Home
>
Web Site Promotion
>
Web Site Marketing Techniques Rated

Web Site Marketing Techniques Rated

There are many ways to market your web site, both online and offline. Which ones are worth it? This article will rate several popular methods on a scale of 1-10, with 10 being the absolute most effective, and 1 being worthless.

High search engine rankings - rate: 7-10, depending on which search engines you list your site in and how your site's listing is presented. When choosing search engines to list in, choose from the most popular ones, and remember it's totally possible to get a free listing in a paid search engine. I wrote an ebook explaining how to accomplish this. Forget listing your site in "free-for-all" links pages, they are never visited by targeted traffic. Carefully word the copy for your site's listing, or search engine listings are worthless. Check out my ebook for more information on search engine optimization and marketing. This method does create name-recognition, which could be valuable in future marketing efforts.

Search engine sponsor links - rate: 6-10, depending again on how your listing is presented and what search engines you are listed in. Once again opt for the most popular search engines. Some search engines have sponsor links on the right-hand side of the page instead of the top; this is a very effective placement. Some search engines have effective top-of-the-page sponsor links that are very obviously separated from the regular search results. Make sure to use targeted keywords. This method does create name-recognition, which could be valuable in future marketing efforts.

Direct mail - rate: 1-9, depending on the method used and who it is sent to. Postcards are much more effective than envelopes, because you are able to immediately catch the reader's attention. Readers are too used to seeing advertisments in the form of envelope mailings, so only use postcards. Send your direct mail to targeted consumers, not just random people. This method does create name-recognition, which could be valuable in future marketing efforts.

Television commercials - rate: 5-10, depending on where and what time the commercial is aired. If you are advertising your web site with a television commercial, be sure to include your web address in text large enough to be visible by someone sitting 20 or so feet away from the television set. Leave it on the screen long enough so viewers may write it down or type it into the address bar if they are also online. This is most effective during prime time, when most people are likely to be online. Few will actually take the time to write down your address unless they have a deep interest in your products/services. This method does create name-recognition, which could be valuable in future marketing efforts.

Printing your company name, product/service line, and web site address on coffee mugs, pens, pencils, etc. - rate: 1-5, very ineffective at marketing your products/services, but leaves a good impression with your existing customers, you never know when that extra coffee mug will come in handy.

Good business ethics, high product/service quality, excellent customer service - rate: 10, positive word-of-mouth is very effective marketing. Keep your existing customers happy, and in return they will excitedly recommend your company to others.

About The Author

Sky Maya is the author of Best SEO Tactics - an excellent guide to optimizing your web site for high search engine rankings using proper and ethical tactics. Proven techniques! Buy it today and watch your site traffic explode!

This article may be reprinted freely as long as this resource box with all active hyperlinks remain intact.

info@bestseotactics.com

Airbnb cleaning service Buffalo Grove ...

In The News:

Ahold Delhaize's cybersecurity incident knocked online ordering and digital coupons offline at Stop & Shop, Food Lion, Hannaford and Giant Food stores.

The Fox News AI Newsletter covers the latest artificial intelligence technology advancements, including the challenges and opportunities AI presents now and for the future.

Amazon's About You feature includes personality details from your shopping history, and some shoppers are finding hilariously awkward results.

Identity theft recovery starts with securing bank accounts, freezing credit and enabling two-factor authentication within the first 24 hours.

Apple's $299 HomeView smart display uses facial recognition to personalize screens for up to six household members and show live security camera feeds.

Domonique DuBose spotted red flags when a man on Hinge with 85,000 followers and a blue checkmark claimed to be a San Francisco 49ers player.

Your phone's location data can expose visits to doctors, pharmacies and places of worship. The FTC took action against data brokers selling this data.

Hackers targeted Danfoss refrigerator controls across French supermarkets, forcing chains like Carrefour and Monoprix to discard massive food stocks.

iOS 27 finally lets iPhone Shared Albums store photos and videos at full resolution in iCloud, but new items count toward the owner's storage.

A fake Facebook Marketplace text scam uses your real name as the seller to trick you into replying, and Malwarebytes warns even one response helps.

The Pentagon data breach exposed 2.76 million Social Security numbers and military records, raising long-term identity theft concerns for veterans.

Kodiak AI plans to haul IKEA freight on Texas highways with no one in the cab, raising urgent cybersecurity and safety questions for drivers.

Apple Intelligence in iOS 27 adds Extend and Reframe tools to Photos, letting iPhones generate new background areas beyond your original borders.

Microsoft's X account was hijacked to promote a crypto pump-and-dump scheme, exposing its more than 13 million followers to a scam campaign.

Scammers can combine your name, phone number and address with data breach details to attempt SIM swaps, phishing and even identity theft schemes.

ChatGPT Work, Meta Muse and Gemini Spark can monitor flight prices, sort your email inbox and track important deadlines, but savvy users start small.

iPhone, Samsung Galaxy and Google Pixel each hide a built-in tool that turns a video frame into a separate photo without any screenshot needed.

Operation KillSwitch dismantled KillSec's ransomware infrastructure, but investigators say a 16-year-old allegedly ran the entire cybercrime operation.

The Fox News Artificial Intelligence newsletter covers where voters will decide on AI data center ballot measures and Jeff Bezos' tech vision.

Apple's Impersonation Risk Detection in iOS 27 can flag suspicious activity inside apps, but the setting is off by default and must be enabled.

Federal Election Commission records can expose your name, address, employer and donation history once contributions exceed the $200 threshold.

Cybersecurity expert Morgan Wright says human skepticism remains the strongest defense against AI-driven phishing scams and voice cloning fraud schemes.

iPhone, Google Pixel and Samsung Galaxy each handle security updates differently, and one screen saying "up to date" may not tell the whole story.

Deborah Del Mastro heard what sounded like her daughter's terrified voice on the phone, launching a five-hour virtual kidnapping scam ordeal.

Hotel TV privacy risks go beyond forgotten passwords when you sign into Netflix or other streaming apps on shared devices you don't control.

Web Site Marketing Techniques Rated

Web Site Promotion