Home
>
Small Business
>
How to Make Your Business Image Stand Out Above The Crowd

How to Make Your Business Image Stand Out Above The Crowd

Traditional advertising methods are still being used for almost 90% of businesses today. The number one problem with this, is that all everyone else seems to be following the same old methods.

No matter how expensive, does your advertising look and sound like a lot of other advertising? If you take a look at your business card design, flyer design, brochures, letterheads, web page design and any other methods you are doing, you'll probably find some very familiar pattern to looking like your competition.

Just because "everyone else" believes that the traditional method of image advertising is the way to get business does not mean that it is the only way...or the best way. Thousands of people go out of business, or miss a lot of business, because of "traditional" thinking. Don't fall into the trap of being an advertising look a like.

If you follow everybody else, you'll likely end up being like 90% of the people in business on your way out or, at best, making a medium income. There are two things your marketing should do for your business

1) It gets the response that you want - it gets people to respond to you.

2) It lets you provide good products or services to your customers that you do get, so that you are making an above average income and get enjoyment out of your ongoing successful business. A business that started and runs with marketing that appeals to what people really do want, instead of what you think they should want.

In order for you and your business to become a success, being different is something you're going to have to accept. Sometimes being different means that other business people will not like you, or will think you are not appealing or think other things about you that you don't want them to think. But again, the reality of this is, who are you trying to impress? Are you trying to impress your peers, or are you trying to get and help customers who need your product or service?

Think about this hard, because if you are really scared about being different, this might not be the system for you. But, then again, being different doesn't mean being sleazy, obnoxious, unethical or illegal. It just means different.

Sometimes the old tradition, especially in industries that are tired and steeped in tradition, think being different with being unethical or illegal. That's far from the truth.

We all know that being different simply means different. And hopefully, you'll see this as a part of becoming a success or more successful as time moves on with your business operations.

The reality is that you have no image, and no one thinks about you until they have a reason to. Being worried about what others think is a waste of energy and time. Spend your time worrying about what your prospects who are interested in what you have to offer think.

They're the ones who are going to buy from you and they're the only people you should be concerned with. If your peers or others don't like what you're doing, that's their problem, not yours.

This change of attitude is a challenge, but very necessary especially when focusing on what is important. This type of thinking and rationalizing only matters what your prospects think is important. It doesn't matter what I think, or what your competition thinks. As long as your prospects and customers are happy, then you should be happy!

You may publish this article in your ezine, newsletter on your web site as long as the byline is included and the article is included in it's entirety. I also ask that you activate any html links found in the article and in the byline. Please send a courtesy link or email where you publish to: support@multiplestreammktg.com

Abe Cherian is the founder of Multiple Stream Media, a leading performance-based Internet advertising company dedicated in helping small businesses create online presence, brand recognition and online automation. Main company web site: http://www.multiplestreammktg.com

recurring maid service Buffalo Grove ..

In The News:

The iconic Mary Kay pink Cadillac goes electric with the Cadillac Optiq, available only to the company's top 1% of sales force performers.

Cybercriminals abuse trusted Intel driver to gain kernel access and shut down Windows Defender, enabling undetected malware deployment since July 2025.

Using email aliases for online shopping and subscriptions can protect your privacy by preventing companies from linking your activity across websites.

New research shows AI overlap does not equal job replacement, with knowledge-based roles seeing most integration while physical jobs remain least affected.

Scammers target seniors who avoid social media by exploiting public records like obituaries and real estate filings to steal personal information and money

Recovery team in Italy use AI-enabled drones to detect missing hiker's red helmet, leading to successful recovery after months of ground searches

Google Salesforce system breach exposes business data while scammers use incident to target users with fake security calls and phishing attempts.

Google announces Pixel 10 lineup with Tensor G5 chip and Gemini Nano AI, introducing Magic Cue, Pro Res Zoom up to 100x and satellite emergency support features.

C San Diego study reveals 86% of school safety companies monitor students 24/7 on personal devices, raising privacy concerns.

Users can now add their favorite outlets' coverage to the Top Stories section of Google search results by utilizing the 'preferred sources' feature. With just a few clicks, you can add Fox News.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Interstellar object 3I/ATLAS shows an unexpected frontal glow that Harvard's Avi Loeb says cannot be explained by sunlight reflection or standard cometary outgassing.

Receiving order confirmations for purchases you never made could mean your email address is being exploited in fraud operations targeting multiple retailers.

First wireless brain implant works with Apple's official protocol, enabling hands-free control of iPhones, iPads and Vision Pro through thought alone.

Data brokers sell personal details that scammers use to target retirement funds through fake financial advisor calls and convincing phishing attempts

Ten innovative tech solutions from gait sensors to smart pill dispensers help adults 65+ track fall risks and prevent injuries before they happen.

Meta AI internal documents revealed chatbots were allowed to flirt with children and engage in romantic conversations until the company was exposed by Reuters.

ChatGPT will avoid giving direct mental health advice under new OpenAI rules following instances where the AI model provided harmful or misleading responses.

Your phone tracks you in more ways than that little GPS icon suggests. Here’s how to find and clear hidden location logs on iPhone and Android.

Authorities in France and the Netherlands have been notified. Meanwhile, impacted customers are being told to stay alert.

Apple just rolled out a redesigned Blood Oxygen feature to specific models, following a recent victory in a legal dispute.

Kidney dialysis provider DaVita experienced a ransomware breach by the Interlock gang affecting 916,000 people in the second-largest U.S. healthcare attack of 2025.

A Chinese-made Unitree R1 robot walked Manhattan streets and shopped for shoes as part of KraneShares' $28 million AI robotics fund promotion campaign.

The ShinyHunters cybercriminal group breached Google's Salesforce system through vishing attacks, stealing business contact details and customer data.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

How to Make Your Business Image Stand Out Above The Crowd

Small Business