While studying online for IT investment opportunities, I found that one main factor was constant. All of the biggest money makers have eye-catching, simple, innovative, and the cleanest websites online!
Having a corporate style website may greatly increase your business!
Looking professional online is extremely important, especially if you want to attract big money to your door. There are literally 1000's of people and companies searching every single day for their next big purchase, will your company be the next one they contact?
Here are a couple of "corporate style websites" I am talking about:
http://www2.sprintcanada.ca/Enterprise/default.asp
http://www.bell.ca/shop/index.jsp
http://www.cogeco.ca/en/index_o.html
As you notice with all three of those examples, they are clean, simple, innovative and easy to navigate. You won't notice any flashing buttons, 10 different text colors, everything packed into one page, banner ads in every corner, etc.
The point is - keep it clean!
Have you ever visited a website and you left with a headache? This might be the same for your visitors. People notice when they find clean websites, it actually increases your chances of people reading your content more often than not.
Appearance is everything online. What your website tells people subconsciously is the message they perceive about your business. The more "Mickey mouse" your website looks, the more "Mickey mouse" visitors will think about your business. The internet is very impersonal and in order to increase our business, you need to find ways to subconsciously tell your visitors that you mean business and you're the right choice for their purchase online.
It takes 2 seconds to look bad online:
This whole process happens within seconds of visiting your website. Let's say that 70% of your visitors are 1st time visitors and only 4% ever come back, by simply cleaning up your style, it may actually increase that 4% return visitors into 10% overnight. It is that simple.
Redesigning your existing website is very important:
Many people who Redesign their existing website once every 3 years end up increasing their business overnight. Those of you who have had the same website for the last 10 years should really consider updating right away. Updating your website is like turning over a new leaf and coming up with new and innovative ideas to connect with your visitors.
Yahoo.com & MSN consistently update their template(s):
Yahoo & MSN also understand the importance of "keeping up with the Jones's". Keeping your website fresh and up to date will give your existing visitors another reason to browse through other sections simply because they have a new found interest and curiosity. Please note: Changing everything around every month is not the key, this method may actually confuse your visitors more than increase their curiosity.
Humans get bored easily:
It is actually really easy to have your visitors lose interest in your company. What would spawn such loss?
- Old outdated content
- Broken links everywhere
- Contact forms that don't work anymore
- Website templates from the "50's"
- Content that isn't related to their search
We as humans have a short attention span. If the website we are visiting doesn't pique our interest right away, as we say "there they where, GONE!" This is the very reason why BLOGS attract a huge amount of attention online. Not only can you read people's thoughts, but you can read them every day!
Blogs are a great way to connect with new & existing visitors on a daily basis. Don't forget, search engines tend to like updated content as well.
Getting back to making more money...
The better you look online, the better your checks will be. People want to know that they made the right decision for their family, friends, or business. Going with a company that doesn't feel right may embarrass them and decrease your chances at repeat business. People will always recommend a company that they are proud to do business with. It's the same as getting "recognition" for their recommendation.
Bottom line is this:
Re-think, Re-design, Re-vamp whatever you have to in order to turn over a new leaf for your business. Do this properly, and you too will increase your business over night!
About The Author:
Martin Lemieux is the owner of Smartads. We help companies to increase their business online and offline.
Ezine Article Directory (Beta): http://www.article99.com
Internet Marketing Tips: http://www.article99.com
eCommerce Development: http://www.article99.com
Copyright ? 2005 Smartads Advertising Network - Reprints Accepted
Culver prom limo ..The internet has taken over our lives with a vengeance,... Read More
Go to any internet marketing forum you want these days... Read More
First, an eye opener. Making your fortune through affiliate programs... Read More
Dance is how you pamper your soul and satiate your... Read More
Writing for the web is totally different to writing for... Read More
Build it and they will come is not always true;... Read More
Is Your Web Site an Expense or an Investment?Why don't... Read More
We are clearly well past the innocent "golden age" of... Read More
cPanel is a control panel for your website and allows... Read More
In a previous ezinearticles.com article,"I Need real visitors, Not Search... Read More
Does My Web Site Require A Web Database?If your web... Read More
Affiliate programs are a great way to earn an income... Read More
When web content gets discussed on webmaster bulletin boards, the... Read More
Psychology is a long word which everyone thinks, "no, that's... Read More
In 1995 a new era of accessibility for disabled people... Read More
You have seen those web pages where they have the... Read More
So you want to take a look at a real... Read More
The DDA (Disability Discrimination Act) states that service providers must... Read More
One of the things that many people overlook when building... Read More
QUESTION: Should I build and maintain my business Web... Read More
Never has competition been so difficult in the Internet world.... Read More
If you've been developing websites on Mars for the past... Read More
If you're looking for better web site ROI, chances are,... Read More
Your web site will be your window to the world.... Read More
A PHP Redirect automatically transfers a web user from one... Read More
Wood Dale limo ..Even though the Internet has been around for a long... Read More
A lot has changed in the way sites are optimized... Read More
There's been widespread speculation about the new legislation being introduced... Read More
Is Your Web Site an Expense or an Investment?Why don't... Read More
Many millions of dollars are being wasted on promoting and... Read More
With all of the factors involved in designing and building... Read More
Knowledge is power.And undoubtedly, it is the key to making... Read More
When web content gets discussed on webmaster bulletin boards, the... Read More
Developing a website with content that entices visitors to return... Read More
Go to any internet marketing forum you want these days... Read More
Webmaster tools are vital to becoming both efficient and effective... Read More
Many websites I come across don't have a single link... Read More
Part of the success of most home-based businesses is their... Read More
A website is lifeline of internet home business. In order... Read More
So you have decided that you want to do freelance... Read More
The Disability Discrimination Act states that service providers must not... Read More
It is an undeniable fact that not everybody is keen... Read More
"'Page Not Found' on this Server. Check the URL and... Read More
Affiliate programs are a great way to earn an income... Read More
1) Data CaptureOne easy way to collect e-mail addresses and... Read More
1) Word of Mouth The single most powerful form of... Read More
So your prospect, Mary, is sitting at the computer reading... Read More
The art of turning website visitors into paying customers depends... Read More
Starting an internet business can be confusing to non-veterans. The... Read More
With more and more countries around the world passing laws... Read More
Web Development |