"One in a million". What do I mean by that? Well, for those of you who have dabbled in internet businesses such as affiliate programs and network marketing businesses, you would know that these programs generally provide an entire website for you to market their program.
That's great isn't it? Your very own website to promote the business, and it also tracks your referrals and commission!
You Are Not Alone
The only problem is, every single person who signs up for $1.67 A Day gets the same webpage, the only thing different is that each person has their own name at the bottom of the page.
That means, even though you have your own webpage, it is not unique. There are thousands out there with the same webpage as you.
Some of you might be saying that it's ok. That you can still promote your own webpage by emailing everybody (be careful that you don't spam!).
However, the problem surfaces when you start considering search engines and directories, such as Google, Yahoo and MSN.
Let's face it: the vast majority of website visitors find the website via search engines. Certain rare cases get visitors via word of mouth or brand name or via offline advertising. But the numbers still indicate that search engines still provide the most traffic.
And if you have thousands of other websites that look exactly the same as yours, you're definitely not going to do very well in the search engines. Most search engines look for how much value a webpage can provide to a search user. If your page is one of thousands that look the same, it doesn't have much value.
As a side note, Google changed their search engine algorithm in November 2003, and a lot of commercial and affiliate websites appear to get hit the hardest. It is now harder for these sites to rank well in Google.
Stand Out From The Crowd
a) Domains
So what you have to do, is be different from the rest of the affiliates. The first step is to get your own domain. Your domain is basically your internet address.
If you use a URL given to you by an affiliate program, a smart shopper will immediately know that you are an affiliate, and instead of visiting your site, he might himself sign up as an affiliate, and buy the products via his own affiliate site, earning the commission himself. That's one less sale for you.
Also, search engines love a shorter URL with a unique domain. The URL with your own domain indicates that it might not be an affiliate program, and might have something original to benefit internet surfers. Generally, unique domains will rank higher than affiliate URLs, because of the perceived value of the uniqueness.
In addition, it is good to have a domain that contains great keywords that surfers will key into search engines. Domains with keywords in them tend to do better in the search engine rankings as well.
b) Do Something Else
Now that you have your own domain, what do you do with it?
Marketing research has shown again and again that having a website that just sells a product doesn't do as well as websites that provide value-added service. Visitors will immediately know that you're trying to get them to buy something, and they'll immediately leave.
Note: Most internet surfers search the internet looking for information, not to buy stuff!
Having said that, you can change the angle of your website by offering information. Create a website to help the visitor by providing information that they want, and then sell the affiliate program or network marketing product on the side.
For example, you can create a website that teaches visitors how to cook Italian dishes; how to prepare Italian salads; how to take care of their utensils.
This will make the visitors more at home and will get them to trust you. Once you have their trust, you can ask them to subscribe to your money-earner, a great program that collects a recipe directory, such as Recipe Swap.
Isn't that easy? The key is to get visitors to trust you by providing them the information they want, then follow up with your affiliate program.
Steven is the webmaster of http://www.onlinebiz-help.com/ - Your Guide To Internet Business. His website provides various resources on affiliate programs and internet marketing advice to help your online business. Check them out!
Mercedes Benz s500 rentals Salem ..Writing articles for your site and for the use of... Read More
Most webmasters are familiar with the concept of reciprocal linking.... Read More
If you are like most webmasters, your goal is to... Read More
An important question to answer when creating or revising a... Read More
Market my website? Why should I have to spend time... Read More
Search engine optimisation is big business. Ezines and websites litter... Read More
If you are a small business owner with a website,... Read More
We have a running joke in our office that one... Read More
After the incredible success of Hotmail.com, the use of signature... Read More
How to build the ideal website for software archives. View... Read More
Cross promoting is when two or more businesses promote their... Read More
Consider for a minute my son's website for grass mowing,... Read More
1. Directory Linking Create a directory of web sites on... Read More
There was a time when reciprocal linking was a number... Read More
1. Use reward programs to keep people revisiting your web... Read More
DMOZ is known all over the internet as being the... Read More
DMOZ editors are supposed to be professionals in the category... Read More
Website promotion is certainly a main focus of all business... Read More
Webmasters across the globe are involved in a race to... Read More
Writing articles for submission and distribution on the internet is... Read More
Almost anyone who has tried submitting to free-for-all sites will... Read More
Writing articles and submitting them to free content sites is... Read More
Are you making money from your website?Will you like to... Read More
Directories are the best means for getting related links and... Read More
Writing and distributing articles is fast becoming a popular method... Read More
Dowagiac cheap limo service ..Writing and distributing articles is fast becoming a popular method... Read More
It is estimated that it can take the average consumer... Read More
Contests and Sweepstakes.They are web advertising magnets that draw huge... Read More
Have you ever wondered why some websites get a thousand... Read More
You may have created and established the best Web site... Read More
Many online business owners and marketers use a variety of... Read More
We have a running joke in our office that one... Read More
Would you like to prevent Internet users from visiting your... Read More
Your biggest asset when becoming an internet marketer is to... Read More
Let's face it. Getting webmasters to link to your site... Read More
Does your business struggle with profitable online marketing? If so,... Read More
The best way to avoid being blacklisted by the search... Read More
Website owners and webmasters who are trying to improve their... Read More
Google Sitemaps is a simple and fast way for your... Read More
I took a look at a new Website recently in... Read More
You know the drill. Everybody claims that in order to... Read More
Some "experts" say they don't exist. Apparently we have become... Read More
Do you know how your web site fits into the... Read More
Keeping it clean could give you a boost.By Mark White... Read More
The Internet can be a confusing place to do business.... Read More
Creating a new website is only the first stage in... Read More
After you have built your website the next natural step... Read More
Bring those visitors back for more, applauding you and saying... Read More
As a small business owner are you looking at promotional... Read More
1. Using Hidden Links to increase subscribers or for a... Read More
Web Site Promotion |