Home
>
Article Writing
>
Ten Steps to Writing a Winning Top Ten Article

Ten Steps to Writing a Winning Top Ten Article

Have ever wished that there were a formula for crafting your expertise into a Top Ten article that will showcase your knowledge, cement your credibility and promote your products and services?

1. Find a problem to solve. Think back to conversations you've had with clients, potential clients, colleagues, family, friends and strangers. What are the common problems and challenges that people in your target market face? If you don't have a target market, get one!

2. Brainstorm many ideas. Get pen to paper or fingers to keyboard and rattle off as many ideas as you can think of that will solve that problem. Don't judge, filter or edit at this point, simply capture everything that comes to mind. When you think you're done, write for ten more minutes. Then, walk around for two minutes, come back and write some more.

3. Select the best. Ideally, let some time pass after you've brainstormed, so you can look at your list with fresh eyes. Now filter through all of your ideas and choose your favourite ten points.

4. Refine your writing. Be sure that you're trying to make just one clear point in each item. You can choose to stay conversational and casual with your writing, or you can opt for a more professional style. Either way, read it out loud for a sense of how naturally you've put the words together.

5. Be consistent. Make each of your items is approximately the same number of lines so it's laid out nicely on the page. Also, try and assemble your information consistently. If each point has a definition and an explanation, put them in the same order every time.

6. Make your points "pop". Choose your ten item titles carefully. Many people will only scan your article. If they like what they see in your item titles, they might take the time to read the rest of the article. If they like what they see there, they might take the time to click the link in your author information.

7. Start with a bang. Title your article. Be as clever and creative as you can, but most importantly be clear about what the reader will get by clicking through to read your article. Answer the question "why bother?"

8. Make an offer. At the end of your article, include an author information section (sometimes called a "resource box") where you offer readers the opportunity to find out more about a specific product or service. Whether it's to sign-up for your newsletter, call you for a free consultation or visit your website, be sure to spell out exactly what you'd like the reader to do next (and why they should do it).

9. Recruit new eyes. Have another set of eyes look at your article before it's published. Whether it's a professional editor or not, they may be able to point out things you wouldn't have seen, since you're so "close" to the article.

10. Walk away. While you're waiting for this feedback, give yourself a rest from the article. File it away and work on other things for a day or two. Don't let perfectionism get the better of you!

? Linda Dessau, 2005.

Linda Dessau is a writer and coach. Through her "Newsletter Assist" and "You Talk It, I'll Write It" writing services, she helps coaches and other solo professionals promote their business with email newsletters and create passive revenue streams with written information products. Find out more at: http://www.genuinecoaching.com/writing

no-contract cleaning service Des Plaines ..

In The News:

OpenAI announces new teen safety rules for ChatGPT users under 18, blocking romantic roleplay and requiring extra caution on body image topics.

A 2025 data breach at fintech company 700Credit exposes personal information of more than 5.8 million people through compromised third-party integration partner.

Retailers lose $76.5 billion annually to return fraud as nearly 10% of U.S. retail returns involve fraudulent activity, with $850 billion in returns expected in 2025.

ShinyHunters claims responsibility for stealing 94GB of Pornhub user data affecting over 200 million records and demands Bitcoin ransom.

ChatGPT 2025 now connects to Apple Music, Canva, Expedia, TripAdvisor and OpenTable through built-in apps that help users create playlists, design graphics and more.

Apple releases emergency patches for two zero-day vulnerabilities actively exploited in attacks. iPhone and iPad users urged to update immediately.

DoorDash launches Zesty, an AI-powered social app that recommends restaurants through conversational search, now testing in San Francisco and New York.

Cybersecurity firm Infoblox reveals that over 90 percent of parked domains now redirect visitors to scams and malware, making simple typos extremely dangerous.

The Fox News AI Newsletter covers the latest artificial intelligence technology advancements, including the challenges and opportunities AI presents now and for the future.

GPT-5.2 is now live for all ChatGPT users with improved coding, writing and image interpretation, with Kurt Knutsson offering his review.

New iPhone replacement scam uses pressure tactics and fake carrier calls to steal devices from buyers. Criminals claim shipping errors and demand urgent returns.

Amazon Ring's new facial recognition feature sparks privacy controversy as Electronic Frontier Foundation critics argue the AI upgrade expands surveillance risks.

New Android banking trojan Sturnus steals credentials, reads encrypted messages and controls devices.

Denmark's 3D-printed student village proves automation builds 36 apartments faster than traditional methods. Skovsporet project shows housing future.

Discover Android's new Sound Notifications feature that alerts you to smoke alarms, doorbells, and baby cries even when wearing headphones.

New SantaStealer malware reportedly threatens holiday shoppers with password theft. This Christmas-themed info-stealer targets browsers and crypto wallets.

The Christmas season brings a surge in Netflix phishing scams targeting shoppers with fake emails. Stacey P received convincing scam but verified account first.

San Francisco Giants invite Jamie Grohsong to throw ceremonial first pitch at Oracle Park after he learned to play baseball with a bionic hand following an injury.

FBI warns cybercriminals are stealing family photos from social media to create fake proof of life images in virtual kidnapping scams targeting victims.

Instagram's new 'Your Algorithm' tool lets you control your Reels feed in real time. The app now gives you power to customize what videos you see.

Major Marquis fintech breach exposes 400,000-plus Americans' data through unpatched SonicWall vulnerability, with Texas hardest hit at 354,000 affected.

Free up iPhone storage fast by clearing large photos and videos from Messages app. Simple steps for iOS users to delete attachments without losing chats.

Scammers are flooding inboxes with fake tracking alerts that mimic real carriers, exploiting the holiday rush to steal logins and personal data.

The Fox News AI Newsletter brings you the latest news on AI technology advancements and the challenges and opportunities AI presents now and for the future.

Texas family reunites with missing 11-year-old cat Grayson after 103 days using Petco Love Lost's AI photo matching technology and community help.

Ten Steps to Writing a Winning Top Ten Article

Article Writing