech guru Kurt "CyberGuy" Knutsson explains the science behind the Invisibility Shield, a 6-foot shield that makes people become invisible.

The International Olympic Committee on Friday announced plans to use AI in various Olympic aspects, including athlete identification, training and judging.

Tech guru Kurt "CyberGuy" Knutsson explains an easy trick to avoid squinting while working or surfing the web by zooming in on your personal computer.

Streaming giant Roku has recently been targeted by a pair of cyberattacks, and the company confirmed over a half million Roku accounts were compromised.

The Land Aircraft Carrier combines an all-terrain, six-wheeled vehicle with a two-seat aircraft, which features electric vertical takeoff and landing.

The European Union has sent TikTok a "request for information" on the video sharing platform's newest app, TikTok Lite, under the Digital Services Act, with the aim to clean up social media.