Article Marketing 101 ? Article Writing Establishes You as an Expert

If you market online, whether it be your own information products or services or someone else's products (as an affiliate marketer), you need people both to see and buy your offers.

But most people won't buy your product or service until they trust you. Trust comes only after you have built credibility with people. One way credibility comes is by establishing yourself in your market as an expert. You can become an expert in several ways:

- by publishing original and unique content on your website

- by creating and distributing an ecourse or ebook

- by publishing your own ezine or newsletter

- by publishing your articles in someone else's ezine

Here is the secret to establishing credibility: Publishing articles and content in other people's ezines or on their websites.

Search engines like good links anchored to solid content and searchers like to find solid content when they search for information. When you supply informative articles that meet the needs of both groups, search engines begin to rank your linked pages higher in their ratings, and searchers are happy because their questions were answered without a sales pitch.

Bonus tip: If a searcher finds your article informative and helpful, she will often click through the link in your resource box to learn more. Don't forget the value in having a strong resource box linked to both more content and your offers.

Writing articles for distribution should be the cornerstone of your online marketing efforts. Articles establish you as an expert in your market, and your expert status (and web presence) grows as others publish your content. Your articles serve both your need for exposure and others' need for good website and ezine content.

How can you start? Write a batch of five or ten short (300 word) articles geared to your market and submit them! It's that simple. You can find a list of article distribution sites by searching online, but begin by submitting to these two: www.ezinearticles.com and www.groups.yahoo.com/group/business_articles.

So get started!

Jeremy M. Hoover owns hoover marketing, where he teaches affiliate marketing. Contact him at hoover marketing with any feedback.

housekeepers near Buffalo Grove ..
In The News:

Analysts at Silent Push have uncovered a widespread scam that uses counterfeit retail websites to steal the credit card information of online shoppers.
Chrome users need to update their browsers immediately as Google addresses a critical vulnerability that hackers are actively exploiting. Additional security measures are recommended.
A study found teens glance at phones for dangerous two-second intervals while driving, using devices primarily for entertainment, texting and navigation despite crash risks.
Security researchers uncovered a flaw in Windows 11 that allows attackers to disable Secure Boot using Microsoft-signed tools, requiring manual updates to protect against bootkits.
Carnegie Mellon's noninvasive brain technology allows users to move robotic fingers by thinking about the motion, offering new possibilities for people with motor impairments.
Multi-factor authentication (MFA) adds an extra layer of protection to your accounts. Instead of relying only on a password, MFA requires you to verify your identity using two or more methods.
Scientists from Duke, Harvard, and the University of Otago have unveiled a game-changing tool called DunedinPACNI. It uses a single AI brain scan to reveal how fast a person is biologically aging.
A disturbing wave of fake agent phone scams is sweeping across the United States, catching people off guard and draining their savings.
Emojis aren't just playful add-ons; they're powerful tools for building stronger connections in our increasingly digital world.
Google has taken a major step toward the future of clean energy by partnering with Commonwealth Fusion Systems (CFS), an MIT spin-out working to build one of the world’s first commercial fusion reactors.
If you create and share art online, you might have seen messages warning that Facebook's parent company, Meta, claims the right to use or even sell anything you post, whether it's pictures, poems, or artwork.
Cybercriminals hit Qantas in a major data breach that exposed information from up to six million customers.
Having reliable, loud, and timely emergency alerts on your phone or device is important because when severe weather strikes, every second counts.
Here's how your daily brew is becoming the foundation for greener buildings.
Artificial intelligence (AI) and large language models (LLMs), such as ChatGPT, are transforming how we learn. But what does this mean for AI and learning retention?
Modern AI data centers use much more electricity than traditional cloud servers. In many cases, the existing power grid cannot keep up. One innovative solution is gaining traction: repurposed EV batteries for AI data centers.
Microsoft 365 and Outlook users are being targeted by a tactic that injects fake billing alerts directly into their calendars.
Researchers are now showing us that old smartphones as data centers could be the next big thing in sustainable tech.
Scientists have created micro-robots for sinus infection treatment that can enter the nasal cavity, eliminate bacteria directly at the source, and exit without harming surrounding tissue.
Let's examine how your data is collected in everyday life, who is buying and selling it, what happens to it afterward, and, most importantly, what you can do to protect yourself.
Researchers at the University of Sheffield in the U.K. developed small robots called "Pipebots" that can travel inside water pipes to find and potentially repair leaks, all without any excavation.
A groundbreaking new study has uncovered disturbing AI blackmail behavior that many people are unaware of yet.
Four teams of autonomous humanoid robots competed in China's first AI soccer tournament, demonstrating advanced capabilities in ball detection and independent decision-making.
The ID. Buzz autonomous van features self-driving technology with 13 cameras, nine LiDAR units and five radars after Volkswagen partnered with Hamburg and Uber for 2026 deployments.
Social Security phishing scams use urgency and impersonation to steal personal data. Learn how to spot fake SSA emails and implement 10 protective measures.

Everything I Needed to Know About Article Writing I Learned from My English Teacher

By now you probably understand how important writing for trade... Read More

Ten Top Tips For Good Article Writing For Promotion Of Your Business

Writing and distributing articles on the internet is one of... Read More

1111 What Opportunities Are Waiting For You?

There are many ancient writings, which dive into the importance... Read More

Publishing: Changing realities (I)

When you frequently post articles on ezines, you might be... Read More

Discover How You Can Write an Article That Will Excite Your Target Market and Make You Money!

I am often approached and asked, how do I write... Read More

Writing Ezine Articles - 4 Reasons Why You Should Do It

Anyone who's been in the business for 2 or 3... Read More

How to Use Autoresponders With Your Articles

Now that you see that articles are the number one... Read More

Writing Articles, But Still Not Getting Traffic? Your Articles Suck ? But I Can Help! (Part 2)

Last time on "Because your articles suck" ? we discussed... Read More

Be a Jerk - And Watch Your Business Grow!

Who remembers the 1979 movie, The Jerk with Steve Martin?... Read More

Why Keyword Articles Are Good for Your Business

Content is an important component of your web site. Learning... Read More

Niche Marketing: The Power Of Articles

If you haven't considered the power of articles as part... Read More

Thinking in Articles

I have a confession to make.I think in "articles."As a... Read More

Publish Articles on Numerous Subjects and Attract More Readers

Writers have one basic need -- readers. We all want... Read More

How to Write Great Movie Reviews for Your Entertainment Website

If you have an entertainment website then you're always looking... Read More

Newbies Guide to Writing and Submitting Ezine Articles

How many times have you read the following? If you... Read More

How to Find Ideas for Articles & Speeches

Do you have problems finding ideas for articles and speeches?I... Read More

Lots of Extra Money Waiting to be Made from Writing $5 Articles

There is probably no easier way of earning extra money... Read More

Powerful Article Marketing Tips

If you have submitted your articles to EzineArticles.com you have... Read More

Guest Articles: Good for Some, Bad for Others

A recent debate started me thinking about how some marketing... Read More

Why You Need an Article-Marketing Strategy before Posting a Single Article Online II

This is Part 2 of a 2 part article -... Read More

Article Writing: Everything I Need to Know, I Learned from My English Teacher

By now you probably understand how important writing for trade... Read More

Get Traffic to Your Web Site with Articles

It is not my intention to give you a 5... Read More

Publish Article

If you've spent any time online trying to promote your... Read More

Financial Planners Publicity - Increase Your Search Engine Ranking with Web Articles

The goal of free publicity is to get your name... Read More

The Raw Truth About Persuasion and Copywriting!

I get asked all the time, "Lorrie, how can I... Read More

custom home cleaning Mundelein ..