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Alice In Wonderland - A Parable for A Business Plan

Remember reading "Alice in Wonderland?"

She asks the Cheshire Cat, "which way I ought to go from here?" "That depends a good deal on where you want to get to," said the Cat. "I don't much care where," said Alice.

"Then it doesn't matter which way you go," said the Cat.

Alice was floundering because she, like many in business management, have not defined what they want or where they need to go. They don't have firm short-term and long-term goals. They don't delegate, lead, or follow-up. Often, like Alice, who jumped down the Rabbit's Hole, they jump at opportunities without considering whether those opportunities are appropriate, affordable or too risky and then have to deal with the results later.

If you, unlike Alice, do care where you and your business are going, "then it does matter which way you go." Businesspeople who know and understand their goals and ambitions write business plans, marketing plans, and action plans. They develop projects that are appropriate to their plans. They don't find themselves turning and spinning like Alice at the Mad Hatter's Tea Party.

I'd love to tell you that, when you know where you want to go, the road is smooth and traffic flows. Unfortunately, in the real world, even with a good roadmap (or business plan) the road is often bumpy and potholes abound, but without disciplined planning that road will seem as crazy as "Wonderland." So take the time and write your roadmap to success instead of jumping down that Rabbit's Hole and ending up at the Mad Hatter's Tea Party.

Larry Galler, a Coach and Consultant, works with Owners and Managers of small and mid-size businesses to substantially increase sales volume and profitability through creative marketing strategies and streamlining or eliminating "administrivia."

To learn about ways Larry helps businesses acheive their goals visit http://www.larrygaller.com

In The News:

A suspected poacher was trampled to death by a herd of elephants in South Africa over the weekend, according to national park officials.
The entire shoreline of a Southern California beach was closed Friday due to sewage-contaminated runoff flowing north from Mexico’s Tijuana River.
After 185 days aboard the International Space Station, two Russian cosmonauts and a NASA astronaut returned to Earth early Saturday morning. 
In an effort to fight insect-borne viruses like Zika, dengue fever and malaria, genetically modified mosquitoes are set to be released in the Florida Keys.
A volcano in Alaska's Aleutian Islands chain has continued to emit ash, the Alaska Volcano Observatory reported Thursday, prompting officials to raise the alert level.
One Tyrannosaurus rex seems scary enough. Now picture 2.5 billion of them. That’s how many of the fierce dinosaur king probably roamed Earth over the course of a couple million years, a new study finds.
One Tyrannosaurus rex seems scary enough. Now picture 2.5 billion of them. That’s how many of the fierce dinosaur king probably roamed Earth over the course of a couple million years, a new study finds.
New data released by a team of hundreds of international scientists offers a more comprehensive understanding of the supermassive black hole at the heart of the galaxy M87 and the system it powers.
New research methods using satellite data may be able to detect volcanic eruptions years in advance.
A popular chemical alternative to bisphenol A (BPA), known for use in plastic water bottles and food cans, is causing concerns that it could “seriously damage” human brains.

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