concrete siding painting aluminum siding best siding cook county painting aluminum siding installing vinyl siding marengo .. Chicago Drug testing

More Business Card Marketing

If you are worried about how many different business cards you should carry, let me speak from experience, you need only ONE!

The best way to confuse a potential customer is to present them with more than one business card. You may be doing a number of things and have cards for each one (even have several businesses where you do work) but you need to focus on what it is that you do best. I remember being at a Chamber Mixer one evening and talking to a man that wanted me to come by his shop to have my logo re-designed. I was handed his business card with a great design and was impressed. I told him that I was currently updating my website and should also have my logo updated. It was at that point that he handed me another card and said he did website design and wrote content. Now I was totally confused! I needed a graphic designer and not someone that did everything for me. I do not believe that a good graphic designer would want to do websites as that skill is more than making pretty pictures. It would require extensive programming knowledge plus database design, security information and server expertise. He then handed me another card with "programmer" on it.

I made my decision to go elsewhere as he had become a chameleon in front of my eyes, just grabbing for any business that would come his way. You need to stick to one business card that represents everything that you do. Your card is what you focus on; anything else can be left to a later discussion if it fits in with your business model. It is not difficult to do if you work for a large organization, but if you work on your own, you need to know what your expertise really is.

Your card should clearly identify you and your business and give people your contact information. You may also want to have a title than encompasses your expertise. Do not overcrowd the card with too many details as it is not likely to get read; keep it clean and simple. At the same time, do not put too little information either. Nothing is worse than seeing a card with a company name that gives you no clue as to what they do, even if it is just consulting. Always put your web address: that is where all the extra information can be garnered.

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.BlueprintBooks.com

In The News:

Provide Affordable Health Care To Employees At Little To No Cost To You

You can provide affordable health care plans to your employees.... Read More

Create a Win Win for Your Small Business

Discover How Specialized Cost Containment Creates A New Win-Win Position... Read More

Five Quick Ways to Speed Up Cash Flow

At one point or another, almost every business runs short... Read More

The Triple A Way to Spark Your Companys Profits

Winning small and home based businesses today must continually shake... Read More

Buy a Flower Shop: Serious Considerations

You've always liked flowers and you think the idea of... Read More

One Of The Best New Business Opportunities May Be Right In Your Home - A New Daycare Business

The day care industry is expanding. There are now more... Read More

Private Franchising is not Real a Real Franchise

One major issue not being addressed right now in the... Read More

SBAs 8(a) Program Can Help Some Companies Compete

Q: A friend told me that as a woman of... Read More

Creating a Dynamite Account Plan

Why do you need an account plan?When you first decide... Read More

Franchises Offer Shortcuts, But Not Control

Q: I will be retiring this year at age 60... Read More

Job Costing - Do You Know How?

What's your job profitability? I meet with business owners every... Read More

Personal Success - Take a Break from Business

Have Some Time to Yourself One of the most important... Read More

How to Create an Information Plan

What is in an information plan?Before you even meet with... Read More

Doing Business With Friends: Five Tips for Preserving the Friendship... and Your Sanity!

My colleague, Jane, recently lamented to me an all too... Read More

Dispute Resolution of Territory for Mobile Franchised Companies

Franchisors of home based and mobile businesses need to carefully... Read More

How to Achieve Real Success in Business: Five Breezy Tips

Achieving real success should be the goal of any good... Read More

Small Business Security No Passing Fad

How careful are you with the data you collect from... Read More

The Joy and Hazards Of Finding Your First Office

Q: I have outgrown my home office and need to... Read More

Increase Your Profits with a Point of Sale (POS) System

Whether you operate a chain of restaurants, a mom-and-pop convenience... Read More

How to Give FREE Advice and Make Money

When is advice free and when should you charge for... Read More

Boat Cleaning Business Case Study: Entrepreneurship 101

How do marine type businesses start? Have you ever thought... Read More

Are You Really the Boss in Your Own Business?

I recently met with a very successful magazine publisher who... Read More

Why Small Business Must Turn to PR

If small business had no important outside audiences, it wouldn't... Read More

How to Integrate Yourself in Someone Elses Business

When do you need to get more involved with the... Read More

Everything I Need to Know About Business I Learned From My Nametag

So there I was ? sitting in the audience of... Read More

led pot lights induction 1000w lights Pete's produce ..
led pot lights induction 1000w lights Pete's produce ..