adding garage to ranch house bowen remodeling highland park adding onto a ranch style home vernon hills kitchen redo mundelein reliable remodeling .. Chicago Drug testing

Top 10 Stumbling Blocks that Limit Business Growth

Never in history have more entrepreneurs launched more new businesses! In America, thousands of business open their doors every single day! Unfortunately, most of them (over 90% of them) also close their doors within two years. Businesses are started with high hopes and glorious dreams. It is easy to start a business. It is much more difficult to build it, to make it succeed, to avoid the traps and pitfalls and frustrations, and enjoy the fruits of success over the years. In working with hundreds (probably two to three THOUSAND) entrepreneurs over 25 years, here are the mistakes I see most often. Avoid them!

1. Fear and Confusion. There is either a sense of being over-whelmed by the size of the tasks, or a refusal to master the work of being an entrepreneur and business owner. There are specific skills to owning and running a successful business. Learn them! You can master this! You can focus and succeed! (This is often the time to hire a coach!)

2. Lack of Capital. Capital comes in three forms: Time, money, and energy. Some people have one or two, but not all three, and they fail because they simply can not sustain the growth phase of their business. EVERY business is a commitment of everything you have. You may start "small", but that does not mean casual or part-time!

3. Lack of Courage or Commitment. Building a business is always risky. Some people perceive the risk as frightening, others see it as an exciting challenge, but there is always risk. Manage it. Limit your potential losses. Understand the risks and enjoy the process. You will make mistakes. Learn from them and go on.

4. Refusal to select and target an audience. No one can sell their services to "everyone" ? a message that goes to everyone is unlikely to create a sense of urgency in anyone in particular. Attorneys focus on one type of law. Physicians specialize. So should you.

5. Choosing the wrong audience. A market that can not or will not pay or an audience that is too small or dispersed is a recipe for disaster. The "poor" desperately need medical, dental, legal and other services, but who is going to pay you? The same problem exists when trying to reach an audience that is dispersed over a large geographic area and not easily identified.

6. Fuzzy or unfocused message. What exact benefits do you provide? To whom? Under what circumstances and at what cost? How can people contact you? Be precise, be clear, be specific.

7. Lack of planning ? too many random efforts. Many entrepreneurs try a little radio, a direct mailing, join a service organization, offer free samples, and then report that they have "tried everything and nothing worked". Pick one, and stay the course! You become identified with your marketing techniques. Choose a logo, a color-scheme, and a marketing technique and stay with it!

8. Too much advertising, too little relationship building. Advertising works best for tangible products because customers can see the results. Intangible services are very difficult to advertise and are almost always purchased based on the quality of the relationship. The more people know you, and the more they know about you and your caring, your professionalism and your quality, the more business you will do. Build networks of relationships!

9. Laziness and/or Greed. Your business ONLY exists to serve the customer! You must make a profit in order to continue serving the customer, but service is the key to success. Everything must be focused on that. The statement, "I want to be my own boss", or "I want a business that supports me" may be true (and be totally honest and reasonable), but they are a dangerous focus for your business. Customers first!

10. Having a product or service that fails to produce adequate benefits, or fails to serve as promised. Some professionals are incompetent. Some don't use current technology, or are sloppy in their delivery. Particularly with services, even ONE mistake will undermine client confidence, loyalty, and trust. Do your best ? every time!

? Copyright 2003 by Philip E. Humbert. All Rights Reserved. This article may be copied and used in your own newsletter or on your website as long as you include the following information: "Written by Dr. Philip E. Humbert, writer, speaker and success coach. Dr. Humbert has over 300 free articles, tools and resources for your success, including a great newsletter! It's all on his website at: http://www.philiphumbert.com

In The News:

7 Tips To Increase The Success Of Your Online Business

1. Outsource what takes you too long to doWhen you... Read More

The Benefits Of Helping An Online Business Newbie

Do your remember when you first ventured out in the... Read More

10 Nifty Tips for Better Business Cards

Not having a business card is as bad as using... Read More

The Top Ten Qualities that Allow Business Operations to Grow Easily

My husband and I were enjoying our dinner meal one... Read More

Home Furnishings in India : How to Find an Exporter,manufacturer or Supplier ? Beyond a Database.

Looking for a manufacturer or supplier of home furnishings in... Read More

Top 10 Ways to Use Quotations to Be Healthier, Happier and More Productive!

Most people have at least one favorite quotation from a... Read More

Top 7 Strategies for Writing Accounting Procedures

Part Two of Cash to Cash Cycle SeriesNext: SalesWe've already... Read More

Business Profitability - 10 Ways To Boost

10 Ways to Boost your ProfitabilitySo many business owners work... Read More

7 Ways To Make A GREAT First Impression!

1. Focus on the other Being known as a... Read More

The Top 10 Reasons Businesses Succeed

Only one of every 5 businesses makes it to its... Read More

Seven Keys to Get Out of a Rut

Rut -- a routine procedure, situation, or way... Read More

Top Ten Reasons to Write a Sales Letter for Each Product? - Part 1

Authors/publishers are great at getting their books written. Entrepreneurs know... Read More

Private Practice Success: 10 Essentials for Starting a Practice

As a counselor, therapist or healing professional (massage therapist, physiotherapist,... Read More

Seven Ways to Get the Most Out of the Next Training You Attend

Sometime soon you will be attending some training. It may... Read More

10 Ways to Develop A Free Agent Attitude

Whether you are self employed or you work for someone... Read More

The Top 7 Marketing Tips You Dont Want To Overlook

1. Combine Emotion and LogicConsumers buy because the want to... Read More

Advice for New Coaches: 10 Ways to Attract Your First Paying Client and Receive Endless Referrals

Many new coaches struggle to attract their first client. Often,... Read More

Ten Reasons to Implement Choice Theory in Your Organization

What is Choice Theory (CT)? CT is a theory of... Read More

10 Reasons to Use Online Banking

With today's technology and people's need for more information it... Read More

Top 10 Steps to Build Your Professional Practice Now!

1. Examine everything in your office from the view of... Read More

Business Goals - The 10 Commandments

The Ten Commandments of Goal Setting While it's good to... Read More

10 High-Impact Viral Marketing Strategies

Viral Marketing is allowing people to giveaway and use your... Read More

5 Things You Must Do Well When Buying a Business to Not Get Burned

Are you not sure what Business to buy? Need to... Read More

7 Online Banking Success Stories

You have seen their ads and you may have wondered... Read More

10-Point Checklist for High Visibility in Google

Google is the pre-eminent search engine (SE) with no close... Read More

induction street lighting dimmable led light bulb Pete's produce ..
induction street lighting dimmable led light bulb Pete's produce ..