Yes, in a world that is obsessed with makeover madness, even your website needs to follow specific color guidelines when picking out "what it will wear". The colors you use when designing your website tell an awful lot about your business, though you may not know it.
I had this problem myself. I loved my website, it was so cool looking. I had a red, black and white color scheme, and it matched all of the material I sent to meeting planners. They were my colors and I fought changing them.
That is, until I paid $640.00 an hour for Corey Rudl, arguably the most successful small business marketer on the Internet, to critique me. That may sound like an absurd amount of money to pay for a consultation, but Corey is the best, and he definitely came through. Corey told me point blank, my website says "I am trying to sell you something".
That is not the look I was going for. I wanted my customers to be at ease on my site.
Corey taught me that colors that make people feel comfortable are those that they are used to seeing. So, I toned down my harsh (but still cool) colors and replaced them with gray and blue. I did this because some people are still new to the computer and the Internet. They are tentative with new sites and many haven't a clue what they are doing.
However, many of those same people are very comfortable navigating Microsoft programs, which are gray and blue.
My hopes were that the similar colors of my site would put newcomers at ease, giving them the same sense of simplicity and control they have when using Microsoft programs.
Tom Antion provides entertaining speeches and educational seminars. He is the ultimate entrepreneur, having owned many businesses BEFORE graduating college. Tom is the author of the best selling presentation skills book "Wake 'em Up Business Presentations" and "Click: The Ultimate Guide to Electronic Marketing." It is important to Tom that his knowledge be not only absorbed, but enjoyed. This is why he delivers his speeches laced with great humor and hysterical jokes. Tom has addressed more than 87 different industries and is thoroughly committed to his client's needs.
Chicago limo Skokie ..One visit does not make a sale. Be sure to... Read More
What's happening to good web site design? Somehow we creative... Read More
Owning your own website is a must if you are... Read More
Some wise human once said "Learn from the mistakes of... Read More
A professionally presented business website is a powerful and essential... Read More
The question that I most frequently hear from people is... Read More
The landing page or entry page of your visitors is... Read More
We've all seen them. Poorly designed web sites that make... Read More
Know what you wantMake sure you know why you... Read More
Geometric designs come in all shapes and sizes? and lines.... Read More
Seeing is believing.One trick to increase your visibility as well... Read More
There are several very good reasons why you should consider... Read More
Many people hire professional web site designers for as much... Read More
Out there in the WWW there are thousands sites using... Read More
Studies done by Jakob Nielson the man touted as the,... Read More
If you are one of those who wonder how people... Read More
Since you'll spend lots of time and money to create... Read More
Square buttons, round buttons, flashy buttons ? will they match... Read More
When considering whether or not to incorporate Flash into your... Read More
1. Repackage your web site content in to different products... Read More
If you're running a website or online business, your number... Read More
There are plenty of web sites out there in which... Read More
This article gives free tips on how to find a... Read More
If one more business owner tells me their website sucks... Read More
Since I'm a web designer, I have a tendency to... Read More
limo O'Hare Bonfield ..1. Size does not equate to competencePeople sometimes assume a... Read More
In this article I will give a few tips of... Read More
Public domain gives you a head start creating ebooks, ecourses,... Read More
If you own a web site or if you are... Read More
(Making Your Graphics Work For You)It's no secret that a... Read More
A well designed web site is great to have, but... Read More
I hate to imagine that in your web development project... Read More
I have written before about long sales copy on the... Read More
Customers will form an opinion of your business as soon... Read More
Imagine you're going on a blind date. You've heard wonderful... Read More
How many of the visitors to your web site take... Read More
Whether you're hiring a designer who has created 10 sites... Read More
What do the key words represent?Key words - these are... Read More
In this article I will give advice and tips of... Read More
If you have a website, you want your visitors to... Read More
You know that I'm always extolling the virtues of an... Read More
Do you know why the majority of people use the... Read More
Don't make a splash!Are you thinking about using a splash... Read More
Here are a few programs I can't do without. They're... Read More
Know what you wantMake sure you know why you... Read More
Are you looking for somebody to build you a website,... Read More
The HTML editor is usually a webpage design software that... Read More
One of the challenges of moving a web site up... Read More
Building a website can be overwhelming, here are some design... Read More
You have an idea for a website and you are... Read More
Web Design |