Customers Demand Internet Privacy

... and you'd better sit up and take notice! Customers concern over Internet privacy issues is on the rise, and for good reasons.

Because of SPAM and phishing e-mails, identity theft and viruses, it's completely understandable that customers have a hightened concern about their Internet privacy. And it's not only about e-mail adresses and credit card numbers either. More and more companies are collecting vast amounts of data on their customers surfing and buying habits, which could give fascinating insights!

We'll see that more and more customers are demanding to be informed about how companies are addressing these concerns. And every ons is scrutinized to see if they deliver on the promises made. So businesses can better comply, or prepare to be left behind.

How you can assure Internet privacy for your customers

1. Create a privacy policy and stick by it

As said, customers will want to know what your internet privacy and security policy is, so you'd better have one! It should have the following aspects in it:

  • Secure data: All data must be protected by firewalls, virus protection and any other measure you can take to establish data integrity and data security
  • Limit access: Access of data must be granted to as limited a group of employees as possible
  • Opt-in: Always ask a customer for the use of personal data, tell the goal for which you need the data, and use the data only for that specific goal
  • Double check: If you cannot be sure of the users identity (e.g. when they enter an e-mail address for a news letter) have the request confirmed
  • Permission: Never share the information with any 3rd party without the customers permission (don't forget to check the Internet privacy policy of the 3rd party)
  • Customer access: Give customers access to their own data, and an option to change it (this does not have to be online, but is to be preferred)
  • Local data: If you use a local means of storing data (ie. on the customers PC, like cookies), explain why and how you use this information
  • Enforce: Make sure you enforce this privacy policy, if possible by becoming a member of a 3rd party privacy program, like TRUSTe or the Better Business Bureau
  • Children: This is an adult game, do not actively collect personal information from children
  • Change: Tell what you will do when you change the privacy policy

2. Make info available online

Make sure that your Internet privacy policy is prominently available on your site, preferrably from every page. Also, make all contact information (e-mail, address, phone number, etc.) available in the same fashion. You don't want your customers to have to search for the info, do you? They might not find it, and then it's...

Click. Bye-bye!

3. Address all concerns

Even with an Internet privacy policy prominently available on your site, customers will contact you, to double-check that they can trust your company with their personal data. This is no distrust, sometimes customers want to be reassured by a real, life person. So make sure that you can handle all those inquiries, fast and reassuring.

Marjan Steneker is your host at http://www.customerservicepoint.com, your resource on good customer service, CRM, customer service books, help desk software and quotes.

In The News:

Fitness centers and workout studios are starting to establish policies that prohibit shooting phone videos to protect people's privacy.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents
Apple recently notified a small number of iPhone customers in 92 countries that their phones may be under attack by mercenary spyware.
An artificial intelligence-powered home security system can fire paintballs and tear gas at trespassers. The camera identifies human faces and animals.
Technology expert Kim Komando gives her tips and tricks on enhancing your user experience a smartphone and other devices you use everyday.
A new camera called NUCA uses artificial intelligence to create deepfake photos of subjects by stripping away clothing in close to real time.
The Kimberley Kube trail-ready camper has a compact but spacious design and combines luxury, functionality and ruggedness for a weekend getaway.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.
Emails instructing you to reset your password for an account may be legitimate, or they may be scams. Kurt "CyberGuy" Knutsson explains.
Northrop Grumman's Manta Ray uncrewed underwater vehicle aims to revolutionize undersea missions — it glides through the ocean without human assistance.
Learn how to work Google's calendar application to streamline and organize your daily tasks from technology expert Kim Komando.
If you do not want Facebook to have automatic access to your private photos, follow our tips to protect yourself. Kurt “CyberGuy" Knutsson shows you how.
Kurt “CyberGuy" Knutsson goes into detail about Apple’s recent iOS update that allows iPhone users to instantly translate spoken language simply by using the Action Button.
Safeguarding your digital life with a reliable physical backup isn't just a precaution, it's a necessity. Kurt “CyberGuy" Knutsson provides the essential backup checklist.
Kurt “CyberGuy" Knutsson reveals how a Redditor exposed false recycling claims at their apartment, highlighting a report that only 21% of U.S. recyclables are processed.
Kurt "CyberGuy" Knutsson offers a travel toolkit featuring five technology tools to help you with booking flights and hotels for your summer vacation.
The bubble behind the clock on your iPhone can appear in different colors. Kurt "CyberGuy" Knutsson explains what each of those colors mean.
Scammers are using the power of artificial intelligence to mimic voices of people and are using the fake voices to commit crimes, like kidnappings.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.
Tech guru Kurt "CyberGuy" Knutsson explains the science behind the Invisibility Shield, a 6-foot shield that makes people become invisible.
The International Olympic Committee on Friday announced plans to use AI in various Olympic aspects, including athlete identification, training and judging.
Tech guru Kurt "CyberGuy" Knutsson explains an easy trick to avoid squinting while working or surfing the web by zooming in on your personal computer.
Streaming giant Roku has recently been targeted by a pair of cyberattacks, and the company confirmed over a half million Roku accounts were compromised.
The Land Aircraft Carrier combines an all-terrain, six-wheeled vehicle with a two-seat aircraft, which features electric vertical takeoff and landing.
The European Union has sent TikTok a "request for information" on the video sharing platform's newest app, TikTok Lite, under the Digital Services Act, with the aim to clean up social media.

Three Faces of SPAM

Like everybody who will ever read this, I get spam... Read More

The Great Spam Scam: Five Strategies To Stop Brand and Revenue Robbery

Marketers usually think of anti-spam tactics as 'how to prevent'... Read More

Stop Spam: How To Escape The Spam Hell-Hole

If you're anything like me, you're pretty sick of it,... Read More

Managing Spam in 2005

In 1998, nearly 10% of all email traffic on the... Read More

Internet Tip of the Week: Information Overload

We receive so much information on the Internet, especially via... Read More

Protecting Yourself With A Porn Filter

The harmful affects of pornography use and addiction are well... Read More

How You Can Avoid The New Dangers Of Spam

Until recently, spam has been an annoyance, a definite load... Read More

Quickly Eliminate 100% of Your Junk Email

Why do so many people think I need to take... Read More

Spasms & Spamocidal Mania

Below is a letter I wrote to the following organizations:S.H.U.... Read More

How to Write a Privacy Policy

A Privacy Policy can be defined as the policy under... Read More

Spamicide: Man Spammed to Death While Checking His E-mail

Death by spam is now possible with a new device... Read More

A War on SPAM: Attacking The Evil

As most small, medium and large businesses in this country... Read More

Is There A National Do Not Spam List?

You may have already received a do not spam list... Read More

Where Did The Word Spam Come From?

We've all become familiar with the term spam. It's become... Read More

How To Analyze A Rip-Off Scheme

This review is taken DIRECTLY from a piece of "junk... Read More

How to Protect Your Email ID from Spammers?

You must be one of them experiencing a lot of... Read More

Spam - How to Report it

I'm sure you find spam just as frustrating and annoying... Read More

Anti Trackback and Comment Spam Methods

What is spam ? ... Read More

Avoid, Shun, Thwart, Prevent, and then Filter Spam

Email is rapidly becoming the standard means of communication among... Read More

Is Email Dying?

2004 was really a year when the whole subject of... Read More

ANTI-S*P^A#M: Protecting Your Web Sites Email Address(es)

Did you know that there are software programs that view... Read More

BUSTED: Anti Spam Forces Bankrupt Super-Spammer Scott Richter

Microsoft scores one for the good guysScott Richter, the self-proclaimed... Read More

Spammer in the Slammer: Jeremy Jaynes Sentenced to Nine Years

Will other spammers take heed? Don't count on it.Jeremy Jaynes... Read More

Email Spam and Phishing

It seems like the volume of email spam has doubled... Read More

I Must Be The Luckiest Person Alive! Spam

I must be the luckiest person alive! My inbox is... Read More