When your company built its website, did you think about the content (the text) of your site? Did you write it for your customers? The answer to these questions is often 'No.'
The first mistake most companies make when filling their website with content is overlooking who they're writing for. The most common group they write it for is themselves. They fail to notice that the website is not for them, but their customers.
This oversight can define what content is then used for the site. Technical jargon and marketing waffle is used, and the Board is happy. You see, they like marketing speak and they know their products/services ? so they assume knowledge of the products. This results in a website that's not informing the customer of the information they need to know. The customer feels saddened and useless, and shops elsewhere.
So why not increase sales, write better documents and pamper your audience.
So how do you ensure your site is void of jargon? Aspiramedia web design have launched a free website for this reason ? No Jargon. So what it's about?
About "No Jargon"
It's a campaign:
No Jargon focuses on making the Internet free of jargon; it's as simple as that.
It's a showcase:
As part of the No Jargon campaign, jargon-free sites are showcased. So help No Jargon by submitting your website.
It's a collection of resources:
No Jargon aims to help. A resources page helps to and informs about ditching jargon and adopting clear language.
Author: Andrew Faulkner of aspiramedia web design.
(http://www.aspiramedia.com - aspiramedia web design)
No Jargon: http://www.aspiramedia.com - aspiramedia web design
ohare limo service Grand Rapids ..Website design firms come in all shapes and sizes.When choosing... Read More
Public domain gives you a head start creating ebooks, ecourses,... Read More
It is a well-known fact that a successful business depends... Read More
Making a poorly designed website is one of the easiest... Read More
Being a writer, when I was asked to do some... Read More
Geometric designs come in all shapes and sizes? and lines.... Read More
The title tags of your web pages are more important... Read More
There are many ways to add fancy bells and whistles... Read More
Many Internet sites that try to sell you something have... Read More
1. Loading time:try to be below 20kbless number of imagesspecify... Read More
Mechanical spiders have to eat. In fact, they usually have... Read More
I hate to imagine that in your web development project... Read More
You have an idea for a website and you are... Read More
If you are designing a web site for which the... Read More
The question that I most frequently hear from people is... Read More
Just about every list of the "Top 10 Web Design... Read More
Setting up a survey on your site is extremely simple... Read More
Creating an appealing, functional, and effective Web site is much... Read More
Well it is not Elvis, that's for sure.I am a... Read More
Whether you're hiring a designer who has created 10 sites... Read More
Web design is a very competitive area and there is... Read More
Argh, where's the contact button?! Believe it or not, some... Read More
You've made your website, added a great title and keywords... Read More
1. Web site File Structure / File NamingMost search engines... Read More
Colors are powerful, and create strong feelings. They can also... Read More
executive chauffeured services Barrington Hills ..The question that I most frequently hear from people is... Read More
You have an idea for a website and you are... Read More
Persons engaged in website design, here's a scoop for you!... Read More
If you are going to have a web presence for... Read More
With so many different configurations internet users have their computers... Read More
The Internet is a relatively new medium. What works for... Read More
Your web site should always adhere to standards!A professional web... Read More
Mechanical spiders have to eat. In fact, they usually have... Read More
Drop Capitals are frequently used in many newspapers, books and... Read More
Content is undoubtedly the most important element of a website.... Read More
Before I discovered the concept of Web site templates, I... Read More
CNN.com's designers have gone out of their way to make... Read More
Good websites stand out from the masses of boring, hard... Read More
If you've a website but not making a lot of... Read More
To create professional websites is not an easy task by... Read More
Ecommerce is just exploding right now on the Net. More... Read More
This article may come as a surprise to you.Especially since... Read More
Imagine you're going on a blind date. You've heard wonderful... Read More
A search engine robot actually reads the wording on your... Read More
Conventional Wisdom states you should use Sub-Directories to organize your... Read More
So you want to build a website here I will... Read More
Easy navigation and usability are one of the most important... Read More
Novice and professional graphic designers, we are aware that you... Read More
Know what you wantMake sure you know why you... Read More
Page ranking by search engines such as Google are not... Read More
Web Design |