Before you want to build your business, you need to know why you are in this business.
Many of us entered business as a technician. You know the technical nature of this business; you do it everyday; over and over again. The question is: How can you do this technical work with the highest level of efficiency and effectiveness so that you'll have a great business?
Some of you entered the business as the manager. You plan, you quantify, and you implement it with and through others. The question is: How can you do management work that will get your team to work for as though they're running their own business?
Some of you entered the business as an entrepreneur. You have this wonderful idea. You're an innovator. How do I get others to see it, to feel it, to breathe it?
Is this familiar to you? It should be, there is an entrepreneur, manager and technician in all of us. We need all three to have a successful business.
Building a Business FOR YOU is just about 3 steps:
Step 1: Why You Do What You Do
The starting point for building a business that works begins with why you do what you do. The challenge facing most business owners is the understanding of what they want for their life. It's not the cars, the money, or the house. It is the essence, the purpose of their life. It's the source of their passion and their vitality. It gives them clarity and purpose. It is their guiding light. It is what we call their Ultimate Objective.
Do you know your Ultimate Objective? The business is designed and built to give you what you want, because it's your life we're talking about.
Step 2: Your Strategic Vision
A Strategic Vision describes what your business will look like when it is complete. It will define your products and services and how those products and services will be delivered.
It will identify your customers and how those customers will be located, cared for and served. It will quantify your sales and profit goals. It will describe your culture; employee behavior, operational philosophy and the unique characteristics that will allow your company to fulfill your entrepreneurial vision.
It is your vision for the future. Your Strategic Vision should be so clear and precise that any question you have about the business can be answered by reading it. The Strategic Vision is the source of bringing balance to the entrepreneur, the manager and the technician. The entrepreneur creates the vision in the Strategic Vision, the manager plans, quantifies and implements the vision, and the technician does the work of the work.
Understand that your Strategic Vision is one of the most effective ways to share your dream with employees and identify how employees will participate in realizing your dream. It is their guide of how they do it and why they do it. Do your strategic vision now!
Step 3: Your Business Plan
Now is the time to write your business plan. Your business plan is a detailed roadmap of how you are going to build your business that will achieve your Ultimate Objective and your Strategic Vision.
Your business plan must cover 7 essential things: Executive Summary, Business Mission and Vision, Business Strategy, Marketing Plan, Operational Plan, Human Resource Plan and Financial Projections.
Gordon Goh is author of the free, informative website simply motivation offering quality useful tips for simply motivation
shuttle from Midway Glen Ellyn ..Database Problems in MarketingI have been working on a direct... Read More
Your product is dying. With the same inevitability that we... Read More
In the first part of this article I put forward... Read More
A reader of one of my online sessions asked should... Read More
It has been discussed allowing Franchising companies to electronically disclose... Read More
Just recently, I took a break and caught "The Return... Read More
Are the promoters and consultants destroying the market for Reverse... Read More
Why? Because they have access to world class public relations... Read More
Most small businesses incorporated in 2005 will fail by the... Read More
Doesn't it frustrate you when you've given good service, sometimes... Read More
Starting your own e-commerce business can be quite the adventure.... Read More
We hear a lot of talk about junk mail nowadays.... Read More
If you have ever had your antique shop or mall... Read More
Incredible as it sounds, you have a goldmine of free... Read More
If you're like me, you love accounting. It's so fascinating... Read More
Owning a business is a challenging endeavor. If you're like... Read More
Buying a franchise is not for everyone. This guide will... Read More
Business Process Automation or BPA for short. This was a... Read More
If your home business is not performing the way you... Read More
There is a Batting Cages Business for those people who... Read More
In the heavy equipment cleaning business you can make good... Read More
What is a guru?A guru is a teacher. A mentor.... Read More
How do you sponsor an event and get personal introductions... Read More
Winning small and home based businesses today must continually shake... Read More
When a person knows and knows not that he knows.... Read More
shuttle from O'Hare North Chicago ..Your business is only as good as the number of... Read More
Many smaller businesses choose niche markets for various reasons and... Read More
Those who are in the pressure washer business should not... Read More
A suggestion box is a really good idea for your... Read More
Large corporations use employee manuals to both educate employees about... Read More
The Federal Trade Commission is assisting competitor to cheat and... Read More
Company mottos can easily be printed on a business card.Sometimes... Read More
There are several well-known truck washes in the Great State... Read More
When you hear the word "success" does it bring on... Read More
If you really want to earn more money with your... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
What is a Family Business? A family business is basically... Read More
The choice to incorporate a small business in Florida has... Read More
As a successful small business owner,you're accustomed to long hours;... Read More
Self-cleaning glass has been talked about a lot, with such... Read More
Q: I will be retiring this year at age 60... Read More
If you own a small business, you should know that... Read More
What's your job profitability? Do you know?Many business owners are... Read More
Business checks are available in many styles and varieties. They... Read More
If you have a busy private practice, chances are you... Read More
An observation while returning home from a seminar: Getting away... Read More
Has this ever happened to you... 'John, you have a... Read More
Small business owners often enter their field with great expectations.... Read More
If a customer owes your local business money, it's hard... Read More
Small Business, Big Business ? What's the Diff?Well a lot... Read More
Small Business |