Augusta limo rentals .. Chicago Drug testing

Jump From Unknown to Widely Quoted in One Week

Start by Being Quotable

It's tough to stand out online. With millions of experts and websites on the Internet, what are your chances of getting noticed? Long odds, certainly. But that's not your biggest challenge.

Most fail to grab attention because what they're dishing out is dull - rehashing what's already been said, time and again. Content has been over-sold. It is NOT king if it's mediocre. Ezine editors and webmasters are selective about what they'll share with their readers. They know that too much of what's being submitted to them isn't worth passing along.

First, you must have something worth saying that connects with readers in a fresh, engaging way. People are starved for that - it's why they keep looking. There's less good stuff being written than you'd expect, given the vast sea of Web pages.

Jettison the bland and run of the mill. Spend sufficient time at this step because here's where many writers drop the ball. Write from your unique vision and real-life experiences. Make your words so interesting and relevant that people remember them. That's what gets your articles forwarded along and mentioned in passing (making you widely quoted).

Articles can quickly blanket the Internet with your expertise

Writing and posting articles to many websites or newsletters rapidly spreads your message. Systematic submissions soon brand you as a trustworthy expert.

- Focus your content to satisfy the interests of a definable group or niche

- Develop a list of websites and ezines that reach them, where you can submit your output

To illustrate the speed that Google responds to posted articles, this is article #2 for my new website. It just went up November 1 -

Two weeks after submitting article #1, I queried Google: "What Posting Articles Online did for my Google Page Rank in 90 Days". Results already showed 673 cites (many were repeats), and that's sure to increase. Remember, it's a brand-new site, so Google only learned it existed from that article.

The fact that you're already reading this one (submitted Day 14) demonstrates article marketing is working.

People go to the Internet to get information needed to make decisions

Reliance on the Internet keeps growing. A Harris Interactive consumer survey (2004) found that 73% of adults are now online - 156 million users. That's up from 69% eight months before.

The Pew Internet and American Life Project found that most Internet users (80%) expect that they'll be able to find reliable detailed information online. They will go online first when they need information. Internet users say it matters to them that businesses have a Web presence, even if they intend to make purchases locally.

Other studies have found the Web is one of the most trusted sources for making major purchases and decisions - second only to spouses for finding referrals. Your well-placed articles bring you to the attention of people looking for what you have to say (wherever they are).

Get your article and message widely distributed and read

- Make it informative and useful

An article is not a sales letter. Resist the temptation to sell. That should be confined to the signature (Sig, resource box) at the end. That's where you provide a link back to your own site from every website posting your article.

- Make it interesting

Net surfers are unforgiving. If you're boring they're gone. Flat articles won't enhance your reputation or credibility. Your title needs to be a zinger that pulls the reader into the topic. Most readers won't read more than that.

- Make it relevant to specific people

Too many articles fail to connect because they're written too generally to hit anyone's "bulls eye." Attempting to speak to "everybody" results in not speaking directly to anybody. There's no substitute for knowing precisely who you're trying to connect with, so you can address their concerns.

- Make it as unique as you are

If you have a distinctive or quotable viewpoint, let it shine. Expose your personality. A little wit or self- revelation is welcomed. And if you can sustain it across repeated articles, readers will search you out.

Better than shouting from the rooftops

Your posted articles provide your soapbox - as broad as the Web. So make the most of that exposure, and get you voice heard. Create a ripple of interest which you can continue to build on about yourself, your website, your book, etc. That's how reputations get made.

Discover everything you need at the Article Marketing Academy, to find in- depth how-to from the experts. You, too can start finding yourself widely quoted in as little as a week.

? 2004, Lynella Grant

--Dr. Lynella Grant Use posted articles to build your business Expert in the "body language of printed materials" Author, The Business Card Book and Yellow Page Smarts (719) 395-9450

In The News:

How To Write A Profit Pulling Article

Having an article published is one of the fastest and... Read More

Write From Home: Lessons From The Editors

Writers talk about rejection all the time ? just part... Read More

Dont Miss These 10 Must Know Facts About Promoting Your Website with Article Writing

Most all ezine publishers need fresh content. Article writing is... Read More

How I Write Articles For Profit

Most Internet marketers worth their salt know how effective articles... Read More

The Difference Between Article Marketing and Traditional Article Writing

Lately, there seems to be some confusion between Article Marketing... Read More

The Best Place To Submit Your Articles

If you've spent any time online trying to promote your... Read More

Write Your Slice of Life: 6 Quick and Easy Steps to Writing a Personal Essay

Do you know why the "Chicken Soup for the Soul"... Read More

Leverage the Power of Article Marketing

Now that you know the secrets to writing great articles,... Read More

Crafting Your Optimized Author Bio

Your author bio is a vital part of your article... Read More

Article Marketing Benefits Online Retailers

Strategically developing online content helps to ensure a small-business owner's... Read More

What is a Ghostwriter and How Can I Find One to Hire?

A ghostwriter, as one may think is not a writer... Read More

Marketing Your Home Business in Just 30 Minutes a Week

It's all the rage. It's what everyone is talking about.... Read More

How to Be An Expert In Your Field

One of the most tried and true methods of self-promotion... Read More

Writing the Five Essentials

The five essential questions to be answered in your article... Read More

How to Write a Short Article Under 500 Words

Online publishers, ezine subscribers, and Web visitors want short, useful... Read More

Mining Your Experiences for that Article or Book

Chances are good that the next article or book you... Read More

How To Start Writing Articles Successfully

You have probably heard that writing articles is one of... Read More

How An Online Writer Can Easily Self-publish Their Way To A Fortune

Online writing is really self-publishing made easier and potentially much... Read More

How to Write Money-Making How-To Reports

This is the "real" Money Maker in the Mail Order... Read More

So You Want to Be an Author - These Are the Easiest Types of Articles in the World to Write

Being an Internet Article Author is far and away the... Read More

Advertising that Wont Cost You a Dime is to Write Articles

Search Engines are constantly on the "look out" for freshly... Read More

Jump From Unknown to Widely Quoted in One Week

Start by Being QuotableIt's tough to stand out online. With... Read More

Writing Articles To Build Your Online Presence - A Beginners Guide

One of the most effective (and free!) ways to get... Read More

Get High Quality Traffic by Writing Articles

One of the best ways to promote your website is... Read More

Where to Get Great Ideas For Your Next Article

There are times when I want to write an article... Read More