Having an eye catching website is great, but are you optimizing your website to allow the best performance possible? I receive several emails a day from clients asking how they can get more hits to their websites, what can be done to increase sales, and how to prepare their sites for search engines. There are very simple things that can be done to help your website perform its best.
First of all, a websites load time is important for many reasons. No one wants to site and wait a minute for a page to show up. Slow loading websites can attribute to lost sales for your business! Many customers will actually avoid a website that takes a long time to load. You can keep your websites load time down drastically but keeping the size 26kb or smaller. If you are unsure of the size if your site you can calculate the size of your web page by highlighting the HTML document, then click on 'File' and 'Properties' and see your file size. Then repeat same step for each graphic you have on that page. Add each file size together to get the exact size of that page. One of the easiest ways to get a faster loading page is to shrink the images on your website. A GIF graphic can normally be reduced by around 30-40% without loosing any sharpness.
A site that contains broken links gives a bad impression to your visitors and can be a cause of lost visitors. Aside from the fact that broken links look unprofessional, some of the major search engines and portals may not index your page if it has broken links or missing images. You should check your website once it is complete to make sure every link is working properly, to avoid a possible business loss.
Search engines do not index images, so it is a good idea to always add ALT tags to your images to make sure the search engines recognize all of the content on your site. ALT tags that contain keywords can also be used to increase your keyword frequency and help you achieve better rankings.
When creating meta tags do NOT repeat the same key word several times. This is called 'keyword spamming' and it is disliked by the search engines. Let's say your website offers gift baskets, use the keyword 1 or two times and that is it. If your keywords are baby gift basket, hostess gift, wedding basket, corporate gift basket, holiday gift basket, you have repeated the keyword gift and basket to many times. You can minimize your keyword characters by using gift basket, wedding, gifts, baby, wedding, corporate, and holiday. This way your website is not considered keyword spamming.
Many designers often separate keywords with commas. Instead of separating each keyword with a comma, just separate them using a space. By doing this, it will allow the search engines to combine your keywords into phrases, for people who use phrases to search.
These are very simple things that will help you see a big difference!
About The Author
Tara Grant, owner of http://www.designbytara.com, http://www.designbytara.com, and http://www.designbytara.com.
Tara is a mom of two small children and a warm-hearted entrepreneur. An avid networker in the WAHM community, Tara's website designs and promotion packages are reasonably priced and geared toward female entrepreneurs and small business
Beecher limo rentals ..One of the best tools you have as a webmaster... Read More
Dynamically Update Your Web Pages Via E-MailIf you can Send... Read More
#5 User Satisfaction: Learn what your visitors and site users... Read More
Is your website Really useful?I had a 'rep' in yesterday... Read More
More and more non-profit organizations are developing websites to help... Read More
1. SiteSpinner V2 - On Sale www.deprice.com/sitespinner.htmSiteSpinner is a user-friendly... Read More
Everyone wants one.Everyone wishes they knew how to make one.SOME... Read More
If you're looking for better web site ROI, chances are,... Read More
Everyday thousands of new businesses make the leap and take... Read More
1) Data CaptureOne easy way to collect e-mail addresses and... Read More
The first thing my business consultant (read brother-in-law) asked me,... Read More
As a business you can't afford to ignore the Internet... Read More
What is SQL? SQL stands for Structured Query Language and... Read More
Looks like every client wants a Flash site these days... Read More
You have seen those web pages where they have the... Read More
One of the most useful features offered by some web... Read More
Starting a business online is no longer as difficult as... Read More
Knowledge is power.And undoubtedly, it is the key to making... Read More
How can we add Word Rich Content to our Websites... Read More
While studying online for IT investment opportunities, I found that... Read More
Internet has opened a whole new world for web developers... Read More
Can you imagine the hypocrisy of spending thousands of dollars,... Read More
Getting a Targeted Visitor to a website is a waste... Read More
Functions and Subroutines in ASP If you read... Read More
Developing a website with content that entices visitors to return... Read More
Bridgeview limo Chicago ..The process of Web application development is critical to the... Read More
I've heard several prominent web marketers mention in their classes... Read More
Your website conversion rate should concern you. This simply refers... Read More
Optimize your time. How much time each day must you... Read More
The cost of setting up a web site is dirt... Read More
Web templates by nature are created to aid and ease... Read More
Never has competition been so difficult in the Internet world.... Read More
"I am a writer, not a business-person. I don't want... Read More
Every business needs to know how it is doing. That's... Read More
One of the things that many people overlook when building... Read More
80% of your Web site is Maintenance!Once your Web site... Read More
Go to any internet marketing forum you want these days... Read More
Optimal website design is the art of logical navigation.It will... Read More
There was a time not long ago when setting up... Read More
If you're looking for better web site ROI, chances are,... Read More
Starting and maintaining a business is challenging enough without the... Read More
Like any area of business your website needs some effort... Read More
A website is the most versatile and cost-effective marketing tool... Read More
Spend time planning your Web site. Before you design a... Read More
If you were asked to put a value on your... Read More
There are hundreds of millions of Web surfers today. Each... Read More
If you haven't made the sales and built your clients... Read More
Many small companies choose not to invest in a professionally... Read More
A website is like an information flow, with you as... Read More
So you want to have a website. You have gone... Read More
Web Development |