Their is an old Saying it goes something like this 'Figures Lie and Liars figures. While it is true that you can skew Statistics anyway you want, it is also true that with properly gathered statistics you can learn a great deal about your web site traffic if you know what to look for.
In a previous Article 'All You Need to Know About Your Website Traffic is Contained in 5 Key Stats' I discussed AWStats and 5 key areas related to Search Engine, Back Links and Reciprocal Links. In this article we will learn how to use a few more Statistics from AWStats.
Most Web Hosts will provide you with a Cpanel, where you can create E-mail Accounts, Upload Web Pages and check your stats. Most of the Cpanel's are very similar if not identical to the one my Hosts uses.
When it is time to check my web page traffic statistics I click on Log and then Web/FTP Stats and finally AWStats. I am now presented with a List of Stats to look at. This Article will discuss
1 - Navigation: Full list
This will list all of your web pages that were visited and how many times they were visited. If you have web pages about sports and you notice that your golf pages were visited the most and your Bowling pages are visited least. You may want to think about either how to make a bigger profit by having more golf pages. You may also want to see what you can do to make your bowling pages more popular.
2 - Navigation: Entry
This is a very important stat. It will tell which was the first web page each visitor saw. You should look for patterns. If you have been trying very hard to send traffic to your buckwheat pillow pages is it working? Are you surprised to learn that your loan page is doing well but your life insurance page isn't? You may want to look at your pages that are performing well and see if you notice patterns that you can apply to other pages.
3 - Navigation: Exit This stat tells you which was the last page each visitor saw. A good way to use this page is to do split testing. You have 10 pages about golf. You want to send your golf page visitors to a golf vacation-planning page. By creating 2 different golf vacation planning pages you can see which method link methods works best.
About The Author:
Mike Makler has been Marketing Online Since 2001 When he Built an Organization of over 100,000 Members
Get Mike's Newsletter:
http://ewguru.com/newsletter
More Articles by Mike:
http://ewguru.com/newsletter
Permission Based E_Mail Marketing Methods
http://ewguru.com/newsletter
Copyright ? 2005-2006 Mike Makler the Coolest Guy in the Universe
Starting a new website and developing a traffic base if... Read More
#1 Make sure your business card includes a persuasive "FREE... Read More
Increasing your website traffic does not have to be a... Read More
For many months after I put up my new website,... Read More
What is cross promotion?Cross promoting is when two or more... Read More
Web sites are on my mind, since I just updated... Read More
A prospective client asked me to view his web site... Read More
Recently I came across a web site with the heading... Read More
Though each web site is different, it is possible to... Read More
"How do I get more traffic to your site?" That's... Read More
When I first started out in Internet marketing, reciprocal linking... Read More
When you have a website online it is important for... Read More
Finding quality traffic though effective website promotions is the number... Read More
1__MESSAGE BOARDSIntroduce yourself smoothly, by posting informations and be available... Read More
Traffic-generation is a hot topic for marketers. In particular, "free... Read More
This is the first article of a three-part series. I... Read More
There is so incredibly MUCH you can do to successfully... Read More
There are many tactics you can use to increase traffic... Read More
(Continued from Using Traffic Exchange Programs Part 2)Hello again!In the... Read More
If you don't create a successful strategy for marketing your... Read More
There are some extremely irritating things that have become an... Read More
In the real world when you buy real estate the... Read More
Unless you're building a baseball diamond in the middle of... Read More
Every home business owner should know that your WEBSITE TRAFFICS... Read More
If you're feeling a bit of confusion and frustration about... Read More
shuttle from O'Hare North Chicago ..I am not going to bore you by loading this... Read More
In the world of Internet Marketing, and Web site promotion,... Read More
If you agree that traffic is the true currency of... Read More
If content is king, then linking is the queen that... Read More
You get a flash of inspiration and an interesting topic... Read More
Are you trying to sell your product online with little... Read More
Looking for a way to increase traffic to your web... Read More
Most people have the notion that generating traffic is a... Read More
Well, an effective link building strategy is not building some... Read More
The longer your website visitors stay, the more they will... Read More
There are literally billions of Web sites online now offering... Read More
#1 Make sure your business card includes a persuasive "FREE... Read More
One thing you can never have too much of online... Read More
I cannot stress the importance of targeted traffic for the... Read More
Yesterday, I got stuck in a traffic jam. It wasn't... Read More
Webmasters often worry about traffic, they think that if they... Read More
I know what you're thinking, oh great another article about... Read More
Although the topic of keyword strategy and selection may appear... Read More
You have a website, beautiful in design and unique in... Read More
I try to use as many free traffic programs as... Read More
Online marketing is an area where you can find a... Read More
When you are trying to promote your website, you want... Read More
How would you like to make $4 for EVERY visitor... Read More
The desire of every webmaster and in fact anybody with... Read More
If you are only looking at Search Engines too send... Read More
Traffic Building |