Home
>
Article Writing
>
Need a Great Idea? Feed Your Brain

Need a Great Idea? Feed Your Brain

A lot of great ideas happen when two or more other ideas collide to form something completely new.

Think of this like those old chemistry movies we used to watch in school. You had all of those atoms floating around and when two collided -- bam! A chemical reaction. Maybe something new was created. Maybe something exploded. Or maybe it all fizzled out and nothing happened.

Well, a similar reaction is going on inside your brain or muse. Except instead of atoms floating around they're pieces of information or other ideas. As they drift about, they occasionally bump into each other. When that happens, you may get a new, third idea. Or a big explosion. Or absolutely nothing at all.

Now, if you have lots of atoms, or information and ideas, you're going to get lots of reactions. Some will fail. Some will be so-so. And some will be hot -- so hot, so full of energy, they'll have the power to change the trajectory of a business. Or even a life.

The problem occurs when you don't have lots of random information and ideas. Fewer atoms mean fewer reactions. On top of that, you still have to weed through the invariable duds. So the odds of landing that one amazing idea drop considerably.

But not to worry -- there's good news. You can increase your odds of getting those great ideas. Better yet, it's fairly easy and painless. Below are three ways to get started.

1. Read, read and read some more. I know, I know, I can hear the groans already. "But I already have too much to read. How can I fit more reading in?" Never fear, there are ways to do this. (Remember I did say this was painless.)

The key is to keep it wide and shallow. What does that mean? Well, read lots and lots of different things, but keep it general. Read about sheep farming, finances, yoga, cooking, traveling, dog training, etc. But keep it general -- don't read deeply. You can even skim if that's all you have time for.

Start by subscribing to a couple of different magazines and e-zines. General interest magazines are really good for this -- Walt Disney used to read Reader's Digest. Scatter them around the house -- by the bed, the couch, even the bathroom. I'd put a few in your car as well for those times when you have to wait for an appointment.

When you have a few moments, flip through them. Skim a few paragraphs. See what catches your eye.

You can also buy or rent audio books and CDs and listen while you exercise, drive, do the dishes, etc.

Whatever you do, DON'T read publications related to your industry. That's for another time. This is brain-feeding time, not keeping up in your profession time.

2. Travel the world. Traveling has so many fabulous benefits for your creative soul I could write an article just about that, but for now I'll limit my comments to brain food.

When you travel, you open yourself up to lots of new and exciting experiences. New sights, new sounds, new smells, new tastes, new textures. And they all have the ability to form a reaction with something else.

Don't have time to hop on a plane to India? Take a day trip to a town you've never visited. Or, if you can only spare a few hours, seek out a park you've never been to or a museum you've been meaning to see or even that new cute little shop that just opened. You can always find somewhere new to visit no matter how long you've lived in the same city. And if you're truly desperate, try walking around your neighborhood on the opposite side of the street in the opposite direction you normally walk. (It can help jolt you out of rut.)

3. Open yourself up to new things. Of all of these, this one is probably the scariest. But, it also has the potential to be the most powerful.

Take the time to try new things. Meet people outside your normal circle of friends. Attend associations, nonprofits, hobby groups outside of the ones you usually go to. Listen to speakers on topics you know nothing about. Take a class at a community college about something outside your scope of knowledge. Or even have dinner at an ethnic restaurant you've never tried.

Now I'm not just talking about "typical" creative things, like taking an art class or learning to belly dance. If you're a creative professional, take a class on doing your own taxes or budgeting your finances or repairing your car. (Oooh, I bet all you creative folk felt a chill when I mentioned that.) The point is to really stretch yourself past your comfort zone. Make yourself uncomfortable. It's not only a great way to grow, but it's a fabulous way to keep your muse fat and happy.

And that helps keep the ideas flowing.

Creativity Exercises -- Prepare the banquet

Over the next month, I want you do to at least one tactic from each of the above three techniques.

1. Read something you know nothing about. Even if you only spend five minutes skimming an article about quilting when the last time you tried to sew a button on a shirt you stabbed yourself with the needle and got blood all over the material.

2. Travel somewhere you've never been before. Even if it's an antique shop and the most antique piece of furniture in your house is a bookshelf your parents bought from Sears when you were a little kid.

3. Stretch yourself in a different and potentially scary way. Even if it's attending one of those Home Depot gardening workshops despite every plant you've tried to grow didn't and if your thumb was any blacker it would fall off.

You know how you work better when you're not hungry, see how well your muse starts churning out ideas after a good meal.

Michele Pariza Wacek is the author of "Got Ideas? Unleash Your Creativity and Make More Money." She offers two free e-zines that help subscribers combine their creativity with hard-hitting marketing and copywriting principles to become more successful at attracting new clients, selling products and services and boosting business. She can be reached at http://www.theartistsoul.com

car service from Midway Anna ..

In The News:

If you're looking for a fun and free way to create art, here are some new AI tools that can help you make anything from custom music tracks to quick video clips.

The assassination attempt on former President Trump could have been prevented had officials used drone detection technology for security.

Scientists at MIT have developed a neuroprosthetic that allows people with prosthetic legs to control them using their own nervous systems.

Artificial Intelligence protections for interactive entertainment companies like Activision have led video game performers with SAG-AFTRA to strike.

Kurt "CyberGuy" Knutsson offers a tech guru's recommendations for how to launch a successful website for your business one step at at time.

SmartyPlants monitors your houseplants' light, humidity, temperature, soil moisture and nutrients and sends the information straight to a cellphone app.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Kurt "CyberGuy" Knutsson goes in depth with what actually happens after a data breach, when an unauthorized person gains access to private information.

The U.S. Air Force's newest aircraft is turning heads and raising eyebrows around the world. The XQ-67A is an unmanned aircraft with cutting-edge technology.

Your bank already has a host of sensitive info on you — combine that with your voice on record, which can easily be cloned with AI, and you have a cybercriminal's dream.

From smartphones to "dumbphones": A shift from distraction. Here's what tech expert Kurt “CyberGuy" Knutsson has to say about why some people are making the switch.

Kurt “CyberGuy" Knutsson: We're witnessing the potential dawn of a new, cleaner era in mining as Hitachi tests the world’s first ultra-large, fully electric mining dump truck.

Elder scams are a prime threat. Tech expert Kurt “CyberGuy" Knutsson reveals the top cons.

Survue, an AI-powered bicycle safety device, aims to revolutionize cyclist protection. Tech expert Kurt “CyberGuy" Knutsson takes a closer look at the game-changing device.

Kurt the CyberGuy unpacks the best applications to share family photos with loved ones with privacy, security and ease of use for photo sharing.

The future of transportation is suddenly now in San Francisco with self-driving cars. Sleek, autonomous vehicles are traveling through city streets.

What to know and how to protect yourself from a new TikTok hack that has affected high-profile brands and celebrities from CNN to Paris Hilton.

CARMEN, a tabletop robot designed by researchers at the University of California San Diego, can help those with mild cognitive impairment improve their mental skills from their homes.

Here's how to protect yourself from cybercriminals following a massive global IT outage that affected grocery stores, banks, airlines, medical centers and more.

Kurt “CyberGuy" Knutsson talks about how digital price tags transform retail, offering pros and cons for stores and shoppers.

Tech expert Kurt “CyberGuy" Knutsson shows you how to categorize open tabs into custom groups for streamlined browsing.

Tech expert Kurt “CyberGuy" Knutsson reveals how you can secure your iPhone/iPad: Strong passcode, biometric security and software updates.

Here's how you can take better family pictures by using your iPhone or Android's photo timer, a tripod, editing tools and a good prompt to get everyone to smile naturally.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

An internal investigation by Advance Auto Parts determined over 2 million people were affected by a data breach that exposed names, Social Security numbers and driver's licenses.

Need a Great Idea? Feed Your Brain

Article Writing